Market Share of Frozen Desserts Industry
The frozen desserts market is highly fragmented and comprises regional and international competitors. The market is dominated by players like Unilever PLC, Nestlé SA, General Mills, and Fonterra Co-operative Group. Leading players in the frozen desserts market enjoy a dominant presence across the world. These players focus on leveraging opportunities emerging markets pose to expand their product portfolios to cater to the requirements of various product segments, especially ice cream. Companies compete on different factors, including product offerings, quality, taste, flavors, price, functionality, size, packaging, and marketing activities, to gain a competitive advantage in the market.
Frozen Desserts Market Leaders
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General Mills Inc.
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Fonterra Co-operative Group
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Meiji Holdings Co. Ltd
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Nestlé S.A.
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Unilever PLC
*Disclaimer: Major Players sorted in no particular order