Frozen Vegetables Industry Overview
The frozen vegetables market is a highly fragmented market and comprises regional and international competitors. The market is dominated by players like General Mills Inc., Conagra Brands, Pictsweet Farms, Mother Dairy Fruit & Vegetable Pvt. Ltd, and ITC Brands, among others. Companies compete on different factors, including product offerings, ingredients, quality, price, functionality, size, packaging, and marketing activities, in order to gain a competitive advantage in the market. Key players are now focusing on social media platforms and online distribution channels for their online marketing and branding of their products to attract more customers.
Frozen Vegetables Market Leaders
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Conagra Brands
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Mother Dairy Fruit & Vegetable Pvt. Ltd.
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Bonduelle Group
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ITC Brands
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Earthbound Farm
- *Disclaimer: Major Players sorted in no particular order