India Food Colorants Market Size (2024 - 2029)

The Indian food colorants market is experiencing growth, driven by small-scale industries in sectors such as confectionery, snacks, and beverages, alongside some multinational companies. The market is regulated by the Food Safety and Standard Authority of India, which permits a limited number of synthetic colorants within specified safety limits. While synthetic colorants dominate the market share, there is a notable increase in the demand for natural colorants, contributing to their rapid growth in the market.

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Market Size of India Food Colorants Industry

india food colorants market analysis
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 5.30 %
Market Concentration Low

Major Players

india food colorants market key players

*Disclaimer: Major Players sorted in no particular order

India Food Color Market Analysis

The Indian food colorants market is projected to witness a CAGR of 5.3% over the forecast period (2020- 2025).

  • The food colorants market in the country is dominated by the small-scale food industries, including confectionery, snacks and sweet, and beverage, and some multinational industries.
  • Thee Food Safety and Standard Authority of India regulates the food colorants market of the country. At present, the regulatory body only permits eight synthetic food colorants with the limit not exceeding the ADI value, and hence, food manufacturers are allowed to use these chemicals in the food in the restricted amount. 
  • Synthetic colorants hold a prominent share in the Indian food colorants market, followed by natural colorants. With an increase in the consumer demand, the natural color market is growing at a much faster rate.

India Food Color Industry Segmentation

The Indian food colorants market is segmented by type into natural and synthetic. By application, the market is segmented into beverages, dairy and frozen products, bakery, meat, poultry, and seafood, confectionery, oils and fats, and other applications.

By Product Type
Natural Color
Synthetic Color
By Application
Beverages
Dairy and Frozen Products
Bakery
Meat, Poultry, and Seafood
Confectionery
Oils and Fats
Other Applications
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India Food Colorants Market Size Summary

The Indian food colorants market is experiencing steady growth, driven by the demand from small-scale industries such as confectionery, snacks, sweets, and beverages, alongside some multinational companies. The market is regulated by the Food Safety and Standards Authority of India, which permits the use of a limited number of synthetic colorants within specified safety limits. Synthetic colorants currently dominate the market, although there is a notable shift towards natural colorants due to increasing consumer preference for natural ingredients. The availability of raw materials, particularly fruits and vegetables, supports the production of natural colorants, with India being a significant producer of orange hues from sources like achiote, saffron, and carrots. This trend is further fueled by changing lifestyles and economic growth, which have heightened consumer demand for visually appealing food products.

The market landscape is characterized by a mix of regional and global players, with local companies seeking growth opportunities amidst the dominance of synthetic colorants. The preference for cost-effective food products among Indian consumers contributes to the widespread use of synthetic colors in processed foods, enhancing their visual appeal and consumer appetite. Key synthetic colorants in use include tartrazine, sunset yellow, quinoline yellow, indigo carmine, and amaranth. While regional players hold a significant market share, global companies like Chr Hansen, DD Williamson, and DSM leverage their extensive product lines and geographical reach to maintain a competitive edge. These companies are actively launching new strategies to attract a broader consumer base, reflecting the dynamic nature of the Indian food colorants market.

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India Food Colorants Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Natural Color

      2. 2.1.2 Synthetic Color

    2. 2.2 By Application

      1. 2.2.1 Beverages

      2. 2.2.2 Dairy and Frozen Products

      3. 2.2.3 Bakery

      4. 2.2.4 Meat, Poultry, and Seafood

      5. 2.2.5 Confectionery

      6. 2.2.6 Oils and Fats

      7. 2.2.7 Other Applications

India Food Colorants Market Size FAQs

The India Food Colorants Market is projected to register a CAGR of 5.30% during the forecast period (2024-2029)

Chr. Hansen Holding A / S, D.D. Williamson, Döhler, Kalsec Inc and Kancor are the major companies operating in the India Food Colorants Market.

India Food Colorants Market Report Snapshots

India Food Colors Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)