Generative AI Market Share

Statistics for the 2023 & 2024 Generative AI market share, created by Mordor Intelligence™ Industry Reports. Generative AI share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

Market Share of Generative AI Industry

The global generative AI market is semi-consolidated, with a few prominent players, such as Google LLC, IBM Corporation, Microsoft Corporation, Adobe Inc., Amazon Web Services, and others. To increase market share, corporations continually spend on strategic partnerships or acquisitions and solution and services development. For instance,

  • In May 2024, Sainsbury’s agreed a five-year partnership deal with Microsoft to incorporate generative AI into the supermarket chain’s operations. The British retail giant will use Microsoft generative AI to “improve customers’ search experience” for online shopping and AI customer support. Sainsbury’s said it will also use Microsoft AI to improve the efficiency of in-store staff, with AI guiding workers to shelves that need restocking.
  • In May 2024, IBM and SAP SE announced their vision for the next era of their collaboration, which includes new generative AI capabilities and industry-specific cloud solutions that can assist clients in unlocking business value. The companies are exploring opportunities to build new generative AI capabilities for RISE with SAP and infuse AI into SAP business processes across industry-specific cloud solutions and lines of business applications. Initially, IBM plans to extend AI capabilities across SAP’s cloud solutions and applications, all underpinned by the SAP Business Technology Platform (SAP BTP).

Generative AI Market Leaders

  1. Google LLC

  2. IBM Corporation

  3. Microsoft Corporation

  4. Adobe Inc

  5. Amazon Web Services

*Disclaimer: Major Players sorted in no particular order

Generative AI Market Concentration

Generative AI Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)