Market Size of GCC Small Home Appliances Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR (2024 - 2029) | 5.00 % |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
GCC Small Home Appliances Market Analysis
The GCC Small Home Appliances Market is expected to register a CAGR of less than 5% during the forecast period(2024-2029).
With the advent of Covid-19 in 2020 among GCC nations, UAE's GDP got extremely low(-3.5%). Followed by UAE comes Oman, Saudi Arabia, and Kuwait with GDPs of (-28%, -2.3%, -1.1%) which caused a decline in income. At the same time, there was an increase in demand for home appliances because of the increase in the population living inside the home due to restrictions. With it, there was also an increase in the price of raw materials, causing pressure on firms and the consumer. Washing machines, refrigerators, and room air-conditioners were projected to be the primary appliance categories within the smart appliances market during Covid-19.
Rising disposable income and low appliance possession rates are driving the demand for appliances in the GCC countries. Steady growth in hospitality and residential real estate markets with digitalization and economic recovery is expected to increase the demand for small home appliances.
Both residential and commercial areas use vacuum cleaners. The urge for cleanliness, technical advancements, and continuous innovations is pushing the market for vacuum cleaners in households in the GCC nations. Some of the reasons attributing to the growth of vacuum cleaners in the market include emerging online distribution channels and increased internet usage. In the GCC nations, cylinder vacuum cleaners are growing in popularity. Technological advancement and smart devices are anticipated to support market expansion. Across all groups, there is a move towards energy-efficient appliances.
In 2021 with the gradual opening of the economy Kuwait and UAE recovered fastly, with GDPs of (3.3% and 3.2%) respectively. The steady growth of hospitality and residential real estate markets, digitalization, and economic recovery in emerging markets are all important trends boosting demand for the purchase and trade of UAE consumer electronics. The rising number of visitors is also impacting the country's consumption of appliances. The consumption of smart home appliances is also altering due to changing lifestyles, which will further fuel market expansion. With more energy-efficient appliances being used, the increasing concerns about energy consumption are anticipated to impact the market.
GCC Small Home Appliances Industry Segmentation
A small domestic appliance is a portable or semi-portable device typically used on tabletops, countertops, or other platforms to complete a household chore. It is also referred to as a small electric appliance, minor appliance, or simply a tiny appliance, small domestic, or small electric. The report covers a complete background analysis of the GCC Small Home Appliances Market. It includes an assessment of the economy and the contribution of sectors in the economy, a market overview, market size estimation for critical segments, emerging trends in the market segments, market dynamics, and logistics spending by the end-user industries.
GCC Small Home Appliances Market Is Segmented By Product Type (Coffee Machines, Food Processors, Vacuum Cleaners, Hair Dryers, Grills & Roasters, Irons, And Other Small Home Appliances), Distribution Channel (Multi-Branded Stores, Specialty Stores, E-Commerce Stores, And Other Distribution Channels) And Region (United Arab Emirates, Saudi Arabia, Bahrain, Oman, Qatar, And Kuwait). The Report Offers The Market Sizes And Forecasts In Value (USD) For All The Above Segments.
By Product type | |
Coffee Machine | |
Food Processors | |
Vaccum Cleaners | |
Hair Dryers | |
Grill & Roasters | |
Irons | |
Others |
By Distribution Channel | |
Multi-Branded Stores | |
Speciality Stores | |
E-commerce | |
Others |
By Region | |
UAE | |
Saudi Arabia | |
Bahrain | |
Oman | |
Qatar | |
Kuwait |
GCC Small Home Appliances Market Size Summary
The GCC small home appliances market is poised for growth, driven by rising disposable incomes and low appliance ownership rates across the region. The market experienced a surge in demand during the Covid-19 pandemic as more people stayed home, leading to increased consumption of essential appliances like washing machines, refrigerators, and air conditioners. The recovery of economies such as Kuwait and the UAE has further fueled this demand, supported by the growth of the hospitality and residential real estate sectors, digitalization, and economic recovery. The market is also witnessing a shift towards energy-efficient and smart appliances, influenced by changing lifestyles and growing environmental concerns.
In the GCC, vacuum cleaners are gaining popularity due to the heightened emphasis on cleanliness and technological advancements. The market is benefiting from emerging online distribution channels and increased internet usage, with cylinder vacuum cleaners becoming particularly popular. The UAE stands out with the fastest growth in small home appliance sales, driven by its robust real estate market and expatriate community. The presence of foreign manufacturers and the competitive landscape with established markets in Asia, America, and Europe further shape the market dynamics. Partnerships, such as TCL's collaboration with Jashanmal, and strategic developments by companies like Hitachi, are expected to enhance market reach and innovation in the region.
GCC Small Home Appliances Market Size - Table of Contents
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1. MARKET DYNAMICS AND INSIGHTS
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1.1 Market Overview
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1.2 Market Drivers
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1.3 Market Restraints
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1.4 Value Chain/Supply Chain Analysis
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1.5 Porter's Five Forces Analysis
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1.5.1 Bargaining Power of Suppliers
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1.5.2 Bargaining Power of Buyers
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1.5.3 Threat of New Entrants
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1.5.4 Threat of Substitutes
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1.5.5 Intensity of Competitive Rivalry
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1.6 Insights of Technology Innovations in the Market
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1.7 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Product type
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2.1.1 Coffee Machine
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2.1.2 Food Processors
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2.1.3 Vaccum Cleaners
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2.1.4 Hair Dryers
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2.1.5 Grill & Roasters
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2.1.6 Irons
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2.1.7 Others
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2.2 By Distribution Channel
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2.2.1 Multi-Branded Stores
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2.2.2 Speciality Stores
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2.2.3 E-commerce
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2.2.4 Others
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2.3 By Region
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2.3.1 UAE
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2.3.2 Saudi Arabia
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2.3.3 Bahrain
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2.3.4 Oman
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2.3.5 Qatar
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2.3.6 Kuwait
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GCC Small Home Appliances Market Size FAQs
What is the current GCC Small Home Appliances Market size?
The GCC Small Home Appliances Market is projected to register a CAGR of less than 5% during the forecast period (2024-2029)
Who are the key players in GCC Small Home Appliances Market?
Haier Electronics Group Co. Ltd., Samsung Electronics, Electrolux AB, BSH Home Appliance and Hitachi are the major companies operating in the GCC Small Home Appliances Market.