Market Trends of japan dairy Industry
The rising demand for baked foods, like pizza, baked macaroni with mortadella, and other cheese-based products, is boosting the demand for cheese in the country
- Fresh milk in Japan has become popular over the decades due to the growing Japanese dairy farming industry and increased imports of dairy products. In 2021, the annual per capita expenditure on milk products in Japan amounted to USD 39 on average.
- The rising demand for baked foods, including pizza, baked macaroni with mortadella, and other cheese-based products, is boosting the demand for cheese in the country. While still well below the European average, Japan's per capita cheese consumption increased in the past few years. In 2020, the production volume of cheese in Japan reached around 165 thousand metric tons. Processed cheeses account for most cheese product sales in Japan, with a small share attributable to natural cheeses. The main origins of foreign cheese sold in Japan are the United States, New Zealand, Australia, and Europe. Home baking has gained popularity in recent years, with butter as an important ingredient. Female consumers aged 26-40 years accounted for approximately 94% of the home baking population. In 2021, the annual per capita expenditure on butter in Japan amounted to nearly USD 3.5 on average, while it was USD 2.6 in 2017.
- Ice cream is considered one of the most popular sweet treats among the Japanese population. The most sold ice cream type in Japan was family-sized multipacks, followed by ice cream served in paper cups, whereas vanilla ice cream was rated the most popular flavor in 2022. There is a strong demand for dairy products from the on-trade industry, especially from cafes. On average, almost three-quarters of Japanese people drink coffee daily. Starbucks, Doutor Coffee, Komeda Coffee, and Tulley's Coffee are the four major coffee chains in Japan.
Understand The Key Trends Shaping This Market
Download PDF
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The country's government is actively accelerating its butter production
- The growth in milk production is associated with the rising number of cows.
- Cheese production impacted due to the increased raw milk production in the country
