Intensive Conditioner Market Size
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 2.30 % |
Fastest Growing Market | Asia Pacific |
Largest Market | Europe |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Intensive Conditioner Market Analysis
The intensive conditioner market is projected to record a CAGR of 2.3% during the forecast period (2020 - 2025).
- The market is primarily driven by the increasing consumer demand for deep hair conditioning due to lack of time, along with rising disposable income across the various regions. Furthermore, frequent launches of advanced deep conditioner products from the key players are boosting the market growth, globally. For instance, in 2019, L'Oréal Paris launched a new line under Elvive - Elvive Rapid Reviver Deep Conditioners, a range of 3 products that have no wait time and work deep to repair hair damage fast.
Intensive Conditioner Market Trends
This section covers the major market trends shaping the Intensive Conditioner Market according to our research experts:
Supermarkets/Hypermarkets to Dominate the Global Market
Supermarkets/hypermarkets hold the most significant share in the global market, which is further expanding at a faster pace in countries of Europe, North America, and the Asia-Pacific region. Moreover, supermarkets are applying various mixes of promotional activities to make customers prefer supermarkets. However, the market is likely to face a slow down during the coming years, owing to the price competition among the major market players, growing maturity of products and consolidation of own-label brands by big supermarkets, which are quickly expanding their operations in zones like Eastern Europe.
Asia -Pacific to have the Fastest Growing Market
Asia-Pacific is recorded to have the fastest-growing market for intensive conditioner sales strongly driven by the growing consumer interest in hair care, along with the rising disposable income of people in the region. Also, the increasing concentration of working women population in the Asia Pacific, which is resulting in a lack of time for conditioning has risen the demand for deep conditioners. Furthermore, the expansion of retail stores in the region has fueled market growth. Also, an increase in the concentration of internet users in the Asia-Pacific has strongly impacted the e-retail market. A variety of brands available at low cost in online retail has attracted customers. The bulk price offered by online retail is further boosting the online market growth. Convenience stores and specialist retailers combined accounts for 35% of the distribution channel sales for hair conditioners.
Intensive Conditioner Industry Overview
The intensive conditioner market is consolidated in nature owing to the presence of a few major global and domestic players. Emphasis is given on the merger, expansion, acquisition, and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the market include P&G, L'Oréal Paris, Kao Corporation, E.T. Browne Drug Co., and Briogeo Hair Care, among others.
Intensive Conditioner Market Leaders
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P&G
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L’Oréal Paris
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Kao Corporation
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E.T. Browne Drug Co.
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Briogeo Hair Care
*Disclaimer: Major Players sorted in no particular order
Intensive Conditioner Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Deliverables
- 1.2 Study Assumptions
- 1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 By Distribution Channel
- 5.1.1 Supermarkets/Hypermarkets
- 5.1.2 Convenience Stores
- 5.1.3 Online Retail Stores
- 5.1.4 Other Distribution Channels
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5.2 By Geography
- 5.2.1 North America
- 5.2.1.1 United States
- 5.2.1.2 Canada
- 5.2.1.3 Mexico
- 5.2.1.4 Rest of North America
- 5.2.2 Europe
- 5.2.2.1 Germany
- 5.2.2.2 United Kingdom
- 5.2.2.3 Russia
- 5.2.2.4 France
- 5.2.2.5 Spain
- 5.2.2.6 Italy
- 5.2.2.7 Rest of Europe
- 5.2.3 Asia-Pacific
- 5.2.3.1 China
- 5.2.3.2 Japan
- 5.2.3.3 Australia
- 5.2.3.4 India
- 5.2.3.5 Rest of Asia Pacific
- 5.2.4 Rest of the World
- 5.2.4.1 South America
- 5.2.4.2 Middle-East and Africa
6. COMPETITIVE LANDSCAPE
- 6.1 Most Active Companies
- 6.2 Most Adopted Strategies
- 6.3 Market Position Analysis
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6.4 Company Profiles
- 6.4.1 The Procter & Gamble Company
- 6.4.2 L'Oreal Paris
- 6.4.3 Kao Corporation
- 6.4.4 E.T. Browne Drug Co.
- 6.4.5 Briogeo Hair Care
- 6.4.6 The Mane Choice
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Intensive Conditioner Industry Segmentation
The intensive conditioner market has been segmented by distribution channel into hypermarket/supermarkets, convenience stores, online stores, and other distribution channels. Also, the study provides an analysis of the intensive conditioner market in the emerging and established markets across the world, including North America, Europe, Asia-Pacific, and Rest of the World which includes South America and the Middle-East and African regions.
Intensive Conditioner Market Research FAQs
What is the current Intensive Conditioner Market size?
The Intensive Conditioner Market is projected to register a CAGR of 2.30% during the forecast period (2024-2029)
Who are the key players in Intensive Conditioner Market?
P&G, L’Oréal Paris, Kao Corporation, E.T. Browne Drug Co. and Briogeo Hair Care are the major companies operating in the Intensive Conditioner Market.
Which is the fastest growing region in Intensive Conditioner Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Intensive Conditioner Market?
In 2024, the Europe accounts for the largest market share in Intensive Conditioner Market.
What years does this Intensive Conditioner Market cover?
The report covers the Intensive Conditioner Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Intensive Conditioner Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Intensive Conditioners Industry Report
Statistics for the 2024 Intensive Conditioners market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Intensive Conditioners analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.