Household Cleaners Market Share

Statistics for the 2023 & 2024 Household Cleaners market share, created by Mordor Intelligence™ Industry Reports. Household Cleaners share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

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Market Share of Household Cleaners Industry

The household cleaners market is highly competitive with the presence of players, which include Henkel AG & Co. KGaA, Colgate-Palmolive Company, Reckitt Benckiser Group plc, Procter & Gamble Company, and Unilever PLC. Additionally, there is a presence of private-label players due to a high degree of price competition in the market. Leading manufacturers in the household cleaners market are focusing on leveraging opportunities posed by emerging markets to expand their revenue base. The key brands are also embarking on mergers and acquisitions and new product developments as critical strategies to consolidate and optimize their offerings. In April 2021, Spectrum Brands Holdings, Inc., a USA-based company offering home-essential cleaning products, announced the acquisition of For Life Products LLC for approximately USD 300 million. For Life Products, LLC is a USA-based household cleaning and maintenance manufacturer. Through the investment, Spectrum aimed to leverage the efficient supply chain and strong customer relationships of Life Products, drive future growth, and create value through substantial revenue and manufacturing synergies.

Household Cleaners Market Leaders

  1. Henkel AG & Co. KGaA

  2. Colgate-Palmolive Company

  3. Reckitt Benckiser Group plc

  4. The Procter & Gamble Company

  5. Unilever PLC

*Disclaimer: Major Players sorted in no particular order

Henkel AG & Co. KGaA, Colgate-Palmolive Company, Unilever, Reckitt Benckiser Group plc, The Procter & Gamble Company

Household Cleaning Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)