Indonesia Foodservice Market Size

Indonesia Foodservice Market Analysis

The Indonesia Foodservice Market size is estimated at 55.25 billion USD in 2024, and is expected to reach 103.76 billion USD by 2029, growing at a CAGR of 13.43% during the forecast period (2024-2029).

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55.25 Billion

Market Size in 2024 (USD)

103.76 Billion

Market Size in 2029 (USD)

7.06 %

CAGR (2017-2023)

13.43 %

CAGR (2024-2029)

Largest Segment by Foodservice Type

53.38 %

value share, Full Service Restaurants, 2023

Asian cuisine dominates the segment, favored by local consumers owing to their favorability toward Asian spices like Sriracha and cumin.

Largest Segment by Outlet Type

62.94 %

value share, Independent Outlets, 2023

Extensive networks of food delivery apps, such as GrabFood and GoFood, expose various independent outlets to their target consumer base, acting as a driver for the segment.

Fastest-growing segment by Foodservice Type

15.85 %

Projected CAGR, Cafes & Bars, 2024-2029

The growing inclination toward gourmet coffee, as well as the introduction of chains such as Janji Jiwa and Starbucks, is a major driver of the segment's growth.

Fastest-growing segment by Outlet Type

13.75 %

Projected CAGR, Chained Outlets, 2024-2029

International chains, like Popeyes and Subway, have recently expanded their presence in the country owing to their brand popularity gained by means of social media penetration.

Leading Market Player

0.48 %

market share, PT Fast Food Indonesia Tbk, 2022

The company has dominated the market by operating nine brands in more than 70 locations in the country and has constantly focused on product innovation through its coffee brands.

The popularity of Chinese, Japanese, and India cuisine drives the growth of the market

Indonesia Foodservice Industry Segmentation

Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants are covered as segments by Foodservice Type. Chained Outlets, Independent Outlets are covered as segments by Outlet. Leisure, Lodging, Retail, Standalone, Travel are covered as segments by Location.

• The full-service restaurants (FSRs) segment holds the major market share by foodservice type. It is projected to register a CAGR of 13.95% by value during the forecast period. The popularity of Asian cuisines has expanded, especially among the younger population, due to the growing need for gastronomic diversity. The most popular cuisines in the country are Chinese, Japanese, and Indian. Due to the demand for traditional Cantonese and Taiwanese culinary choices in upscale restaurants, Chinese cuisine has remained popular among all other Asian cuisines.
• Cloud kitchens are projected to register a CAGR of 13.49% by value during the forecast period. Cloud kitchens offer a wide variety of cuisines to cater to the diverse palate of Indonesian consumers. From traditional Indonesian dishes to international cuisine, cloud kitchens offer a range of options to satisfy consumers. Hangry is one of the most popular cloud kitchens in Indonesia. It offers a variety of cuisine options, including Indonesian, Chinese, Japanese, and Western. Similarly, Mama Roz is a halal-certified cloud kitchen brand that specializes in Middle Eastern and Mediterranean cuisines.
• The quick service restaurants (QSRs) segment holds the second major share by foodservice type. It is projected to register a CAGR of 5.49% during the study period. In Indonesia, quick independent services are expanding as consumers prefer traditional and local fast food with healthier, high-quality food. The growth of food delivery services such as GrabFood and GoFood has made it easier for QSRs to reach customers with limited access to physical locations. This has increased the demand for QSRs to expand their delivery capabilities and reach more customers.