Market Trends of France Flexible Plastic Packaging Industry
The Rising Tourism Industry is Expected to Drive the Market's Growth
- France's burgeoning tourism sector is fueling a surge in demand for authentic French cuisine and beverages, alongside a trend in multilingual labeling for traditional products. Concurrently, the organized retail landscape has witnessed a pronounced uptick in the need for innovative packaging solutions.
- In response, the packaging industry has pivoted, supporting solutions that meet practical requirements and boast aesthetic appeal, eco-friendliness, and economic viability. Also, according to the World Tourism Organization (UN Tourism), the number of international tourists was 41.68 million in 2020, which increased to 100 million in 2023. The rise in tourists will push the flexible packaging market in the country.
- In 2024, several French cities are set to draw in more foreign visitors. France is increasingly alluring to Spanish and Canadian travelers. According to WTTC's Economic Impact Research (EIR) in 2023, the French travel and tourism sector is poised for an average annual growth rate of 3% over the next decade. This rate is twice the country's overall economic growth, set at 1.5%. By 2033, the sector will contribute over EUR 297 billion (USD 321.42 billion), accounting for 9.7% of the nation's economy.
- France's robust economic standing plays a pivotal role in bolstering outbound tourism. Economic indicators such as disposable incomes, employment rates, and GDP growth directly impact the populace's inclination and ability to travel abroad. According to the Ministry for Europe and Foreign Affairs, tourism accounts for about 8% of France's GDP.
- Technological advancements have revolutionized France's outbound tourism landscape, streamlining trip planning, lodging, and flight reservations for travelers. Social media platforms, online travel agencies, and mobile applications have shaped these trends. Enhanced transportation infrastructure, marked by new flight routes and high-speed rail networks, opens access to novel destinations and amplifies travel convenience.
Understand The Key Trends Shaping This Market
Download PDF
The Personal Care and Cosmetics Industry is Expected to Witness Growth
- With its lightweight nature and customizable designs, flexible packaging presents an attractive solution for companies seeking efficient product packaging. Factors such as enhancing quality of life, the positive impact of personal care on self-esteem and social interactions, and a shifting consumer preference toward premium and luxury brands are expected to drive the market.
- Personal care and cosmetic products require packaging options that give the product an upscale appearance. Consumers are drawn to the goods by their attractive and inventive packaging and regularly buy them. Suitable personal care packaging keeps the product's contents in optimum physical condition and extends shelf life. The packaging distinguishes goods from the public, which are represented by competing brands in the industry.
- Certain products, including sunscreens, acne treatments, shampoos, and anti-wrinkle creams, may contain potent compounds (such as beta or alpha hydroxy acids and salicylic acids), requiring flexible packaging materials with solid barriers to chemicals.
- Refill pouches for personal care items like soap and cleaners encourage consumers to reuse them, contributing to a circular economy. Another significant reason for the popularity of refill pouches with shoppers is the growing cost-of-living crisis. Consumers are conscious of their spending habits, opting for brands that offer cheaper refill solutions to save money. Major companies such as Constantia Flexibles operating in the country offer refill pouches and bags that are suitable for personal care products.
- France has embarked on a refill revolution; with a groundbreaking law, shopping plastic-free in supermarkets will soon be a reality. Marking a significant shift, France is spearheading a systemic change aimed at significantly curbing the reliance on single-use plastic packaging.
- The French government officially enshrined the proposal into law. Starting in 2030, all retail stores exceeding 400 sq. m need to allocate at least 20% of their floor space for refill systems. While the legislation awaits Senate approval, its primary focus remains on major supermarket chains.
- France is renowned for its cosmetics industry and is home to famous perfumeries. The country has a long history of producing top-notch fragrance and perfume products. Continuous product design and innovation are anticipated to propel the market's growth of personal care and cosmetics packaging. Various producers focus on product innovation and design to differentiate their product offerings.
