Market Trends of Germany Gift Card and Incentive Card Industry
This section covers the major market trends shaping the Germany Gift Card & Incentive Card Market according to our research experts:
Robust growth in the e-commerce sector expected to drive gift card market share in Germany
In Germany, the e-commerce industry has grown rapidly during the last four to eight quarters. Notably, the e-commerce sector generated more revenue in the first nine months of 2021, from January to September. The trend is expected to continue in the short to medium term, as more and more people prefer to shop online, even for their everyday essentials, according to the publisher.
This strong expansion in the e-commerce sector is also propelling the German gift card market forward. The publisher predicts that the e-commerce sector will continue to fuel development in the German gift card industry over the next four to eight quarters.
The ability to purchase cryptocurrency with gift cards in boosting gift card sector in Germany
In the gift card sector, several novel use cases have evolved in recent years. Purchasing digital assets such as cryptocurrency is one of the most popular. In Germany, gift cards are increasingly being used to purchase bitcoins. As a result, the growth of the gift card sector in the country is being aided.
Many activities in our everyday lives have been merged online as a result of the rapid growth of information and communication technology, making them more flexible and effective. A massive increase in the number of online users has reactivated virtual word notions and spawned a new commercial phenomena known as cryptocurrencies, which is used to expedite financial transactions such as buying, selling, and trading.
Cryptocurrency is a digital representation of valuable and intangible goods that can be utilised in a variety of applications and networks, including online social networks, online social games, virtual worlds, and peer to peer networks. In recent years, virtual currency has become widely used in a variety of systems.
