Market Size of Wireless Audio Device Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 15.90 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Wireless Audio Devices Market Analysis
The wireless audio devices market is expected to grow at a CAGR of 15.9% over the forecast period. The market is growing due to the increased use of wireless audio equipment in the commercial sector. Worldwide, wireless audio equipment is utilized for conferences, meetings, sports broadcasts, and other events, as well as in the media and entertainment, educational, and business sectors. The market is expanding as a result of OEMs' increasing R&D expenditures for the creation of advanced wireless audio equipment.
- Consumer demand for mobility services has grown over time due to the need for effective connectivity and convenient access to information and resources. Cloud services, the BYOD movement, mobile devices, wireless services, and other mobility solutions have become more popular with people. The penetration of wireless audio devices has increased due to their enhanced characteristics, including portability, simplicity of management, and remote access for audio communication. By providing quick and simple audio transmission, wireless operation, and simple installation, wireless audio devices enhance the consumer experience. As a result, it is anticipated that the market for wireless audio devices will grow due to increasing demand for mobile services.
- The demand for wireless earphones and wireless stereo headphones is anticipated to rise with the adoption of smart devices like smartphones, tablets, laptops, streaming media players, and other gadgets. According to Ericsson, there will be more than seven billion smartphone subscribers worldwide by 2027. The nations with the most smartphone users are China, India, and the United States. With over 950 million smartphone users, China surpassed all other nations in the world in 2021.
- Due to the emergence of smartphones as a necessity for daily life and the ongoing development of phone features and new services, smartphone adoption has dramatically expanded in recent years. One company focusing on wireless connectivity is OnePlus, which recently unveiled new smartphones that can only be used with wireless earphones. This is anticipated to propel the sound bar wireless audio device market share over the course of the projected period.
- The number of people staying at home increased during the COVID-19 pandemic, propelling the usage of audio devices for entertainment and fueling the demand for video streaming platforms like Amazon Prime, Netflix, and Hotstar. The rising trend of live video streaming, video streaming, and video content consumption over the internet during the lockdown has augmented the demand for wireless audio devices. Furthermore, remote working, remote learning, and home workouts have boosted the need for wireless audio products.
- Wireless audio devices operate in the same frequency band as 4G and other data applications. Stringent government rules regarding the spectrum act as a prominent restraining factor for the growth of the studied market.
Wireless Audio Devices Industry Segmentation
A wireless audio system offers connectivity, expandability, flexibility, and convenience. Wireless audio devices use wireless platforms, such as Bluetooth, radio frequency, infrared, Wi-Fi, SKAA, and airplay, for streaming music from audio-enabled devices to wireless output systems.
The wireless audio device market is segmented by technology (Bluetooth, Airplay, Wi-Fi), product (sound bars, wireless speakers, wireless headsets, and microphones), application (consumer, commercial, automotive), and geography. The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.
By Technology | |
Bluetooth | |
Airplay | |
Wi-Fi | |
Other Technologies |
By Product | |
Sound Bars | |
Wireless Speakers | |
Wirerless Headsets and Microphones | |
Other Products |
By Application | |
Consumer | |
Commercial | |
Automotive | |
Other Applications |
By Geography | ||||||
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Latin America | ||||||
Middle East and Africa |
Wireless Audio Device Market Size Summary
The wireless audio devices market is experiencing significant growth, driven by the increasing adoption of wireless audio equipment across various sectors such as commercial, media, entertainment, education, and business. The demand for mobility services and effective connectivity has led to a rise in the use of cloud services, mobile devices, and wireless solutions, enhancing the appeal of wireless audio devices due to their portability, ease of management, and remote access capabilities. The market is further bolstered by advancements in Bluetooth technology, which offers compatibility with a wide range of devices and improved sound quality, making it a preferred choice for wireless audio transmission. The proliferation of smart devices and the trend towards wireless connectivity, exemplified by companies like OnePlus, are expected to drive the market's expansion.
The market is characterized by a high level of fragmentation and competition, with numerous players such as Apple Inc., Bose Corporation, and Sony Corporation actively participating. The COVID-19 pandemic has also contributed to the market's growth, as increased home entertainment and remote working necessitated the use of wireless audio devices. The Asia-Pacific region, particularly China and India, is witnessing a surge in demand due to the growing millennial population and the rapid adoption of smart speakers and Bluetooth devices. The market's growth is supported by ongoing technological innovations and collaborations, such as those between Qualcomm and Bose, which aim to enhance product offerings and expand market presence.
Wireless Audio Device Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Market Overview
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1.2 Technology Snapshot
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1.3 Industry Attractiveness - Porter's Five Forces Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Buyers
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1.3.3 Threat of New Entrants
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Technology
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2.1.1 Bluetooth
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2.1.2 Airplay
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2.1.3 Wi-Fi
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2.1.4 Other Technologies
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2.2 By Product
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2.2.1 Sound Bars
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2.2.2 Wireless Speakers
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2.2.3 Wirerless Headsets and Microphones
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2.2.4 Other Products
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2.3 By Application
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2.3.1 Consumer
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2.3.2 Commercial
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2.3.3 Automotive
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2.3.4 Other Applications
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2.4 By Geography
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2.4.1 North America
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2.4.1.1 United States
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2.4.1.2 Canada
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2.4.2 Europe
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2.4.2.1 United Kingdom
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2.4.2.2 Germany
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2.4.2.3 France
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2.4.2.4 Rest of Europe
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2.4.3 Asia-Pacific
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2.4.3.1 China
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2.4.3.2 Japan
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2.4.3.3 India
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2.4.3.4 Rest of Asia-Pacific
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2.4.4 Latin America
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2.4.5 Middle East and Africa
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Wireless Audio Device Market Size FAQs
What is the current Wireless Audio Device Market size?
The Wireless Audio Device Market is projected to register a CAGR of 15.90% during the forecast period (2024-2029)
Who are the key players in Wireless Audio Device Market?
Apple Inc., Bose Corporation, DEI Holdings Inc., Samsung Electronics Co. Ltd. (Harman International Inc.) and Sennheiser Electronic GMBH & Co. KG are the major companies operating in the Wireless Audio Device Market.