Market Trends of Global GMO Testing Industry
This section covers the major market trends shaping the GMO Testing Market according to our research experts:
PCR Technique Holds a Significant Market Share
PCR technique is the most efficient method used to detect trace amounts of degraded nucleic acids and their sequence established. It is also the most reliable technology, as it targets a very short DNA region for species detection. Therefore, the method is useful to identify meat or fish species and genetically altered foods, including cheese. Processing multiple PCR tests in parallel helps in detecting the DNA of beef, sheep, goat, pork, chicken, turkey, camel, horse, and donkey in a single run. Moreover, innovations in the PCR technique are further enhancing the growth of the segment. High efficacy of DNA analysis over protein analysis has been boosting the demand for PCR technique in the industry, resulting in the extensive use of the technique.
The United States leads the Global Market
The US consumers do not refrain from paying high prices for free-from food products, that are natural and healthy. Around 44% claim to pay 75% or more extra for food products they recognize and trust. Moreover, with the growing prevalence of free-from food products, companies such as Safe + Fair Food Co. based in Chicago, are coming up with plethora of food offerings for consumers. The company is all about non-G.M.O. and other free- from food products offering snacks, desserts, meals, etc. The rise of such independent firms with dedicated business in free-from industry are primarily driving the market for GMO-Testing in the country. As a result, the country remained the leader at global marketplace.
