Hypermarket Market Size
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 774.27 Billion |
| Market Size (2029) | USD 876.03 Billion |
| CAGR (2024 - 2029) | 2.50 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | Europe |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Hypermarket Market Analysis
The Hypermarket Market size is estimated at USD 774.27 billion in 2024, and is expected to reach USD 876.03 billion by 2029, growing at a CAGR of 2.5% during the forecast period (2024-2029).
A hypermarket is a store that consists of supermarkets as well as department stores, with a wide range of products available under one roof. Hypermarkets can be found in urban as well as less-populated areas. Canada, Europe, Japan, the United States, and Australia were among the countries where the concept of hypermarkets was initially established and expanded globally. Hypermarkets in their global expansion are facing disruptions from e-commerce, which is leading to some developing countries omitting the hypermarket stage and jumping to e-commerce.
With the advent of COVID-19, as restrictions came into place and access to hypermarkets became difficult, the retail solution arrived with online ordering and delivery of products ranging from groceries to luxuries. This trend led to hypermarkets changing their business model by including online delivery services and opening new stores in Tier 2 and Tier 3 cities. Even on the consumer side, people moved away from small baskets from different stores to much bigger baskets purchased infrequently from one store. This created an opportunity for hypermarkets to expand their digital as well as offline services.
As the world has recovered from the pandemic, there was a surge in demand for non-food categories, which made available in hypermarkets with the space occupied by them included as a sunk cost for retailers. Through a huge shift to online, this is causing disruptions for hypermarket stores as products are available in variety as well as at a discount through online channels. This requires hypermarkets to review their business models as well as their sustainability.
Hypermarket Market Trends
Consumer Choice Behavior Affecting Hypermarket Market
Since COVID-19, sales in e-commerce went up steadily, and this growth is what will drive the future market.Global e-commerce rose from 15% of total retail sales in 2019 to 21% in 2021 and is expected to reach a level of 27% by 2026. To not let its market share of customers be occupied by other markets. Hypermarkets need to develop online retail channels for growing and maintaining their sales volumes. With their low-cost features, hypermarkets provide users with a time-saving, all-under-one-roof, and convenient shopping experience. Hypermarkets are expected to observe growth as the economy recovers from COVID-19 and the rising pent-up demand.
Asia and North America are among the countries with the largest penetration of e-commerce. This is leading to the adoption of online retail in the North American region and for the Asia market to expand their market share by adopting e-commerce in their sales. Other than Africa, ASEAN and Latin American countries have a small share of e-commerce, making for lower market penetration for hypermarkets, which is expected to increase with the growing adoption of e-commerce businesses.
Operational Expansion Of Players In Hypermarket Business
A large number of operators are expanding their businesses globally in the hypermarket business. Walmart, with its operations in 24 countries and its 10,500 stores and e-commerce websites, has a large share of the market and continuously rising revenue, similar to other global chains like Kaufland. This is leading to the expansion of the business through more joint ventures and business mergers being established. In large and expanding markets in India, retailers are looking for space in cities to open more hypermarkets over the years. Reliance Retail is focused on the multiple expansions of its store footprints over the years through partnerships with MSMEs and local and international brand companies.
With the rise of digital marketing, small businesses are finding it easier to sell their products and grow their market share at the same time.
Hypermarket Industry Overview
Walmart, Target, Kaufland, Carrefour, Costco, E. Leclerc, Sam's Club, Metro, RT-Mart, and Auchan exist among the leading supermarket chains providing their services globally. With the largest number of hypermarkets worldwide existing at 4,500, Walmart is leading, followed by the Target hypermarket chain with a total of 1900 hypermarkets globally. With this global spread of hypermarket chains, these leaders are focused on increasing their services and hypermarkets globally to occupy a larger market share and reap existing benefits.
Hypermarket Market Leaders
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Auchan
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C-Town
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Target
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Kaufland
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RT-Mart
*Disclaimer: Major Players sorted in no particular order
Hypermarket Market News
- August 2022: Kaufland acquired Sofia's central market hall in Germany. The acquisition was done for USD 17.7 million in Kaufland in preparation for opening a new store. Sofia Central is a 3,435-square-meter building with the Israeli company Ashtrom as its previous owner.
- July 2022: PX Mart acquired RT-Mart. PX Mart acquired 95.97 percent of RT-Mart's share from France's Auchan SA and Taiwan's Ruentex Group for USD 384.02 million in this acquisition.
- November 2021: With its objective of innovating in digital expansion, Walmart acquired "select technology assets" from Botmock. With this acquisition, Walmart will be enabling shopping via voice and chat, which it calls "conversational commerce".
Hypermarket Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS AND INSIGHTS
- 4.1 Market Overview
- 4.2 Market Drivers
- 4.3 Market Restraints
- 4.4 Industry Value Chain Analysis
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4.5 Industry Attractiveness - Porter's Five Forces Analysis
- 4.5.1 Bargaining Power of Buyers
- 4.5.2 Bargaining Power of Suppliers
- 4.5.3 Threat of New Entrants
- 4.5.4 Threat of Substitutes
- 4.5.5 Intensity of Competitive Rivalry
- 4.6 Insights of Technology Innovations in the Market
- 4.7 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
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5.1 By Ownership
- 5.1.1 Retail Chain
- 5.1.2 Independent Retailer
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5.2 By Application
- 5.2.1 Consumer Electronics
- 5.2.2 Furniture
- 5.2.3 Food and Beverage
- 5.2.4 Toy and Stationary
- 5.2.5 Personal Care
- 5.2.6 Cosmetic
- 5.2.7 Home Textile
- 5.2.8 Dresses
- 5.2.9 Other Applications
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5.3 By Region
- 5.3.1 Asia-Pacific
- 5.3.2 Europe
- 5.3.3 North America
- 5.3.4 South America
- 5.3.5 Middle East and Africa
6. COMPETITIVE LANDSCAPE
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6.1 Company Profiles
- 6.1.1 Wal mart
- 6.1.2 RT-Mart
- 6.1.3 SPAR
- 6.1.4 Tesco
- 6.1.5 Kmart
- 6.1.6 7-Eleven
- 6.1.7 Aeon
- 6.1.8 Ahold Delhaize
- 6.1.9 Aldi Nord
- 6.1.10 Union Coop
- 6.1.11 SEGWAGWA Cash n Carry
- 6.1.12 Boxer
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. DISCLAIMER AND ABOUT US
Hypermarket Industry Segmentation
A hypermarket is a retail store combining a department store and a grocery supermarket. They offer a variety of products, ranging from appliances to groceries. The global hypermarket market is segmented by ownership (retail chain, independent retailer), by application (consumer electronics, furniture, food and beverage, toys and stationery, personal care, cosmetics, home textiles, dresses, other applications), and by region (Asia Pacific, Europe, North America, South America, the Middle East, and Africa). The report offers market size and forecasts for the global hypermarket market in volume (number of stores) and value (USD million) for all the above segments.
| By Ownership | Retail Chain |
| Independent Retailer | |
| By Application | Consumer Electronics |
| Furniture | |
| Food and Beverage | |
| Toy and Stationary | |
| Personal Care | |
| Cosmetic | |
| Home Textile | |
| Dresses | |
| Other Applications | |
| By Region | Asia-Pacific |
| Europe | |
| North America | |
| South America | |
| Middle East and Africa |
Hypermarket Market Research Faqs
How big is the Hypermarket Market?
The Hypermarket Market size is expected to reach USD 774.27 billion in 2024 and grow at a CAGR of 2.5% to reach USD 876.03 billion by 2029.
What is the current Hypermarket Market size?
In 2024, the Hypermarket Market size is expected to reach USD 774.27 billion.
Who are the key players in Hypermarket Market?
Auchan, C-Town, Target, Kaufland and RT-Mart are the major companies operating in the Hypermarket Market.
Which is the fastest growing region in Hypermarket Market?
Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Hypermarket Market?
In 2024, the Europe accounts for the largest market share in Hypermarket Market.
What years does this Hypermarket Market cover, and what was the market size in 2023?
In 2023, the Hypermarket Market size was estimated at USD 755.39 billion. The report covers the Hypermarket Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Hypermarket Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Hyper Industry Report
Statistics for the 2024 Hypermarket market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Hypermarket analysis includes a market forecast outlook to for 2024 to (2024to2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
