Italy Car Rental Industry Overview
Italy Car rental market is dominated by major players such as Europcar, Avis, Hertz, Rentalcars.com, Easycar.com, and many others. Further expansion of car rental companies across the country is witnessing major growth for the market. For instance,
- In June 2022, Virtuo announced car rental services across Italy. This expansion makes a gradual integration of compact vehicles and those that can accommodate up to seven people.
- In May 2021, Leasys launched a new e-commerce feature that will make it possible to complete the purchase of used cars online, in an even easier and faster way in Italy.
- In February 2021, Virtuo has expanded its rental services across Italy. The company also dealt with several car manufacturers, offering high-end vehicles, to customers.
Italy Car Rental Market Leaders
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Europcar
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Avis Rent A Car System, LLC
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The Hertz System Inc.
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Rentalcars.Com
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Easycar.com
- *Disclaimer: Major Players sorted in no particular order