Market Trends of Liquor Chocolate Industry
Gifting Culture Elevating Liquor Confectionery Demand
Liquor chocolate is a relatively fast-growing segment of the craft chocolate market. Craft chocolate has long been a symbol of love and affection, and its sweet and indulgent nature makes it a popular gift for special occasions. Nowadays, liquor chocolate and its luxurious nature make it a popular choice for expressing affection. It comes in various flavors, textures, and forms, ranging from simple bars to elaborate truffles. Liquor chocolates are often beautifully packaged, as luxury chocolate brands pay attention to aesthetics, making them visually appealing for gift-giving. Moreover, manufacturers are offering products made for special occasions. For instance, in 2023, Anthon Berg partnered with the World of Sweets to expand its United Kingdom customer base and position its products as an all-year-round gifting option during popular gifting seasons, including Valentine’s, Mother’s Day, Father’s Day, and Christmas.
Europe Is The Largest Consumer Of Liquor Chocolates
The United Kingdom emerged as one of the top chocolate-consuming countries in Europe, with an average per capita consumption of about 8.1 kg per year in 2022, according to the Syndicat du Chocolat, an alliance of chocolate processing and manufacturing companies. Chocolate sales in the United Kingdom surge during special occasions like Easter and Christmas. For instance, according to the data published by The Mirror, United Kingdom’s online news platform, in 2022, consumers consumed more than 209 million chocolates during the Christmas season in the country. This can be associated with the popular gifting culture of confectionery items, such as liquor chocolates, on special occasions in the country. Moreover, chocolate is deeply rooted in Spanish culinary traditions, with various chocolate-based desserts and confections, including liquor-filled consumed throughout the country. According to the Association of Swiss Chocolate Manufacturers, Spain’s per capita chocolate consumption was around 3.2 kg annually in 2023. Furthermore, The rising trend of value-added variants, including fair-trade and organic, is anticipated to offer lucrative growth opportunities for key players to launch innovative products.
