Hair Styling Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Global Hair Styling Products Market Brands and it is segmented by product type (hair gel, hair mousse, hairspray, styling creams and waxes, and other styling products), by distribution channel (convenience stores, supermarkets/hypermarkets, specialist stores, online retail stores, and other distribution channels), and by geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The report offers market size and values in (USD million) during the forecasted years for the above segments.

Hair Styling Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Hair Styling Products Industry Overview

The hair styling products market is highly competitive with many international players. The market is fragmented with companies like Henkel AG & Co. KGaA, Procter & Gamble, L'Oréal SA, and Unilever PLC, which are leading the market. The key players are focusing on technology to offer products made from organic and natural ingredients, catering to the growing customer demand. Locally made brands have also been contributing to the growth of hair styling products because of the diverse needs of customers in different regions. The companies are focusing on adapting to specialty stores' business models, which help offer a hybrid approach toward brands, categories, and products. Meanwhile, the companies are also focused on expanding their products geographically to cater to larger markets regionally.

Hair Styling Products Market Leaders

  1. Henkel AG & Co. KGaA

  2. L’Oréal S.A.

  3. Procter & Gamble Company

  4. Kao Corporation

  5. Unilever PLC

  6. *Disclaimer: Major Players sorted in no particular order
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