Household Beauty Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Beauty Devices Market and it is Segmented By Product (Hair Styling Appliances, Hair Removal Appliances, and Other Beauty Appliances), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, and Others), by Geography (North America, Europe, Asia-Pacific, South America, and the Middle East and Africa).

Household Beauty Appliances Market Size

household beauty appliances market size
Study Period 2020 - 2029
Base Year For Estimation 2023
CAGR 6.00 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

household beauty appliances market major players

*Disclaimer: Major Players sorted in no particular order

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Household Beauty Appliances Market Analysis

Evolving fashion trends and growing fashion consciousness among consumer are influencing the market’s growth. The introduction of smart household beauty appliances is also a trend affecting the market.

  • Millennials are the prime focus consumers of household beauty appliances. Some of the household beauty appliances manufacturers have introduced smart household appliances due to their user-friendly interface, advanced features, and aesthetic designs.
  • The growing penetration of home-use grooming devices for men is one of the key trends observed in the market. In recent years, the home-use beauty devices industry has witnessed introduction of men’s grooming devices by key players.
  • Increasing interest of consumers towards easy-to-use home-use beauty devices, rising prevalence of skin diseases, and surge in disposable income are the factors driving the growth of the market.
  • Increasing demand of multi-functional devices is a growth opportunity for the players in the market.
  • Constantly changing fashion trends, including hairstyles is driving the demand for personal care products and personal care appliances globally.
  • Technological advances in household beauty appliances have raised the expectation of individuals who are demanding for better quality beauty appliances. Along with developing markets, emerging economies also have reflected higher adoption of beauty appliances.

Household Beauty Appliances Market Trends

This section covers the major market trends shaping the Household Beauty Appliances Market according to our research experts:

Hair Styling Appliances are Dominating the Market

Hair styling appliances are gaining popularity among individuals of all age groups. The main aspect of driving the sales of various hair styling appliances is growing emphasis of people on self-maintenance and appearance. Use of hair styling appliances has been higher among females. However, with the rising trend of self-grooming and personal hygiene, the use of these appliances has been increasing among men population as well. The growing number of men spending on hair styling appliances, increasing the use of electric hair care devices such as hair straighteners, hair dryers, and other appliances continue to influence the growth of the segment globally. The segment is expected to continue to dominate the household beauty appliances market throughout the forecast period.

household beauty appliances market trends

Asia-Pacific is Expected to Witness the Highest Growth

Asia Pacific region is expected to continue fuelling the growth of the global household beauty appliances market. Increasing population in India and China has largely contributed to the use of beauty appliances. Moreover, manufacturers have introduced various up-gradations in their products that have spurred the adoption of beauty appliances across the region. Sales of beauty appliances in this region are growing at a higher rate driven by the middle class population in China and India.

household beauty appliances market analysis

Household Beauty Appliances Industry Overview

The report covers major international players operating in the Household Beauty Appliances Market. The market is dominated by players such as Conair Corporation, Helen of Troy, Koninklijke Philips N.V., Panasonic Corporation, and others. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.

Household Beauty Appliances Market Leaders

  1. Helen of Troy

  2. Panasonic Corporation

  3. Koninklijke Philips N.V.

  4. Tescom

  5. Tria Beauty, Inc.

*Disclaimer: Major Players sorted in no particular order

Conair Corporation, Helen of Troy, Koninklijke Philips N.V., Panasonic Corporation.
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Household Beauty Appliances Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Key Deliverables of the Study
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Drivers
  • 4.3 Restraints/Challenges
  • 4.4 Opportunities
  • 4.5 Insights on Recent Trends Shaping the Household Beauty Appliances Market
  • 4.6 Industry Supply Chain/Value Chain Analysis
  • 4.7 Porter's Five Forces Analysis
  • 4.8 Technological Innovations in the Industry
  • 4.9 Consumer Behavior Analysis
  • 4.10 Impact of COVID 19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Product
    • 5.1.1 Hair Styling Appliances
    • 5.1.2 Hair Removal Appliances
    • 5.1.3 Other Beauty Appliances
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Specialty Stores
    • 5.2.3 Online
    • 5.2.4 Others
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia-Pacific
    • 5.3.4 South America
    • 5.3.5 Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Nu Skin Enterprises Inc.
    • 6.1.2 Carol Cole Company Inc.
    • 6.1.3 Conair Corporation
    • 6.1.4 Helen of Troy
    • 6.1.5 Koninklijke Philips N.V.
    • 6.1.6 Panasonic Corporation
    • 6.1.7 TESCOM
    • 6.1.8 Tria Beauty, Inc.
    • 6.1.9 Home Skinovations Ltd.
    • 6.1.10 The Procter & Gamble Company
    • 6.1.11 iluminage Beauty Inc.
    • 6.1.12 Loreal SA*
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. APPENDIX

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Household Beauty Appliances Industry Segmentation

A complete background analysis of the Household Beauty Appliances Market, which includes an assessment of the parental market, emerging trends by segments and regional markets, Significant changes in market dynamics and market overview is covered in the report. The report also features the qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

By Product Hair Styling Appliances
Hair Removal Appliances
Other Beauty Appliances
By Distribution Channel Supermarkets/Hypermarkets
Specialty Stores
Online
Others
Geography North America
Europe
Asia-Pacific
South America
Middle East and Africa
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Household Beauty Appliances Market Research FAQs

The Household Beauty Appliances Market is projected to register a CAGR of 6% during the forecast period (2024-2029)

Helen of Troy, Panasonic Corporation, Koninklijke Philips N.V., Tescom and Tria Beauty, Inc. are the major companies operating in the Household Beauty Appliances Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Household Beauty Appliances Market.

The report covers the Household Beauty Appliances Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Household Beauty Appliances Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Household Beauty Appliances Industry Report

Statistics for the 2024 Household Beauty Appliances market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Household Beauty Appliances analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Household Beauty Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)