Fruit Spreads Market Size (2024 - 2029)

The fruit spreads market is experiencing growth driven by consumer preferences for nutritious, fruit-based products such as jams, jellies, and preserves. The market's expansion is supported by the diverse flavors and textures of these products, which are increasingly used in various culinary applications. Health-conscious consumers are influencing the market size by opting for products with reduced sugar and organic ingredients. The introduction of high-quality, health-oriented options, such as GMO-free and gluten-free spreads, is further attracting consumers and contributing to the market's growth. Additionally, attributes like green labels, ethical claims, and health credentials are key factors enhancing the market's expansion.

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Market Size of Fruit Spreads Industry

Fruit Spreads Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 4.12 %
Fastest Growing Market Asia-Pacific
Largest Market Europe
Market Concentration Low

Major Players

Fruit Spreads Market Major Players

*Disclaimer: Major Players sorted in no particular order

Fruit Spreads Market Analysis

  • The global fruit spreads market is projected to register a CAGR of 4.12% during the forecast period.
  • Consumers across the world have a strong liking for fruit spreads, including jams, jellies, preserves, etc. The rising inclination towards consuming fruit-based products with large nutritional value in fiber, vitamins, etc., adds to the enhanced consumption of fruit spreads. In addition, the availability of fruit spreads in different flavors and textures and their use in baked products, desserts, snacks, and salad dressings further supports the demand and growth of fruit spreads globally.
  • Amid the rising health concerns, consumers in the market are gravitating towards consuming less sugary items. Following the market trends, manufacturers in the global market are launching products made with less sugar and organic and premium ingredients. 
  • Several high-quality jams, jellies, and preserves launched are GMO-free, gluten-free, and loaded with fiber and less sugar content than conventional jams, jellies, and preserves, attracting consumers towards their consumption and thereby supporting market growth. Furthermore, green labels, ethical claims, fair trades, convenience, and health credentials are some of the most prominent attributes for market growth.

Fruit Spreads Industry Segmentation

Fruit spreads are products made with 100% fruit with no or less sugar added and are made from heating pectin, sugar, and acids. 

The global fruit spreads market is segmented by product type, distribution channel, and geography. By product type, the market is divided into jams and jellies, preserves, and marmalades. On the basis of distribution channels, the market is segmented into supermarkets/hypermarkets, convenience/grocery stores, online retail stores, and other distribution channels. Moreover, the study provides an analysis of the fruit spreads market in emerging and established markets across the world, including North America, Europe, Asia-Pacific, South America, Middle-East and Africa. 

For each segment, the market sizing and forecasts have been done on the basis of the value (in USD million).

By Product Type
Jams and Jellies
Preserves
Marmalades
By Distribution Channel
Supermarkets/Hypermarkets
Convenience/Grocery Stores
Online Retail Stores
Other Distribution Channels
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
France
Russia
Italy
Spain
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle-East and Africa
United Arab Emirates
South Africa
Rest of Middle-East and Africa
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Fruit Spreads Market Size Summary

The global fruit spreads market is experiencing a steady growth trajectory, driven by a growing consumer preference for fruit-based products that offer nutritional benefits such as fiber and vitamins. This trend is further supported by the diverse availability of fruit spreads in various flavors and textures, which are increasingly used in baked goods, desserts, snacks, and salad dressings. As health consciousness rises, there is a noticeable shift towards products with reduced sugar content and organic ingredients, prompting manufacturers to innovate with GMO-free, gluten-free, and fiber-rich options. The market is also benefiting from attributes like green labels, ethical claims, and health credentials, which resonate with consumers seeking healthier alternatives.

In Western markets, fruit spreads are becoming a staple in breakfast routines, enhancing the appeal of bakery items with their sweet and savory flavors. The demand for sugar-free and clean-label products is on the rise, encouraging manufacturers to introduce a variety of flavors to attract consumers. The entry of private-label brands further bolsters market demand for at-home consumption. Europe leads the market due to its high consumption rates and preference for flavors like strawberry, hazelnut, and apricot. The fast-paced lifestyle and preference for convenience foods also contribute to the market's expansion. The competitive landscape features major players like General Mills, Crofters Food, and Unilever, who are focusing on product innovation and strategic mergers to capture a larger market share.

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Fruit Spreads Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Jams and Jellies

      2. 2.1.2 Preserves

      3. 2.1.3 Marmalades

    2. 2.2 By Distribution Channel

      1. 2.2.1 Supermarkets/Hypermarkets

      2. 2.2.2 Convenience/Grocery Stores

      3. 2.2.3 Online Retail Stores

      4. 2.2.4 Other Distribution Channels

    3. 2.3 Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Canada

        3. 2.3.1.3 Mexico

        4. 2.3.1.4 Rest of North America

      2. 2.3.2 Europe

        1. 2.3.2.1 United Kingdom

        2. 2.3.2.2 Germany

        3. 2.3.2.3 France

        4. 2.3.2.4 Russia

        5. 2.3.2.5 Italy

        6. 2.3.2.6 Spain

        7. 2.3.2.7 Rest of Europe

      3. 2.3.3 Asia-Pacific

        1. 2.3.3.1 India

        2. 2.3.3.2 China

        3. 2.3.3.3 Japan

        4. 2.3.3.4 Australia

        5. 2.3.3.5 Rest of Asia-Pacific

      4. 2.3.4 South America

        1. 2.3.4.1 Brazil

        2. 2.3.4.2 Argentina

        3. 2.3.4.3 Rest of South America

      5. 2.3.5 Middle-East and Africa

        1. 2.3.5.1 United Arab Emirates

        2. 2.3.5.2 South Africa

        3. 2.3.5.3 Rest of Middle-East and Africa

Fruit Spreads Market Size FAQs

The Fruit Spreads Market is projected to register a CAGR of 4.12% during the forecast period (2024-2029)

Crofters Food, The J.M. Smucker Company, Polaner, General Mills and Unilever are the major companies operating in the Fruit Spreads Market.

Fruit Spread Market Report Snapshots

Fruit Spreads Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)