Global Enterprise Augmented Reality Market Size (2024 - 2029)

The United States Contract Manufacturing Services Market is experiencing significant growth, driven by the increasing reliance on contract manufacturers for production needs and the challenges associated with outsourcing to Asian countries. This market expansion is further fueled by the emphasis on pharmaceutical drug discovery and manufacturing outsourcing, as well as the growth in the food processing and manufacturing sectors. The localization of contract manufacturing is gaining traction due to its benefits, such as reduced lead times, which is crucial for fast-moving personal care products. Additionally, the preference for local contractors in beverage contract bottling and filling is contributing to the market's expansion by lowering operational and labor costs.

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Market Size of Global Enterprise Augmented Reality Industry

enterprise augmented reality market size
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 48.60 %
Fastest Growing Market Asia-Pacific
Largest Market North America
Market Concentration Medium

Major Players

enterprise augmented reality market share

*Disclaimer: Major Players sorted in no particular order

Enterprise Augmented Reality Market Analysis

United States Contract Manufacturing Services Market is expected to grow at a CAGR of 25.1% over the forecast period (2022-2027). The Evolution of service offerings has enabled organizations to rely on contract manufacturers for their production needs to increase. Challenges faced due to outsourcing manufacturing to Asian countries have played a key role in prompting organizations to rely on contract manufacturers. These are driving factors for the growth of the United States Contract Manufacturing Services Market.

  • The market is driven by a growing emphasis on pharmaceutical drug discovery and manufacturing outsourcing. The country is increasing the use of scientific exploration of disease mechanisms leading to the discovery and development of agents. Pre-clinical testing is an important stage in pharmaceutical research. Several tests are performed to determine whether a drug is ready for clinical trials at this stage.
  • The food processing and manufacturing sector has witnessed significant growth due to the wide presence of major food manufacturers and important innovations in food & beverage in the country.
  • Increasing awareness of the benefits of contract manufacturing localization, such as a reduction in lead time, which is the most important factor for fast-moving personal care products, is expected to boost the market growth.
  • There has been a shift in manufacturing firms' preferences toward local contractors, as beverage contract bottling and filling offers several benefits. For starters, it lowers the manufacturers' operational and labor costs as the primary driver of market growth.
  • Due to a nationwide lockdown, the COVID-19 pandemic delivered a major blow to the nation's Contract Manufacturing Services distribution system. For instance, In March 2020, many US beverage makers, like Coca-Cola, temporarily suspended production across the country's manufacturing facilities.

Enterprise Augmented Reality Industry Segmentation

Augmented reality is an interactive experience in a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual and auditory.

Global Enterprise Augmented Reality Market is Segmented by End-user Applications (Retail and E-commerce, Education (E-learning), Industrial, Automotive and Aerospace, Professional Services, and Other End-user Applications) and Geography.

By End-user
Retail and E-commerce
Education (E-learning)
Industrial
Automotive and Aerospace
Professional Services
Other End-user Applications (Energy, Public Safety,Agriculture, etc.)
By Geography
North America
Europe
Asia-Pacific
Rest of the World (Latin America and Middle East & Africa)
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Global Enterprise Augmented Reality Market Size Summary

The global enterprise augmented reality market is experiencing significant growth, driven by advancements in immersive technologies and increasing adoption across various sectors. The market is characterized by a competitive landscape with numerous firms, ranging from startups to established corporations, actively investing in innovative solutions and strategic partnerships. Key players such as Epson America Inc., ThirdEye, Lenovo Corporation, Atheer Inc., and Dynabook Americas Inc. are at the forefront, offering a range of augmented reality products and services. The integration of AR with mobile applications and smart devices is enhancing user experiences, particularly in gaming and enterprise collaboration. The North American region, with its high technology exposure and smart device penetration, is poised to be a major contributor to the market's expansion, supported by substantial investments and government initiatives promoting immersive technologies.

The enterprise augmented reality market is further bolstered by the increasing demand for AR applications in retail, customer engagement, and unified workplace communications. The COVID-19 pandemic has accelerated the adoption of AR solutions as businesses seek to enhance remote interactions and improve customer experiences without physical store visits. Collaborations between technology giants, such as Qualcomm and Lenovo, are facilitating the development of new AR applications and features, thereby driving market growth. The market's trajectory is expected to continue upward, with ongoing innovations and strategic mergers and acquisitions shaping its future landscape. As organizations increasingly recognize the value of AR in enhancing operational efficiency and customer engagement, the market is set to witness robust expansion over the forecast period.

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Global Enterprise Augmented Reality Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Attractiveness-Porter's Five Force Analysis

      1. 1.2.1 Bargaining Power of Suppliers

      2. 1.2.2 Bargaining Power of Buyers/Consumers

      3. 1.2.3 Threat of New Entrants

      4. 1.2.4 Threat of Substitute Products

      5. 1.2.5 Intensity of Competitive Rivalry

    3. 1.3 Industry Stakeholder Analysis

    4. 1.4 Impact of COVID-19 on the Industry

  2. 2. Market Segmentation

    1. 2.1 By End-user

      1. 2.1.1 Retail and E-commerce

      2. 2.1.2 Education (E-learning)

      3. 2.1.3 Industrial

      4. 2.1.4 Automotive and Aerospace

      5. 2.1.5 Professional Services

      6. 2.1.6 Other End-user Applications (Energy, Public Safety,Agriculture, etc.)

    2. 2.2 By Geography

      1. 2.2.1 North America

      2. 2.2.2 Europe

      3. 2.2.3 Asia-Pacific

      4. 2.2.4 Rest of the World (Latin America and Middle East & Africa)

Global Enterprise Augmented Reality Market Size FAQs

The Global Enterprise Augmented Reality Market is projected to register a CAGR of 48.60% during the forecast period (2024-2029)

Epson America Inc. (Seiko Epson Corporation​), ThirdEye, Lenovo Corporation, Atheer Inc.​ and Dynabook Americas Inc.​ are the major companies operating in the Global Enterprise Augmented Reality Market.

Global Enterprise Augmented Reality Report Snapshots

Global Enterprise Augmented Reality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)