Market Size of Fruit And Vegetable Juice Industry
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 105.18 Billion |
| Market Size (2029) | USD 138.12 Billion |
| CAGR (2024 - 2029) | 5.60 % |
| Fastest Growing Market | South America |
| Largest Market | North America |
Major Players.webp "Fruit And Vegetable Juice Market Major Players"){kind=logo}
*Disclaimer: Major Players sorted in no particular order |
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Fruit & Vegetable Juice Market Analysis
The Fruit And Vegetable Juice Market size is estimated at USD 105.18 billion in 2024, and is expected to reach USD 138.12 billion by 2029, growing at a CAGR of 5.60% during the forecast period (2024-2029).
Fruit and vegetable juices, packed with essential vitamins, minerals, and antioxidants, present a convenient way for consumers to fulfill their daily nutritional requirements. The demand for ready-to-drink beverages, particularly juices, has seen a significant upswing in recent years, driven by increasing disposable incomes and evolving consumer lifestyles. To illustrate, data from UNESDA for 2022 reveals that the average person in the European Union consumed 16 liters of juice and nectars. This, coupled with a growingly hectic workforce, has heightened the need for accessible, on-the-go nutrition, thereby fueling the natural fruit and vegetable juice market. Globally, organic juices are on the rise, driven by a preference for clean-label products and sustainable practices. These organic juices, sourced from certified organic fruits and vegetables, resonate with consumers valuing pesticide-free and eco-conscious choices. In response to this trend, manufacturers are broadening their product ranges to cater to the surging demand for these healthier juice alternatives. For instance, in December 2022, Tasty Caroot Corporation, a Canadian firm known for its all-natural carrot juice, introduced its USDA Certified Organic 'Eco Carrot Juice,' now infused with caffeine. Crafted from locally grown Canadian carrots, this new offering provides a natural energy boost and promotes overall well-being.
Fruit & Vegetable Juice Industry Segmentation
Juice is a drink made from extracting or pressing the natural liquid contained in fruits and vegetables.
The global fruit and vegetable juice market is segmented by category into fruit and vegetable. Based on type, the market is segmented into still juice drinks, 100% juice, and nectar. By distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, convenience stores, online retail stores, and other distribution channels. Also, the study analyzes the fruit and vegetable juice market in emerging and established markets globally, including North America, Europe, Asia-Pacific, South America, the Middle East, and Africa.
For each segment, the market sizing and forecasting have been done in value terms (USD).
| Category | |
| Fruit | |
| Vegetable |
| Type | |
| Still Juice Drinks | |
| 100% juice | |
| Nectar |
| Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience Stores | |
| Specialty Stores | |
| Online Retail Stores | |
| Other Distribution Channels |
| Geography | |||||||||
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Fruit And Vegetable Juice Market Size Summary
The fruit and vegetable juice market is experiencing robust growth, driven by increasing consumer demand for convenient and nutritious beverage options. As lifestyles become more fast-paced, the appeal of ready-to-drink juices, rich in essential vitamins and antioxidants, has surged. This trend is further amplified by rising disposable incomes and a growing preference for organic and clean-label products. Consumers are increasingly seeking juices that align with their health-conscious choices, prompting manufacturers to expand their offerings to include organic and sustainably sourced options. The market is characterized by a diverse range of products, from pure fruit juices to innovative blends, catering to varying consumer preferences and dietary needs.
In North America, the demand for 100% fruit juices is on the rise, with consumers prioritizing beverages that offer genuine nutritional benefits over flavored alternatives. The market is highly competitive, with major players like PepsiCo, Kraft Heinz, and Coca-Cola actively engaging in product development and strategic mergers to maintain their market positions. Internationally, regions such as Mexico and the Caribbean showcase a strong cultural affinity for freshly prepared juices, highlighting the importance of regional flavors and heritage. This cultural significance, combined with the global trend towards healthier beverage choices, continues to drive the expansion and innovation within the fruit and vegetable juice market.
Fruit And Vegetable Juice Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.1.1 Rising Health Consciousness Fuels The Demand For Cold-Pressed Juices
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1.1.2 Popularity Of Functional And Fortified Products
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1.2 Market Restraints
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1.2.1 Stiff Competition From Alternative Beverages
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1.3 Porter's Five Forces Analysis
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1.3.1 Threat of New Entrants
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Bargaining Power of Suppliers
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 Category
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2.1.1 Fruit
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2.1.2 Vegetable
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2.2 Type
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2.2.1 Still Juice Drinks
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2.2.2 100% juice
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2.2.3 Nectar
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2.3 Distribution Channel
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2.3.1 Supermarkets/Hypermarkets
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2.3.2 Convenience Stores
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2.3.3 Specialty Stores
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2.3.4 Online Retail Stores
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2.3.5 Other Distribution Channels
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2.4 Geography
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2.4.1 North America
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2.4.1.1 United States
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2.4.1.2 Canada
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2.4.1.3 Mexico
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2.4.1.4 Rest of North America
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2.4.2 Europe
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2.4.2.1 United Kingdom
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2.4.2.2 Germany
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2.4.2.3 Spain
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2.4.2.4 France
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2.4.2.5 Italy
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2.4.2.6 Russia
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2.4.2.7 Rest of Europe
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2.4.3 Asia-Pacific
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2.4.3.1 China
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2.4.3.2 Japan
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2.4.3.3 India
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2.4.3.4 Australia
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2.4.3.5 Rest of Asia-Pacific
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2.4.4 South America
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2.4.4.1 Brazil
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2.4.4.2 Argentina
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2.4.4.3 Rest of South America
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2.4.5 Middle-East and Africa
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2.4.5.1 Saudi Arabia
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2.4.5.2 South Africa
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2.4.5.3 Rest of Middle-East and Africa
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Fruit And Vegetable Juice Market Size FAQs
How big is the Fruit And Vegetable Juice Market?
The Fruit And Vegetable Juice Market size is expected to reach USD 105.18 billion in 2024 and grow at a CAGR of 5.60% to reach USD 138.12 billion by 2029.
What is the current Fruit And Vegetable Juice Market size?
In 2024, the Fruit And Vegetable Juice Market size is expected to reach USD 105.18 billion.
