Pumpkin Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Pumpkin Market Demand and it is Segmented by Geography (North America, Europe, Asia-Pacific, South America, and Africa). The report includes the Production Analysis (Volume), Consumption Analysis (Value and Volume), Export Analysis (Value and Volume), Import Analysis (Value and Volume), and Price Trend Analysis. The Market Size and Forecasts Are Provided in Terms of Value (USD Million) for All the Above Segments

Pumpkin Market Size

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Fresh Pumpkin Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
CAGR 2.80 %
Fastest Growing Market North America
Largest Market Asia-Pacific

Major Players

Fresh Pumpkin Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Pumpkin Market Analysis

The fresh pumpkins market is projected to register a CAGR of 2.8% during the forecast period.

  • The drivers identified in the market are increasing usage of pumpkins in restaurant dishes, increasing usage of seeds for snacking, favorable prices for growers, and increasing awareness about the nutritional value of pumpkins.
  • Due to their high nutrient and mineral content, the usage of pumpkin seeds as an ingredient in salads has increased, increasing the demand for pumpkins. Farmers viewed pumpkins as a profitable opportunity, due to which the pumpkin market expanded drastically, with China dominating global pumpkin production. China has a high level of domestic output, most of which is consumed to meet its local demand. The United States is the top importer of pumpkins, with Mexico being the top exporter to the United States.
  • The United States is the top importer of pumpkins, with Mexico being the top exporter to the United States. The major exporters to the United States are Mexico, Canada, New Zealand, and Guatemala. However, the strong domestic production is fluctuating imports from other countries.

Pumpkin Market Trends

Increase in Various Food and Beverage Application of Pumpkin

Pumpkin is being grown in high quantities due to the high demand for pumpkin from processing industries for different purposes. For instance, dried pumpkin is widely consumed by the food services sector, such as bakeries and quick-service restaurants, to cook dishes instantly. Moreover, as dried pumpkin is intact with several nutrients such as Vitamin A, C, E, and B12, it is highly popular among retail consumers for home use as it helps make quick meals at home with no food preparation time. Another form of use of pumpkin is pumpkin puree which is widely used for making different beverages, such as juices and alternatives to coffee. For instance, millennials and the young population in the United States are increasing their consumption of healthy drinks, which is propelling the demand for pumpkin powder.

An increasing number of beverage manufacturers are demanding pumpkin concentrate because of the launch of several healthy drinks in the United States. There has been a prominent shift in consumer preference for healthy, safe, and refreshing beverages over drinks that contain caffeine, high-calorie content, and preservatives, which is expected to increase the demand for the product in the country. The United States has been importing pumpkins from countries such as Mexico, Canada, and others, and its import accounted for USD 414.9 thousand in 2021. However, it was low due to the pandemic effect. But the demand for fresh pumpkins is expected to remain high during the forecasted period due to high demand from processing industries.

Fresh Pumpkin Market: Import Value in USD thousand, United States, 2020-2021

Asia-Pacific Dominates the Global Pumpkin Production

The Chinese pumpkin market is growing at a steady pace. Nearly half of the global pumpkin production is from China, but it consumes most of its domestic production. In order to promote vegetable production, the Chinese government has launched several vegetable programs, which are driving the growth of the market in this region. The second largest producer of pumpkin globally is India as it has ideal climate conditions and soil. For instance, in 2021, China produced 7.5 million metric ton of pumpkin, and the area cultivated is 401.6 thousand hectares.

In India, production increased due to high prices as there was an increase in prices by 10%-15% and government subsidies for purchasing seeds. The Indian government and companies operating in emerging countries such as Thailand have been providing growers with advanced seed varieties for encouraging them to grow pumpkins instead of other crops. For instance, in 2021, Enza Zaden launched a new seed variety for improving the crop yield of pumpkin and helping in increasing the Return on Investment (ROI). Therefore, the availability of improved seed varieties, high production, and government support in form of subsidies are expected to help in driving the market in the Asia-Pacific region during the forecasted period.

Fresh Pumpkin Market: Market Share (%), Global, 2022

Pumpkin Market News

  • October 2022: In Arunachal Pradesh, India, the state government's zero-tolerance policy against illegal farming of Opium resulted in growers cultivating more pumpkins for higher profits.
  • September 2021: Enza Zaden launched new pumpkin seed varieties to help in increasing the yield of the crop and help growers earn high profits.
  • September 2021: Chia Tai Company Limited developed a new pumpkin variety Thong Siam Pumpkin, Thailand's first resistance to viruses.

Pumpkin Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
  • 4.3 Market Restraints
  • 4.4 Value Chain Analysis

5. MARKET SEGMENTATION

  • 5.1 Geography
    • 5.1.1 North America
    • 5.1.1.1 United States
    • 5.1.1.1.1 Production Analysis
    • 5.1.1.1.2 Consumption Analysis and Market Value
    • 5.1.1.1.3 Import Market Analysis (Volume and Value)
    • 5.1.1.1.4 Export Market Analysis (Volume and Value)
    • 5.1.1.1.5 Price Trend Analysis
    • 5.1.1.2 Canada
    • 5.1.1.2.1 Production Analysis
    • 5.1.1.2.2 Consumption Analysis and Market Value
    • 5.1.1.2.3 Import Market Analysis (Volume and Value)
    • 5.1.1.2.4 Export Market Analysis (Volume and Value)
    • 5.1.1.2.5 Price Trend Analysis
    • 5.1.2 Europe
    • 5.1.2.1 Germany
    • 5.1.2.1.1 Production Analysis
    • 5.1.2.1.2 Consumption Analysis and Market Value
    • 5.1.2.1.3 Import Market Analysis (Volume and Value)
    • 5.1.2.1.4 Export Market Analysis (Volume and Value)
    • 5.1.2.1.5 Price Trend Analysis
    • 5.1.2.2 Russian Federation
    • 5.1.2.2.1 Production Analysis
    • 5.1.2.2.2 Consumption Analysis and Market Value
    • 5.1.2.2.3 Import Market Analysis (Volume and Value)
    • 5.1.2.2.4 Export Market Analysis (Volume and Value)
    • 5.1.2.2.5 Price Trend Analysis
    • 5.1.2.3 Italy
    • 5.1.2.3.1 Production Analysis
    • 5.1.2.3.2 Consumption Analysis and Market Value
    • 5.1.2.3.3 Import Market Analysis (Volume and Value)
    • 5.1.2.3.4 Export Market Analysis (Volume and Value)
    • 5.1.2.3.5 Price Trend Analysis
    • 5.1.2.4 Spain
    • 5.1.2.4.1 Production Analysis
    • 5.1.2.4.2 Consumption Analysis and Market Value
    • 5.1.2.4.3 Import Market Analysis (Volume and Value)
    • 5.1.2.4.4 Export Market Analysis (Volume and Value)
    • 5.1.2.4.5 Price Trend Analysis
    • 5.1.2.5 Republic of Moldova
    • 5.1.2.5.1 Production Analysis
    • 5.1.2.5.2 Consumption Analysis and Market Value
    • 5.1.2.5.3 Import Market Analysis (Volume and Value)
    • 5.1.2.5.4 Export Market Analysis (Volume and Value)
    • 5.1.2.5.5 Price Trend Analysis
    • 5.1.3 Asia-Pacific
    • 5.1.3.1 Philippines
    • 5.1.3.1.1 Production Analysis
    • 5.1.3.1.2 Consumption Analysis and Market Value
    • 5.1.3.1.3 Import Market Analysis (Volume and Value)
    • 5.1.3.1.4 Export Market Analysis (Volume and Value)
    • 5.1.3.1.5 Price Trend Analysis
    • 5.1.3.2 China
    • 5.1.3.2.1 Production Analysis
    • 5.1.3.2.2 Consumption Analysis and Market Value
    • 5.1.3.2.3 Import Market Analysis (Volume and Value)
    • 5.1.3.2.4 Export Market Analysis (Volume and Value)
    • 5.1.3.2.5 Price Trend Analysis
    • 5.1.3.3 India
    • 5.1.3.3.1 Production Analysis
    • 5.1.3.3.2 Consumption Analysis and Market Value
    • 5.1.3.3.3 Import Market Analysis (Volume and Value)
    • 5.1.3.3.4 Export Market Analysis (Volume and Value)
    • 5.1.3.3.5 Price Trend Analysis
    • 5.1.4 South America
    • 5.1.4.1 Peru
    • 5.1.4.1.1 Production Analysis
    • 5.1.4.1.2 Consumption Analysis and Market Value
    • 5.1.4.1.3 Import Market Analysis (Volume and Value)
    • 5.1.4.1.4 Export Market Analysis (Volume and Value)
    • 5.1.4.1.5 Price Trend Analysis
    • 5.1.4.2 Argentina
    • 5.1.4.2.1 Production Analysis
    • 5.1.4.2.2 Consumption Analysis and Market Value
    • 5.1.4.2.3 Import Market Analysis (Volume and Value)
    • 5.1.4.2.4 Export Market Analysis (Volume and Value)
    • 5.1.4.2.5 Price Trend Analysis
    • 5.1.5 Africa
    • 5.1.5.1 Malawi
    • 5.1.5.1.1 Production Analysis
    • 5.1.5.1.2 Consumption Analysis and Market Value
    • 5.1.5.1.3 Import Market Analysis (Volume and Value)
    • 5.1.5.1.4 Export Market Analysis (Volume and Value)
    • 5.1.5.1.5 Price Trend Analysis
    • 5.1.5.2 Egypt
    • 5.1.5.2.1 Production Analysis
    • 5.1.5.2.2 Consumption Analysis and Market Value
    • 5.1.5.2.3 Import Market Analysis (Volume and Value)
    • 5.1.5.2.4 Export Market Analysis (Volume and Value)
    • 5.1.5.2.5 Price Trend Analysis

6. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Pumpkin Industry Segmentation

Pumpkin is a plump, nutritious orange vegetable and highly nutrient-dense food. It is low in calories but rich in vitamins and minerals. The fresh pumpkin market is segmented by geography (North America, Europe, Asia-Pacific, South America, and Africa). The report includes the production analysis (volume), consumption analysis (value and volume), export analysis (value and volume), import analysis (value and volume), and price trend analysis. The report offers the market size and forecasts in terms of value in USD million and volume in metric ton for all the segments mentioned above.

Geography North America United States Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography North America Canada Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Europe Germany Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Europe Russian Federation Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Europe Italy Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Europe Spain Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Europe Republic of Moldova Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Asia-Pacific Philippines Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Asia-Pacific China Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Asia-Pacific India Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography South America Peru Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography South America Argentina Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Africa Malawi Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Geography Africa Egypt Production Analysis
Consumption Analysis and Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
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Pumpkin Market Research FAQs

The Fresh Pumpkin Market is projected to register a CAGR of 2.80% during the forecast period (2024-2029)

North America is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the Asia-Pacific accounts for the largest market share in Fresh Pumpkin Market.

The report covers the Fresh Pumpkin Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Fresh Pumpkin Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Pumpkin Industry Report

Statistics for the 2024 Pumpkin market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Pumpkin analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Pumpkin Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)