Indonesia Plant-Based Food And Beverages Market Size (2024 - 2029)

The market size of the plant-based food and beverage industry in Indonesia is poised for significant growth over the forecast period, driven by increasing consumer demand for healthy diet options, including vegan alternatives. The COVID-19 pandemic has further accelerated this trend, as health benefits associated with plant-based diets gained prominence. The market's expansion is supported by the rise of flexitarian lifestyles, a growing emphasis on animal welfare, and proactive government initiatives promoting vegan diets. Additionally, traditional Indonesian foods like Tofu and Tempeh facilitate a smoother transition to new plant-based offerings, enhancing market acceptance and growth potential.

Market Size of Indonesia Plant-Based Food And Beverages Industry

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Indonesia Plant-Based Food And Beverages Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 990 Billion
Market Size (2029) USD 998 Billion
CAGR (2024 - 2029) 5.44 %
Market Concentration Low

Major Players

Indonesia Plant-Based Food And Beverages Market Major Playres

*Disclaimer: Major Players sorted in no particular order

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Indonesia Plant-Based Food And Beverages Market Analysis

The Indonesia Plant-Based Food And Beverages Market size is estimated at USD 990 billion in 2024, and is expected to reach USD 998 billion by 2029, growing at a CAGR of 10.44% during the forecast period (2024-2029).

A rising number of Indonesian consumers are adopting vegan and vegetarian diets. This shift is influenced by the desire to improve health, manage weight, and reduce the risk of chronic diseases such as diabetes and heart conditions. Additionally, lactose intolerance and other dietary allergies have made plant-based alternatives more popular among Indonesians. Plant-based milk like soy milk, almond milk, and coconut milk are some of the popular dairy alternatives among lactose intolerance consumers in the country. In response to the demand, many players are launching dairy-free alternatives. For instance, in 2023, Nutrifood Indonesia launched its new almond milk as a part of expanding its Tropicana Slim plant-based series. The new Tropicana Slim Almond Drink Chocolicious is available in a 190 ml carton.

Over the medium term, the market is expected to record substantial growth owing to factors such as the development of flexitarian lifestyles and R&D investments by key market participants to accelerate new product developments. Further, the environmental impact of meat production and animal welfare issues is driving consumers toward plant-based alternatives. Efforts by animal welfare organizations and government initiatives promoting sustainable and ethical consumption also play a significant role. Moreover, plant-based food is not new in Indonesia, with tofu and tempeh having been in Indonesian cuisine for ages as traditional vegan foods. This promotes the inclination toward the new plant-based foods and beverages.

Indonesia Plant-Based Food And Beverages Industry Segmentation

Plant-based food and beverages refer to products made from different plant parts such as fruits, seeds, leaves, and legumes. These are mainly preferred as substitutes for animal-based products such as meat, eggs, and dairy products.

The Indonesian plant-based food beverage market is segmented by product type and distribution channel. The market is segmented by product type into meat substitutes, dairy alternative beverages, non-dairy ice cream, non-dairy cheese, non-dairy yogurt, non-dairy spreads, and other plant-based products. By meat substitutes, the market is segmented into tofu, tempeh, and others. By dairy alternative beverages, the market is segmented into soy milk, almond milk, and other types of dairy alternative beverages. By distribution channel, the market is segmented into hypermarkets/supermarkets, convenience stores, online retail stores, and other distribution channels. For each segment, the market sizing and forecasts were made based on the value (USD).

By Product Type
Meat Substitutes
Tofu
Tempeh
Others
Dairy Alternative Beverages
Soy Milk
Almond Milk
Other Dairy Alternative Beverages
Non-dairy Ice Cream
Non-dairy Cheese
Non-dairy Yogurt
Non-dairy Spreads
Other Plant-based Products
By Distibution Channel
Supermarkets/Hypermarkets
Convenience Stores
Online Retail Stores
Other Distribution Channels
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Indonesia Plant-Based Food And Beverages Market Size Summary

The plant-based food and beverage industry in Indonesia is experiencing significant growth, driven by a combination of health trends and consumer awareness. The COVID-19 pandemic has accelerated this trend, as more individuals sought healthier dietary options, including vegan alternatives, which were supported by research highlighting their potential health benefits. This shift has led to increased investments from startups and established companies aiming to capitalize on the burgeoning market. The development of flexitarian lifestyles, heightened awareness of animal welfare, and government initiatives promoting vegan diets are further propelling the industry's expansion. Traditional Indonesian foods like Tofu and Tempeh have also paved the way for the acceptance and popularity of new plant-based products, as consumers become more conscious of the health and ethical implications of their food choices.

The demand for plant-based beverages, in particular, is rising due to a growing lactose intolerant population, especially among children, who are seeking dairy alternatives that align with their dietary needs. The industry is characterized by a fragmented market with numerous international and regional players, such as Green Rebel Foods, Amy's Kitchen, Nestle SA, Danone S.A., and Meatless Kingdom, competing for market share. These companies are focusing on expanding production capacities and launching innovative products to meet the increasing demand for meat substitutes and dairy alternatives. Product innovation, including new flavors, textures, and the incorporation of healthy ingredients, is a key strategy for market players. The introduction of new products, such as plant-based cheddar cheese and almond drinks, highlights the industry's commitment to catering to the evolving preferences of health-conscious consumers.

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Indonesia Plant-Based Food And Beverages Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

      1. 1.1.1 Growing Prevalence of Chronic Lifestyle Diseases and Intolerance to Animal Protein

      2. 1.1.2 Innovations in Plant Based Food and Beverage Products

    2. 1.2 Market Restraints

      1. 1.2.1 Differences in Taste and the Authenticity of Flavors

    3. 1.3 Porter's Five Force Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Meat Substitutes

        1. 2.1.1.1 Tofu

        2. 2.1.1.2 Tempeh

        3. 2.1.1.3 Others

      2. 2.1.2 Dairy Alternative Beverages

        1. 2.1.2.1 Soy Milk

        2. 2.1.2.2 Almond Milk

        3. 2.1.2.3 Other Dairy Alternative Beverages

      3. 2.1.3 Non-dairy Ice Cream

      4. 2.1.4 Non-dairy Cheese

      5. 2.1.5 Non-dairy Yogurt

      6. 2.1.6 Non-dairy Spreads

      7. 2.1.7 Other Plant-based Products

    2. 2.2 By Distibution Channel

      1. 2.2.1 Supermarkets/Hypermarkets

      2. 2.2.2 Convenience Stores

      3. 2.2.3 Online Retail Stores

      4. 2.2.4 Other Distribution Channels

Indonesia Plant-Based Food And Beverages Market Size FAQs

The Indonesia Plant-Based Food And Beverages Market size is expected to reach USD 990 billion in 2024 and grow at a CAGR of 5.44% to reach USD 998 billion by 2029.

In 2024, the Indonesia Plant-Based Food And Beverages Market size is expected to reach USD 990 billion.

Plant Based Food and Beverage Industry in Indonesia Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)