Global Pet Insurance Market Size (2024 - 2029)

The pet insurance market is experiencing growth driven by increasing pet healthcare costs and the rising adoption of pets, which are prompting more owners to seek insurance coverage. This market expansion is supported by the development of innovative insurance policies that cater to multiple pets and offer comprehensive coverage for accidents and illnesses. The market's growth is further influenced by factors such as higher per capita income and government regulations. Despite the challenges posed by the COVID-19 pandemic, which disrupted veterinary services and insurance operations, the market is adapting through policy innovations and increased awareness of reimbursement options.

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Market Size of Global Pet Insurance Industry

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Study Period 2020 - 2029
Base Year For Estimation 2023
CAGR 8.00 %
Fastest Growing Market Asia-Pacific
Largest Market North America
Market Concentration High

Major Players

Global Pet Insurance Market Major Players

*Disclaimer: Major Players sorted in no particular order

Pet Insurance Market Analysis

Pet insurance is defined as an insurance that can be paid partly or totally for the veterinary treatment of the insured pet. Pet insurance services involve policy coverage for pet accidents, injuries and for pet illnesses. Also, various pet insurance providers are offering innovative insurance coverage policies for multiple pets to attract large customer base. Furthermore, with increasing healthcare cost for pets, the pet owners are readily adopting pet health insurance, thereby fostering the market growth. Standard diagnosis coding system has highly evolved for maintaining human medical records in developed nations such as Italy, England, United States and Canada. This simplifies the overall process of claiming reimbursement and availing the insurance benefits that are offered by federal governments of respected countries.

In order to lessen the cost burden of owners, pet insurance is considered. Pet insurance is the policy that covers all healthcare or veterinary expenditure of pet animals. This policy coverage is similar to that of human insurance. The most common policy coverages considered is accidents and illness. This covers entire veterinary procedures of pets. Moreover, the increase in healthcare expenditure, adoption rate of pets and awareness regarding insurance policies defines the growth of pet insurance market. Other factors like increase in per capita income, governments regulations affect the growth of pet insurance market. Pet insurance policies provides the reimbursement of cost expelled in diagnostics tests like X-rays, MRI and ultrasound tests and this provides cost benefits to the owner of the pet.

Accidents & illness held maximum market share in pet insurance market. Majority of common illness and accidents are covered in this policy and this policy is considered to be favourable for pet animals and helps to grow the Global pet Insurance Market

Growing social acceptance of pets has stimulated pet adoption. Pet acceptance is also perceived to assist in low blood pressure, depression and loneliness, thus creating growth opportunity for the market during the forecast timeframe. Development of innovative pet insurance schemes, in order to increase the adoption rate and awareness related to availability of healthcare expenditure available for pets, helps to fuel the private segment and increase share during forecast period. Private insurance companies offers maximum coverage with less premium so that one can afford to pay and this triggers the growth in pet insurance industry.

The Global Pet Insurance Market was negatively impacted by COVID-19 in 2020. The coronavirus pandemic has shown an impact on the proper functioning of various industries in various regions. It affected Global Pet Insurance Market, Pet Insurance Market, Insurance Market very badly. Many veterinary hospitals and clinics remaine close due to lockdown and restriction on movement. Insurance companies are trying to innovate and modify the policy coverages and policies depending upon the incidences of health conditions. Companies are focussing on providing solutions to the pet owners and spreading awareness regarding the cost reimbursement available in the market. Also, Various companies are taking steps to ensure that pet gets extraordinary care during the COVID-19 outbreak. Also, the companies are innovating multiple solution for their pet owners to enhance their policy process.

Pet Insurance Industry Segmentation

The Global Pet Insurance Market is one of the most widely demanded Global Pet Insurance Market as the people are keen to adopt the pets. A complete background analysis of the Global Pet Insurance Market, which includes an assessment of the economy, market overview, market size estimation for key segments, and emerging trends in the market, market dynamics, and key company profiles are covered in the report. The Global Pet Insurance Market is Segmented by Policy (Illness and Accident, Chronic Condition, Others), Provider (Private, Public), Geography (North America, Latin America, Europe, Asia-Pacific, Middle East and Africa). The market sizing and forecasts have been done on the basis of value (USD million).

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Global Pet Insurance Market Size Summary

The pet insurance market is experiencing significant growth, driven by the increasing adoption of pets and the rising costs of veterinary care. Pet insurance provides financial coverage for pet accidents, injuries, and illnesses, similar to human health insurance. This market is further bolstered by innovative policy offerings from various providers, aiming to attract a broader customer base by covering multiple pets. The development of advanced diagnostic coding systems in countries like the United States, Canada, and European nations has streamlined the reimbursement process, making it easier for pet owners to claim insurance benefits. Factors such as increased per capita income, heightened awareness of insurance policies, and government regulations also contribute to the market's expansion. The market is characterized by a competitive landscape, with major players continuously innovating and expanding their offerings to capture a larger share.

The global pet insurance market is particularly strong in North America, where high pet adoption rates and the perception of pets as family members drive demand. The United States, with its substantial pet population, leads in market share, supported by a growing number of households owning pets. The market is also witnessing growth in regions like Asia-Pacific, which is experiencing rapid pet adoption. The COVID-19 pandemic initially disrupted the market, but companies adapted by enhancing policy offerings and raising awareness about available reimbursements. The market's growth is further supported by strategic developments, such as mergers and acquisitions, and the introduction of new policies. Companies like MetLife and Wagmo are expanding their services to include virtual vet visits and wellness programs, respectively, highlighting the industry's focus on providing comprehensive care solutions for pets.

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Global Pet Insurance Market Size - Table of Contents

  1. 1. MARKET INSIGHTS AND DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Increasing Number of Pet Adoption

      2. 1.2.2 Rising Awareness Regarding Pet Insurance

    3. 1.3 Market Restraints/ Challenges

      1. 1.3.1 Lack of Standardised Pet Health Codes for Reimbursement

      2. 1.3.2 Low Adoption in Emerging Countries

    4. 1.4 Insights on Technological Landscape

    5. 1.5 Insights on Regulatory Landscape Shaping the Ecosystem

    6. 1.6 Porters Five Forces Analysis

      1. 1.6.1 Threat of New Entrant

      2. 1.6.2 Bargaining Power of Buyer/ Consumer

      3. 1.6.3 Bargaining Power of Suppliers

      4. 1.6.4 Threat of Substitute Product

      5. 1.6.5 Intensity of Competitive Rivalry

    7. 1.7 Impact of Covid-19 on the market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Policy

      1. 2.1.1 Illness and Accidents

      2. 2.1.2 Chronic Conditions

      3. 2.1.3 Others

    2. 2.2 By Provider

      1. 2.2.1 Public

      2. 2.2.2 Private

    3. 2.3 Geography

      1. 2.3.1 North America

      2. 2.3.2 Latin America

      3. 2.3.3 Europe

      4. 2.3.4 Asia-Pacific

      5. 2.3.5 Middle East and Africa

Global Pet Insurance Market Size FAQs

The Global Pet Insurance Market is projected to register a CAGR of less than 8% during the forecast period (2024-2029)

Pet First, 24 watch Pet, Figo, HartVille and One Plan are the major companies operating in the Global Pet Insurance Market.

Pet Insurance Market Report Snapshots

Pet Insurance Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)