Japan Dairy Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029

The Japan Dairy Market is segmented by Category (Butter, Cheese, Cream, Dairy Desserts, Milk, Yogurt) and by Distribution Channel (Off-Trade, On-Trade). Market Value in USD and Volume are both presented. Key Data Points observed include Per capita consumption; Population; and Dairy production.

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Japan Dairy Market Size

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Japan Dairy Market Summary
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https://s3.mordorintelligence.com/study%20period/1629296433432_test~study_period_study_period.svg Study Period 2017 - 2029
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2024) USD 31.34 Billion
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2029) USD 38.68 Billion
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Largest Share by Distribution Channel Off-Trade
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg CAGR (2024 - 2029) 4.30 %
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Fastest Growing by Distribution Channel Off-Trade

Major Players

Japan Dairy Market Major Players

*Disclaimer: Major Players sorted in no particular order

Key Players

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Japan Dairy Market Analysis

The Japan Dairy Market size is estimated at 31.34 billion USD in 2024, and is expected to reach 38.68 billion USD by 2029, growing at a CAGR of 4.30% during the forecast period (2024-2029).

31.34 Billion

Market Size in 2024 (USD)

38.68 Billion

Market Size in 2029 (USD)

2.97 %

CAGR (2017-2023)

4.30 %

CAGR (2024-2029)

Largest Market by Category

35.08 %

value share, Yogurt, 2023

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With the advent of functional products, and the emphasis on low calorie, low sugar, digestive products, the yogurt segment is anticipated to be fastest segment in the forecasted period.

Largest Market by Distribution Channel

93.39 %

value share, Off-Trade, 2023

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The growth of segment in the country is largely driven with the existence of an inviting place for customers to shop, as they are constantly drawn to make large purchases.

Fastest-growing Market by Category

4.57 %

Projected CAGR, Milk, 2024-2029

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Fresh milk has gained traction as the Japanese dairy farming sector grew and families had more disposable income with rising recognition towards milk as health ingredient.

Fastest-growing Market by Distribution Channel

4.38 %

Projected CAGR, Off-Trade, 2024-2029

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The technological advancements making freedom to browse digital catalogs without any hurry in a priceless way is driving off-trade retail channels through Online stores.

Leading Market Player

12.01 %

market share, Meiji Dairies Corporation, 2022

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Meiji Holdings Co Ltd's go through technologies in the market suitable for easier production is increasing product availability and distribution, which is driving the segmental growth.

Strong penetration of organized retail channels is fueling the market growth

  • Dairy products are primarily sold through the off-trade retail channel in Japan. Supermarkets and hypermarkets account for the largest market share among off-trade channels, as they provide the added advantage of influencing the consumer's decision to purchase from a large variety of dairy products available in the market. As a result, this channel is considered the primary sales channel for dairy products, holding more than 62% of overall sales across the country.
  • In Japan, convenience stores stand second in the sales of dairy products, behind supermarkets and hypermarkets. In 2022, the sales value of dairy products through convenience stores increased by 3.5% compared to 2021. Many convenience stores in Japan stay open longer than traditional retail stores, resulting in more time for the company's products to be sold.
  • Dairy products are commonly used in authentic Japanese restaurants and foodservice channels, further boosting the market's growth. Major fast-food chains in Japan add milk, yogurt, and cheese to their menus. Dairy sales through the on-trade channel are anticipated to grow by 9.6% in 2025 compared to 2022. The growth may be aided by consumers preferring dining out or ordering takeout. As of 2021, 23% of consumers said they dined out about two to three times per month.
  • Compared to other dairy products, yogurt accounted for the majority share in all retail channels. In 2022, yogurt accounted for 35% of the total category, and milk was in second place with 24.6% of the value share.
Japan Dairy Market

Japan Dairy Market Trends

The rising demand for baked foods, like pizza, baked macaroni with mortadella, and other cheese-based products, is boosting the demand for cheese in the country

  • Fresh milk in Japan has become popular over the decades due to the growing Japanese dairy farming industry and increased imports of dairy products. In 2021, the annual per capita expenditure on milk products in Japan amounted to USD 39 on average.
  • The rising demand for baked foods, including pizza, baked macaroni with mortadella, and other cheese-based products, is boosting the demand for cheese in the country. While still well below the European average, Japan's per capita cheese consumption increased in the past few years. In 2020, the production volume of cheese in Japan reached around 165 thousand metric tons. Processed cheeses account for most cheese product sales in Japan, with a small share attributable to natural cheeses. The main origins of foreign cheese sold in Japan are the United States, New Zealand, Australia, and Europe. Home baking has gained popularity in recent years, with butter as an important ingredient. Female consumers aged 26-40 years accounted for approximately 94% of the home baking population. In 2021, the annual per capita expenditure on butter in Japan amounted to nearly USD 3.5 on average, while it was USD 2.6 in 2017.
  • Ice cream is considered one of the most popular sweet treats among the Japanese population. The most sold ice cream type in Japan was family-sized multipacks, followed by ice cream served in paper cups, whereas vanilla ice cream was rated the most popular flavor in 2022. There is a strong demand for dairy products from the on-trade industry, especially from cafes. On average, almost three-quarters of Japanese people drink coffee daily. Starbucks, Doutor Coffee, Komeda Coffee, and Tulley's Coffee are the four major coffee chains in Japan.
Japan Dairy Market

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

  • The country's government is actively accelerating its butter production
  • The growth in milk production is associated with the rising number of cows.
  • Cheese production impacted due to the increased raw milk production in the country

Japan Dairy Industry Overview

The Japan Dairy Market is fragmented, with the top five companies occupying 34.86%. The major players in this market are Danone SA, Megmilk Snow Brand Co. Ltd, Meiji Dairies Corporation, Morinaga Milk Industry Co. Ltd and Yakult Honsha Co. Ltd (sorted alphabetically).

Japan Dairy Market Leaders

  1. Danone SA

  2. Megmilk Snow Brand Co. Ltd

  3. Meiji Dairies Corporation

  4. Morinaga Milk Industry Co. Ltd

  5. Yakult Honsha Co. Ltd

Japan Dairy Market Concentration

Other important companies include Bel Japon KK, NH Foods Ltd, Rokko Butter Co. Ltd, Takanashi Dairy Co. Ltd, Yotsuba Milk Products Co. Ltd.

*Disclaimer: Major Players sorted in alphabetical order.

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Japan Dairy Market News

  • August 2021: Meiji launched a new culture of drinking yogurt with a combination of sakura and lychee flavors. This Japanese-inspired culture-drinking yogurt comes in a 155 ml bottle and is available at 7-Eleven stores in Japan.
  • July 2021: Yakult Honsha Co. Ltd launched the fermented milk drinks Yakult 400 and Yakult 1000 nationwide (Japan).
  • February 2021: Morinaga Milk Industry, the Japan-based dairy group, expanded its business in Vietnam by acquiring local player Elovi Vietnam. Elovi is engaged in the local manufacture of beverage and yogurt products.

Free with this Report

We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the dairy industry. With the help of 45+ free charts, clients can access in-depth market analysis based on per capita consumption numbers and production data of raw materials for dairy, through granular-level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on dairy, categories of dairy products, product types, etc., are available in the form of comprehensive reports as well as excel based data worksheets.

Japan Dairy Market
Japan Dairy Market
Japan Dairy Market
Japan Dairy Market

Japan Dairy Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. REPORT OFFERS

3. INTRODUCTION

  • 3.1 Study Assumptions & Market Definition
  • 3.2 Scope of the Study​
  • 3.3 Research Methodology

4. KEY INDUSTRY TRENDS

  • 4.1 Per Capita Consumption
  • 4.2 Raw Material/commodity Production
    • 4.2.1 Butter
    • 4.2.2 Cheese
    • 4.2.3 Milk
  • 4.3 Regulatory Framework
    • 4.3.1 Japan
  • 4.4 Value Chain & Distribution Channel Analysis

5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

  • 5.1 Category
    • 5.1.1 Butter
    • 5.1.1.1 By Product Type
    • 5.1.1.1.1 Cultured Butter
    • 5.1.1.1.2 Uncultured Butter
    • 5.1.2 Cheese
    • 5.1.2.1 By Product Type
    • 5.1.2.1.1 Natural Cheese
    • 5.1.2.1.2 Processed Cheese
    • 5.1.3 Cream
    • 5.1.3.1 By Product Type
    • 5.1.3.1.1 Double Cream
    • 5.1.3.1.2 Single Cream
    • 5.1.3.1.3 Whipping Cream
    • 5.1.3.1.4 Others
    • 5.1.4 Dairy Desserts
    • 5.1.4.1 By Product Type
    • 5.1.4.1.1 Cheesecakes
    • 5.1.4.1.2 Frozen Desserts
    • 5.1.4.1.3 Ice Cream
    • 5.1.4.1.4 Mousses
    • 5.1.4.1.5 Others
    • 5.1.5 Milk
    • 5.1.5.1 By Product Type
    • 5.1.5.1.1 Condensed milk
    • 5.1.5.1.2 Flavored Milk
    • 5.1.5.1.3 Fresh Milk
    • 5.1.5.1.4 Powdered Milk
    • 5.1.5.1.5 UHT Milk
    • 5.1.6 Yogurt
    • 5.1.6.1 By Product Type
    • 5.1.6.1.1 Flavored Yogurt
    • 5.1.6.1.2 Unflavored Yogurt
  • 5.2 Distribution Channel
    • 5.2.1 Off-Trade
    • 5.2.1.1 Convenience Stores
    • 5.2.1.2 Online Retail
    • 5.2.1.3 Specialist Retailers
    • 5.2.1.4 Supermarkets and Hypermarkets
    • 5.2.1.5 Others (Warehouse clubs, gas stations, etc.)
    • 5.2.2 On-Trade

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
    • 6.4.1 Bel Japon KK
    • 6.4.2 Danone SA
    • 6.4.3 Megmilk Snow Brand Co. Ltd
    • 6.4.4 Meiji Dairies Corporation
    • 6.4.5 Morinaga Milk Industry Co. Ltd
    • 6.4.6 NH Foods Ltd
    • 6.4.7 Rokko Butter Co. Ltd
    • 6.4.8 Takanashi Dairy Co. Ltd
    • 6.4.9 Yakult Honsha Co. Ltd
    • 6.4.10 Yotsuba Milk Products Co. Ltd

7. KEY STRATEGIC QUESTIONS FOR DAIRY AND DAIRY ALTERNATIVE CEOS

8. APPENDIX

  • 8.1 Global Overview
    • 8.1.1 Overview
    • 8.1.2 Porter’s Five Forces Framework
    • 8.1.3 Global Value Chain Analysis
    • 8.1.4 Market Dynamics (DROs)
  • 8.2 Sources & References
  • 8.3 List of Tables & Figures
  • 8.4 Primary Insights
  • 8.5 Data Pack
  • 8.6 Glossary of Terms
** Subject To Availablity

List of Tables & Figures

  1. Figure 1:  
  2. PER CAPITA CONSUMPTION OF MILK, BUTTER, CHEESE, KG, JAPAN, 2017 - 2029
  1. Figure 2:  
  2. PRODUCTION OF BUTTER, METRIC TONNES, JAPAN, 2017 - 2021
  1. Figure 3:  
  2. PRODUCTION OF CHEESE, METRIC TONNES, JAPAN, 2017 - 2021
  1. Figure 4:  
  2. PRODUCTION OF MILK, METRIC TONNES, JAPAN, 2017 - 2021
  1. Figure 5:  
  2. VOLUME OF DAIRY, METRIC TONNES, BY JAPAN, 2017 - 2029
  1. Figure 6:  
  2. VALUE OF DAIRY, USD MN, BY JAPAN, 2017 - 2029
  1. Figure 7:  
  2. VOLUME OF DAIRY MARKET BY CATEGORY, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 8:  
  2. VALUE OF DAIRY MARKET BY CATEGORY, USD MN, JAPAN, 2017 - 2029
  1. Figure 9:  
  2. VOLUME SHARE OF DAIRY MARKET, BY CATEGORY , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 10:  
  2. VALUE SHARE OF DAIRY MARKET, BY CATEGORY , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 11:  
  2. VOLUME OF BUTTER MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 12:  
  2. VALUE OF BUTTER MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 13:  
  2. VOLUME SHARE OF BUTTER MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 14:  
  2. VALUE SHARE OF BUTTER MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 15:  
  2. VOLUME OF CULTURED BUTTER MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 16:  
  2. VALUE OF CULTURED BUTTER MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 17:  
  2. VALUE SHARE OF CULTURED BUTTER MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 18:  
  2. VOLUME OF UNCULTURED BUTTER MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 19:  
  2. VALUE OF UNCULTURED BUTTER MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 20:  
  2. VALUE SHARE OF UNCULTURED BUTTER MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 21:  
  2. VOLUME OF CHEESE MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 22:  
  2. VALUE OF CHEESE MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 23:  
  2. VOLUME SHARE OF CHEESE MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 24:  
  2. VALUE SHARE OF CHEESE MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 25:  
  2. VOLUME OF NATURAL CHEESE MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 26:  
  2. VALUE OF NATURAL CHEESE MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 27:  
  2. VALUE SHARE OF NATURAL CHEESE MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 28:  
  2. VOLUME OF PROCESSED CHEESE MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 29:  
  2. VALUE OF PROCESSED CHEESE MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 30:  
  2. VALUE SHARE OF PROCESSED CHEESE MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 31:  
  2. VOLUME OF CREAM MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 32:  
  2. VALUE OF CREAM MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 33:  
  2. VOLUME SHARE OF CREAM MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 34:  
  2. VALUE SHARE OF CREAM MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 35:  
  2. VOLUME OF DOUBLE CREAM MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 36:  
  2. VALUE OF DOUBLE CREAM MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 37:  
  2. VALUE SHARE OF DOUBLE CREAM MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 38:  
  2. VOLUME OF SINGLE CREAM MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 39:  
  2. VALUE OF SINGLE CREAM MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 40:  
  2. VALUE SHARE OF SINGLE CREAM MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 41:  
  2. VOLUME OF WHIPPING CREAM MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 42:  
  2. VALUE OF WHIPPING CREAM MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 43:  
  2. VALUE SHARE OF WHIPPING CREAM MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 44:  
  2. VOLUME OF OTHERS MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 45:  
  2. VALUE OF OTHERS MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 46:  
  2. VALUE SHARE OF OTHERS MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 47:  
  2. VOLUME OF DAIRY DESSERTS MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 48:  
  2. VALUE OF DAIRY DESSERTS MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 49:  
  2. VOLUME SHARE OF DAIRY DESSERTS MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 50:  
  2. VALUE SHARE OF DAIRY DESSERTS MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 51:  
  2. VOLUME OF CHEESECAKES MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 52:  
  2. VALUE OF CHEESECAKES MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 53:  
  2. VALUE SHARE OF CHEESECAKES MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 54:  
  2. VOLUME OF FROZEN DESSERTS MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 55:  
  2. VALUE OF FROZEN DESSERTS MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 56:  
  2. VALUE SHARE OF FROZEN DESSERTS MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 57:  
  2. VOLUME OF ICE CREAM MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 58:  
  2. VALUE OF ICE CREAM MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 59:  
  2. VALUE SHARE OF ICE CREAM MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 60:  
  2. VOLUME OF MOUSSES MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 61:  
  2. VALUE OF MOUSSES MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 62:  
  2. VALUE SHARE OF MOUSSES MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 63:  
  2. VOLUME OF OTHERS MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 64:  
  2. VALUE OF OTHERS MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 65:  
  2. VALUE SHARE OF OTHERS MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 66:  
  2. VOLUME OF MILK MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 67:  
  2. VALUE OF MILK MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 68:  
  2. VOLUME SHARE OF MILK MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 69:  
  2. VALUE SHARE OF MILK MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 70:  
  2. VOLUME OF CONDENSED MILK MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 71:  
  2. VALUE OF CONDENSED MILK MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 72:  
  2. VALUE SHARE OF CONDENSED MILK MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 73:  
  2. VOLUME OF FLAVORED MILK MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 74:  
  2. VALUE OF FLAVORED MILK MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 75:  
  2. VALUE SHARE OF FLAVORED MILK MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 76:  
  2. VOLUME OF FRESH MILK MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 77:  
  2. VALUE OF FRESH MILK MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 78:  
  2. VALUE SHARE OF FRESH MILK MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 79:  
  2. VOLUME OF POWDERED MILK MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 80:  
  2. VALUE OF POWDERED MILK MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 81:  
  2. VALUE SHARE OF POWDERED MILK MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 82:  
  2. VOLUME OF UHT MILK MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 83:  
  2. VALUE OF UHT MILK MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 84:  
  2. VALUE SHARE OF UHT MILK MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 85:  
  2. VOLUME OF YOGURT MARKET BY PRODUCT TYPE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 86:  
  2. VALUE OF YOGURT MARKET BY PRODUCT TYPE, USD MN, JAPAN, 2017 - 2029
  1. Figure 87:  
  2. VOLUME SHARE OF YOGURT MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 88:  
  2. VALUE SHARE OF YOGURT MARKET BY PRODUCT TYPE, %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 89:  
  2. VOLUME OF FLAVORED YOGURT MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 90:  
  2. VALUE OF FLAVORED YOGURT MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 91:  
  2. VALUE SHARE OF FLAVORED YOGURT MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 92:  
  2. VOLUME OF UNFLAVORED YOGURT MARKET, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 93:  
  2. VALUE OF UNFLAVORED YOGURT MARKET, USD MN, JAPAN, 2017 - 2029
  1. Figure 94:  
  2. VALUE SHARE OF UNFLAVORED YOGURT MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2022 VS 2029
  1. Figure 95:  
  2. VOLUME OF DAIRY MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 96:  
  2. VALUE OF DAIRY MARKET BY DISTRIBUTION CHANNEL, USD MN, JAPAN, 2017 - 2029
  1. Figure 97:  
  2. VOLUME SHARE OF DAIRY MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 98:  
  2. VALUE SHARE OF DAIRY MARKET, BY DISTRIBUTION CHANNEL , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 99:  
  2. VOLUME OF DAIRY MARKET BY SUB DISTRIBUTION CHANNELS, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 100:  
  2. VALUE OF DAIRY MARKET BY SUB DISTRIBUTION CHANNELS, USD MN, JAPAN, 2017 - 2029
  1. Figure 101:  
  2. VOLUME SHARE OF DAIRY MARKET, BY SUB DISTRIBUTION CHANNELS , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 102:  
  2. VALUE SHARE OF DAIRY MARKET, BY SUB DISTRIBUTION CHANNELS , %, JAPAN, 2017 VS 2023 VS 2029
  1. Figure 103:  
  2. VOLUME OF DAIRY MARKET SOLD VIA CONVENIENCE STORES, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 104:  
  2. VALUE OF DAIRY MARKET SOLD VIA CONVENIENCE STORES, USD MN, JAPAN, 2017 - 2029
  1. Figure 105:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA CONVENIENCE STORES, BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 106:  
  2. VOLUME OF DAIRY MARKET SOLD VIA ONLINE RETAIL, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 107:  
  2. VALUE OF DAIRY MARKET SOLD VIA ONLINE RETAIL, USD MN, JAPAN, 2017 - 2029
  1. Figure 108:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA ONLINE RETAIL, BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 109:  
  2. VOLUME OF DAIRY MARKET SOLD VIA SPECIALIST RETAILERS, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 110:  
  2. VALUE OF DAIRY MARKET SOLD VIA SPECIALIST RETAILERS, USD MN, JAPAN, 2017 - 2029
  1. Figure 111:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA SPECIALIST RETAILERS, BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 112:  
  2. VOLUME OF DAIRY MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 113:  
  2. VALUE OF DAIRY MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD MN, JAPAN, 2017 - 2029
  1. Figure 114:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA SUPERMARKETS AND HYPERMARKETS, BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 115:  
  2. VOLUME OF DAIRY MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 116:  
  2. VALUE OF DAIRY MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), USD MN, JAPAN, 2017 - 2029
  1. Figure 117:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 118:  
  2. VOLUME OF DAIRY MARKET SOLD VIA ON-TRADE, METRIC TONNES, JAPAN, 2017 - 2029
  1. Figure 119:  
  2. VALUE OF DAIRY MARKET SOLD VIA ON-TRADE, USD MN, JAPAN, 2017 - 2029
  1. Figure 120:  
  2. VALUE SHARE OF DAIRY MARKET, SOLD VIA ON-TRADE, BY CATEGORY , %, JAPAN, 2022 VS 2029
  1. Figure 121:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, JAPAN, 2017 - 2029
  1. Figure 122:  
  2. MOST ADOPTED STRATEGIES, COUNT, JAPAN, 2017 - 2029
  1. Figure 123:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, JAPAN, 2022

Japan Dairy Industry Segmentation

Butter, Cheese, Cream, Dairy Desserts, Milk, Yogurt are covered as segments by Category. Off-Trade, On-Trade are covered as segments by Distribution Channel.

  • Dairy products are primarily sold through the off-trade retail channel in Japan. Supermarkets and hypermarkets account for the largest market share among off-trade channels, as they provide the added advantage of influencing the consumer's decision to purchase from a large variety of dairy products available in the market. As a result, this channel is considered the primary sales channel for dairy products, holding more than 62% of overall sales across the country.
  • In Japan, convenience stores stand second in the sales of dairy products, behind supermarkets and hypermarkets. In 2022, the sales value of dairy products through convenience stores increased by 3.5% compared to 2021. Many convenience stores in Japan stay open longer than traditional retail stores, resulting in more time for the company's products to be sold.
  • Dairy products are commonly used in authentic Japanese restaurants and foodservice channels, further boosting the market's growth. Major fast-food chains in Japan add milk, yogurt, and cheese to their menus. Dairy sales through the on-trade channel are anticipated to grow by 9.6% in 2025 compared to 2022. The growth may be aided by consumers preferring dining out or ordering takeout. As of 2021, 23% of consumers said they dined out about two to three times per month.
  • Compared to other dairy products, yogurt accounted for the majority share in all retail channels. In 2022, yogurt accounted for 35% of the total category, and milk was in second place with 24.6% of the value share.
Category Butter By Product Type Cultured Butter
Uncultured Butter
Category Cheese By Product Type Natural Cheese
Processed Cheese
Category Cream By Product Type Double Cream
Single Cream
Whipping Cream
Others
Category Dairy Desserts By Product Type Cheesecakes
Frozen Desserts
Ice Cream
Mousses
Others
Category Milk By Product Type Condensed milk
Flavored Milk
Fresh Milk
Powdered Milk
UHT Milk
Category Yogurt By Product Type Flavored Yogurt
Unflavored Yogurt
Distribution Channel Off-Trade Convenience Stores
Online Retail
Specialist Retailers
Supermarkets and Hypermarkets
Others (Warehouse clubs, gas stations, etc.)
Distribution Channel On-Trade
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Market Definition

  • Butter - Butter is a yellow-to-white solid emulsion of fat globules, water, and inorganic salts produced by churning the cream from cows’ milk
  • Dairy - Dairy product include milk and any of the foods made from milk, including butter, cheese, ice cream, yogurt, and condensed and dried milk.
  • Frozen Desserts - Frozen dairy dessert means and includes products containing milk or cream and other ingredients which are frozen or semi-frozen prior to consumption, such as ice milk or sherbet, including frozen dairy desserts for special dietary purposes, and sorbet
  • Sour Milk Drinks - Sour milk is thick, curdled milk, with a sour taste, obtained from the fermentation of milk. Sour milk drinks such as kefir, laban, buttermilk have been considered in the study
Keyword Definition
Cultured Butter Cultured butter is prepared by having the raw butter go through chemical processing and has been added with certain emulsifiers and foreign ingredients.
Uncultured Butter This type of butter is one which has not been processed in any way
Natural Cheese The type of cheese in its most natural form. It is made from natural and simple products and ingredients, including fresh and natural salts, natural colors, enzymes, and high-quality milk.
Processed Cheese Processed cheese undergoes the same processes as natural cheese; however, it requires more steps and many different forms of ingredients. Making processed cheese involves melting natural cheese, emulsifying it, and adding preservatives and other artificial ingredients or colorings.
Single Cream Single cream contains around 18% fat. It’s a single layer of cream that appears over boiled milk.
Double Cream Double cream contains 48% fat, more than double the amount of fat of single cream. It’s heavier and thicker than single cream
Whipping Cream This has a much higher fat percentage than single cream (36%). Used to top cakes, pies, and puddings and as a thickener for sauces, soups, and fillings.
Frozen Desserts Desserts that are meant to be eaten in frozen condition. E.g., sherbets, sorbets, frozen yogurts
UHT Milk (Ultra-high temperature milk) Milk heated at a very high temperature. Ultra-high-temperature processing (UHT) of milk involves heating for 1–8 sec at 135–154°C. which kills the spore-forming pathogenic microorganism, resulting in a product with a shelf-life of several months.
Non-dairy butter/Plant-based butter Butter made from plant-derived oil such as coconut, palm, etc.
Non-dairy Yogurt Yogurt made from typically made from nuts, like almonds, cashews, coconuts, and even other foods like soybeans, plantains, oats, and peas
On-trade It refers to restaurants, QSRs, and bars.
Off-trade It refers to supermarkets, hypermarkets, on-line channels, etc.
Neufchatel cheese One of the oldest kinds of cheese in France. It is a soft, slightly crumbly, mold-ripened, bloomy-rind cheese made in the Neufchâtel-en-Bray region of Normandy.
Flexitarian It refers to a consumer preferring a semi-vegetarian diet, that is centered on plant foods with limited or occasional inclusion of meat.
Lactose Intolerance Lactose intolerance is a reaction in digestive system to lactose, the sugar in milk. It causes uncomfortable symptoms in response to the consumption of dairy products.
Cream Cheese Cream cheese is a soft and creamy fresh cheese with a tangy taste made from milk and cream.
Sorbets Sorbet is a frozen dessert made using ice combined with fruit juice, fruit purée, or other ingredients, such as wine, liqueur, or honey.
Sherbet Sherbet is a sweetened frozen dessert made with fruit and some sort of dairy product such as milk or cream.
Shelf stable Foods that can be safely stored at room temperature, or "on the shelf," for at least one year and do not have to be cooked or refrigerated to eat safely.
DSD Direct Store Delivery is the process in supply chain management wherein the product is delivered from manufacturing plant directly to the retailer.
OU Kosher Orthodox Union Kosher is a kosher certification agency based in New York City.
Gelato Gelato is a frozen creamy dessert made with milk, heavy cream and sugar.
Grass-fed Cows Grass-fed cows are allowed to graze in pastures, where they eat a variety of grasses and clover.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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Japan Dairy Market Research FAQs

The Japan Dairy Market size is expected to reach USD 31.34 billion in 2024 and grow at a CAGR of 4.30% to reach USD 38.68 billion by 2029.

In 2024, the Japan Dairy Market size is expected to reach USD 31.34 billion.

Danone SA, Megmilk Snow Brand Co. Ltd, Meiji Dairies Corporation, Morinaga Milk Industry Co. Ltd and Yakult Honsha Co. Ltd are the major companies operating in the Japan Dairy Market.

In the Japan Dairy Market, the Off-Trade segment accounts for the largest share by distribution channel.

In 2024, the Off-Trade segment accounts for the fastest growing by distribution channel in the Japan Dairy Market.

In 2023, the Japan Dairy Market size was estimated at 31.34 billion. The report covers the Japan Dairy Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Japan Dairy Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Japan Dairy Industry Report

Statistics for the 2023 Japan Dairy market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Japan Dairy analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Japan Dairy Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029

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