Feminine Hygiene Industry Overview
The Indian feminine hygiene market is highly competitive, with intense competition among the market players to increase their share in the market. In terms of share, the market is dominated by players such as Procter & Gamble, Kimberly-Clark Corporation, Unicharm Corporation, Johnson & Johnson Private Limited, and Essity AB. The manufacturers are investing a heavy amount of advertising and promotional activities to increase their consumer base by capturing their attention and gaining a competitive advantage in the country. Private-label feminine hygiene product manufacturers have been giving tough competition to the existing players in terms of product offerings, packaging, and pricing.
Feminine Hygiene Market Leaders
-
Procter and Gamble Company
-
Kimberly-Clark Corporation
-
Unicharm Corporation
-
Johnson & Johnson Private Limited
-
Essity AB
- *Disclaimer: Major Players sorted in no particular order