Gaming in India Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 3.49 Billion |
| Market Size (2029) | USD 7.24 Billion |
| CAGR (2024 - 2029) | 15.68 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Gaming in India Market Analysis
The India Gaming Market size is estimated at USD 3.49 billion in 2024, and is expected to reach USD 7.24 billion by 2029, growing at a CAGR of 15.68% during the forecast period (2024-2029).
India is predicted to rank among the top market locations for the gaming industry due to having one of the most significant youth populations in the world. The growing IT infrastructure, driven by the rising use of smartphones and high-speed internet, is one of the major factors driving the market growth rate in the country.
- WEB3, a new version of the internet that integrates ideas like decentralization, VR, AR, and the metaverse, has become a more frequently used technology in video games. According to the survey of NDTV Profit, at least 30% of the 450 Web3 businesses in India are engaged in the gaming industry. The research shows USD 400 million for Web3 games in India in recent years.
- There has been a significant shift in the gaming industry in India, with a lot more focus on game development. In November last year, the Prime Minister inspired developers and innovators to take the lead in the online gaming industry by promoting his vision for a "Digital India." Since then, the Central Government has taken continuous measures to influence the trajectory of online gaming to conform to this objective. This sector requires the leadership of a nodal ministry. To offer recommendations for universal, national-level legislation to regulate online gaming, the federal government established the Inter-Ministerial Task Force (IMTF), which comprises representatives from various ministries. It has also been mandated by another group of ministers (GoM) to present the suggested tax structure and the regulatory framework for the online gaming sector.
- In the previous year, according to CNBC news, Sunil Chemmankotil, CEO of Teamlease Digital, stated that the gaming business is the "next sunrise industry," citing the sector's expanding user base and the potential it will present. As the female audience grows, more women will work in the game industry, particularly in leadership roles.
- Moreover, according to The Economic Times, India has affordable mobile data worldwide. The average cost of a gigabyte (GB) in India is USD 0.26, compared to USD 6.66 in the United Kingdom and USD 12.37 in the United States for the same data. It has led to increased internet usage, as 46% of the nation today regularly uses the internet, owning gaming as the fastest-growing industry in India.
- The COVID-19 epidemic is forcing businesses to switch from desktop to laptop computing. A senior manager of Client Solutions Group, Dell Technologies, India, states that specific industries and organizations that are more service-oriented and in the public sector are where this movement in adopting desktop computers to notebook PCs is more noticeable.
Gaming in India Market Trends
Rapid Increase in Smartphone is expected to drive the market
- Due to the market's expansion and lucrative income potential, two well-known publishers of console and PC games, Activision Blizzard and Electronic Arts, are placing a greater emphasis on mobile gaming. They compete with companies like Tencent, Sea, and Perfect World, which are predominantly involved in mobile gaming. Online advertisers and social media sites like ByteDance and AppLovin are now performing mobile game publishing.
- In total downloads this year, India overtook China as the primary consumer of mobile games. India currently has markets that are nearly 2.5 times larger than China and three times larger than the United States. There have been 15 billion (15,000 million) game downloads in the previous year. In terms of global game downloads in the current year, India had the most considerable percentage (17%).
- This year, Samsung planned to move part of its smartphone manufacturing to India from Vietnam and several other countries. The South Korean smartphone manufacturer intends to manufacture more than USD 40 billion (40,000 million) of devices in the country.
- In enabling faster game downloads than current 4G networks, 5G networks also supported the growth of mobile-based cloud gaming services and augmented reality (AR) games. One million devices may be supported by 5G in a single square kilometer, encouraging more people to play mobile games, especially multiplayer ones. As a result, the growth of mobile esports will be accelerated.
Android Games to Dominate Market Share
- Data costs in the country have recently dropped exponentially, making it one of the most affordable markets for data. It has positively impacted the number of smartphone users in the country. According to a survey by Newzoo in the previous year, the total monthly users for leading games in google play in India was 657 million.
- Such favorable conditions have positively impacted the number of mobile gamers in the country. For instance, according to a CMR study that included input from 1,124 mobile gamers aged 16 to 35, the average person has at least seven games on their phone, four of which are regularly played.
- According to a report published in the previous year by 42matters.com, more than 5,283 Indian publishers are on Google Play, all 166,039 game publishers. Some of the most prominent Indian publishers are Gammation Technologies Pvt Ltd., Words Mobile, Moonton, Moonfrog, and Games2win.com. Overall, 3% of all game publishers on Google Play are from India, which suggests the increasing dominance of Indian players in the android gaming industry.
- Among the mobile gaming segment, Android commands a significant market share, owing to the dominant share of the user base in the country. According to various studies, the country's smartphone user base is expected to surpass 750 million by the end of last year, growing exponentially with major brands such as Xiaomi and Realme. OnePlus and Samsung dominates the market. Another significant trend is that these vendors offer smartphones with Android OS, contributing to the OS's popularity.
- With the recent ban on PUBG, Call of Duty has seen an increase in the number of users. Also, the country has seen a growth in developers offering similar games. For instance, in the previous year, FAU-G, the Indian rival of PUBG Mobile, was up for pre-registration on Play Store.
Gaming in India Industry Overview
- September 2022- Sony to launch new Xperia gaming product. Sony announced its Xperia 5 IV compact flagship smartphone. Currently, the company will shortly introduce a new product. This device will be related to gaming. Moreover, Sony is launching the new PlayStation 5 DualSense Edge wireless controller in India. Motive Studios is working on a single-player, third-person action-adventure Iron Man game. Beginning in January 2023, the wireless controller started to be delivered.
- September 2022, the Wii Sports series' total of 21 holes will be introduced to the Nintendo SwitchTM Sports Golf update on November 28. Swing to stay in the game of survival golf or participate in a casual competition with family and friends.
- January 2023, Electronic Arts announced during their Crafting the Tension Art Developer Livestream Dead Space will launch at the beginning of next year for PlayStation5, Xbox Series X|S, and PC. The original sci-fi survival horror game Dead Space is being rebuilt using the FrostbiteTM game engine.
Gaming in India Market Leaders
-
Sony Corporation
-
Nintendo
-
Microsoft
-
Rolocule Games Private Limited
-
Electronic Arts Inc.
*Disclaimer: Major Players sorted in no particular order
Gaming in India Market News
- October 2022 - Electronic Arts and Marvel Entertainment announced a multi-title collaboration to create three new action adventure games for consoles and PC. Each game will be their original story set in the Marvel universe. Motive Studios is working on a single-player, third-person action-adventure Iron Man game.
- July 2022- The Government of India has taken steps to promote indigenous games. The responsibility to promote indigenous sports in the country and conduct special training programs rests primarily with the respective State/Union Territory Governments. The Union Government supplements their efforts. For instance, The Sports Ministry oversees the Khelo India Scheme, a Central Sector Scheme. One of the scheme's components is promoting rural and indigenous/tribal games.
- January 2022 - Microsoft will purchase Activision. Blizzard wants to make gaming fun and social for everyone on all devices. This purchase will accelerate the expansion of Microsoft's gaming business across mobile, PC, console, and cloud platforms and will serve as a foundation for the metaverse.
Gaming in India Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Overview
- 4.2 Impact of COVID-19 on India Gaming Market
-
4.3 Market Drivers
- 4.3.1 Emergence of Cloud Gaming and Proliferation of Internet Users
- 4.3.2 Youth Preference for Gaming Benefits Growth
-
4.4 Market Challenges
- 4.4.1 Issues such as Privacy Laws and Regulations and Concerns relating to fraud during gaming transactions
- 4.5 Industry Ecosystem Analysis
-
4.6 Industry Attractiveness - Porter's Five Forces Analysis
- 4.6.1 Bargaining Power of Suppliers
- 4.6.2 Bargaining Power of Consumers
- 4.6.3 Threat of New Entrants
- 4.6.4 Threat of Substitutes
- 4.6.5 Intensity of Competitive Rivalry
-
4.7 Gaming Base Indicator Analysis
- 4.7.1 Current State of Internet Penetration in India and Forecast
- 4.7.2 Smartphone Penetration In India - Estimations and Forecast, 2019-2027
- 4.7.3 Traditional PC Market Landscape (Inclusive of Desktops, Notebooks, and Workstations) - Estimations in Million Units, 2019-2026
- 4.7.4 Console Market Insights (Number of Consoles, Key Players, Estimations and Forecasts for 2019-2026 in Revenue USD million)
- 4.7.5 Mobile Gamers Population By Age and Gender
- 4.7.6 Indian Mobile Gamer Demographics And Usage Statistics
- 4.7.7 Indian Game publishers vs. International
- 4.7.8 Top 10 Games And Publishers
- 4.7.9 Global vs India gaming market
- 4.7.10 Bans on real money games across different states
5. MARKET SEGMENTATION
-
5.1 Type
- 5.1.1 Mobile Gaming
- 5.1.1.1 Android
- 5.1.1.2 iOS
- 5.1.2 Console Gaming
- 5.1.3 PC Browser/Downloaded
6. COMPETITIVE LANDSCAPE
-
6.1 Company Profiles
- 6.1.1 Sony Corporation
- 6.1.2 Nintendo
- 6.1.3 Electronic Arts Inc.
- 6.1.4 Microsoft
- 6.1.5 Rolocule Games Private Limited
- 6.1.6 SQUARE ENIX HOLDINGS CO., LTD.
- 6.1.7 GSN Games, Inc.
- 6.1.8 The Walt Disney Company (India) Pvt. Ltd
- 6.1.9 Ubisoft Entertainment SA
- 6.1.10 Zynga Game Network India Pvt Ltd. (Zynga Inc.)
- *List Not Exhaustive
7. 5G OUTLOOK IN INDIA
- 7.1 Key Considerations and Opportunities Supporting 5G Roll-Out in India
- 7.2 Stakeholder Investments and Activities (Including Spending on Fiber and Other Infrastructure Like MIMO)
- 7.3 Insights into 5G Spectrum Auction in India
- 7.4 Timeline of Commercial Rollout of 5G in India
- 7.5 Global Cues on the Impact of 5G on the Mobile Gaming Landscape
8. THE INDIAN GAMING MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject To AvailablityGaming in India Industry Segmentation
Gaming is playing electronic games conducted through multiple means, such as using computers, mobile phones, consoles, or other mediums. There is an increasing prevalence of high-speed internet connections, especially in emerging economies, making online gaming practical for more people in recent years. The scope of the research includes mobile, console, and PC browsers and downloaded games. The impact of COVID-19 on the Indian gaming market is included as part of the study and has been considered for future projections as well.
The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.
| Type | Mobile Gaming | Android |
| iOS | ||
| Type | Console Gaming | |
| PC Browser/Downloaded |
Gaming in India Market Research FAQs
How big is the India Gaming Market?
The India Gaming Market size is expected to reach USD 3.49 billion in 2024 and grow at a CAGR of 15.68% to reach USD 7.24 billion by 2029.
What is the current India Gaming Market size?
In 2024, the India Gaming Market size is expected to reach USD 3.49 billion.
Who are the key players in India Gaming Market?
Sony Corporation, Nintendo, Microsoft , Rolocule Games Private Limited and Electronic Arts Inc. are the major companies operating in the India Gaming Market.
What years does this India Gaming Market cover, and what was the market size in 2023?
In 2023, the India Gaming Market size was estimated at USD 3.02 billion. The report covers the India Gaming Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the India Gaming Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the future trends expected in the India Gaming Market?
Future trends in the India Gaming Market are: a) Rise of cloud gaming b) Increased investment in eSports c) Growth of gaming communities d) Integration of advanced technologies like Augmented Reality and Virtual Reality
Gaming in India Industry Report
The gaming market in India is poised for significant expansion, driven by a young demographic, evolving IT infrastructure, and the widespread use of mobile devices and high-speed online connectivity. This growth is further accelerated by the integration of technologies like VR, AR, and the metaverse into console and computer games. Government initiatives promoting game creation, the rise in female leadership, and the shift towards mobile and multiplayer gaming are also key contributors to the industry's expansion.
The Gaming Industry in India is undergoing a remarkable transformation, fueled by the widespread adoption of smartphones and affordable internet access. This digital connectivity boom has positioned India as an emerging powerhouse in the global gaming market. Segments such as action and real-money online gaming are leading the charge, while casual games are gaining popularity across a wide demographic, indicating the broad appeal of gaming as a leisure activity.
The introduction of the metaverse is set to revolutionize the industry further, blending virtual and augmented reality technologies for immersive experiences. This evolution is creating vast opportunities for developers and investors, as the industry shifts towards more interactive and innovative gaming models. According to market research reports, the gaming industry in India is on the brink of a new era, with a comprehensive market forecast underscoring its potential for unprecedented growth.
The industry’s growth rate is impressive, with market data indicating a positive market outlook and market predictions pointing towards sustained industry growth. Industry analysis reveals that the industry's size and market value are set to increase, driven by industry trends and market growth. Industry statistics and market segmentation highlight the diverse segments contributing to this growth, while industry reports and market review provide detailed insights into the market structure.
The industry's revenue potential is vast, with industry sales expected to rise significantly. Research companies are actively exploring this market, and industry research is providing valuable industry information. The market leaders are setting benchmarks, and the market overview offers a comprehensive view of the industry's dynamics. The industry outlook remains positive, supported by a favorable market forecast and market update.
For those interested in a detailed overview, a free report pdf download is available, offering an in-depth analysis of the India gaming market. This report example provides a thorough examination of the market trends, industry profile, and industry forecast, making it an essential resource for stakeholders looking to capitalize on this burgeoning market.
