Market Trends of Gluten-Free Desserts and Ice Creams Industry
This section covers the major market trends shaping the Gluten-Free Desserts & Ice Creams Market according to our research experts:
Increased Consumption of Gluten-free Products
Celiac disease, which is an auto-immune disorder affecting the small intestine and caused by a reaction to gluten, a protein found in wheat and other grains, has been found to increase in recent years. A survey was carried out by the Mayo Clinic, which showed three groups of people opting for a gluten-free diet. The first is the one with diagnosed celiac disease; the second is the one with undiagnosed celiac disease; and the third group consists of people without celiac disease who are avoiding gluten. According to Beyond Clinics, in 2021, around 1 in 133 Americans, or about 1% of the population, will have celiac disease. Other groups of consumers include those with wheat allergies, autism, ADHD, multiple sclerosis, irritable bowel syndrome (IBS), and multiple sclerosis, as well as those who consume gluten-free products as part of the "free from" trend. According to the Ministry of Agriculture, Food, and Environment, in Spain, the consumption volume of gluten-free dairy products was approximately 19.1% in 2021. An increase in the number of people with gluten intolerance, allergies, and celiac disease is driving the market.
Asia-Pacific is the Fastest Growing Region of the Market
In recent years, countries in the Asia-Pacific region have been the fastest-growing market for gluten-free products such as desserts and ice cream. This segment has been one of the most important, healthy alternatives for people with gluten intolerance and those who are health-conscious. Also, improved disposable income in the emerging markets region and significant spending by the upper-class population on healthy foods have fueled market growth. In January 2021, Prerna's Handcrafted Ice Cream introduced India's first gluten-free dairy ice creams that are prepared with low-fat cream (no milk at all) and have no stabilizers, emulsifiers, preservatives, artificial flavors, artificial colors, or thickeners added to them. With increased interest in fitness among all the age groups in the region, consumers prefer non-gluten products over gluten products, which are considered unhealthy when compared to non-gluten products in the market. According to Agriculture and Agri-Food Canada, free-from-dairy product retail sales in South Korea will amount to around USD 410.7 million in 2022. Consumers inclined towards fitness, sports, and other health-related enthusiasts tend to prefer gluten-free products over conventional products in the on-the-go snack category.