Large Format Display (LFD) Market Size
Study Period | 2019 - 2029 |
Market Size (2024) | USD 16.48 Billion |
Market Size (2029) | USD 22.63 Billion |
CAGR (2024 - 2029) | 6.54 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Large Format Display (LFD) Market Analysis
The Large Format Display Market size is estimated at USD 16.48 billion in 2024, and is expected to reach USD 22.63 billion by 2029, growing at a CAGR of 6.54% during the forecast period (2024-2029).
The large display market has witnessed many significant technological advancements in the past few years, such as direct-view fine-pixel LED display technology and narrow-bezel LCDs. The previously used bulky and space-consuming displays have evolved into bezel-less and slim displays. The display devices currently used for various purposes have improved contrast ratio and high resolution and consume less power than traditional displays.
- The adoption of digital connectivity and recent advancements in display technologies are expected to drive the rapid adoption of public information displays (PID). The increasing panel size and affordable price of digital displays are a few significant factors resulting in the entry of several new players that find unique product implementations, helping digital screen adoption rapidly. The replacement of billboards with digital signage that comprises LEDs in several countries has aided the growth of the large format LED display products.
- With increasing complexity around online advertising and the premium pricing charged for ad blockers, marketing, and advertising, companies are looking for alternative solutions that may enable them to display their advertisements or messages. This factor presents the outdoor large-format display segment with a lucrative opportunity, which may boost its adoption over the forecast period.
- The technological advancements in display technology have led to the incorporation of touchscreen technology into large format displays that can offer enhanced user experience. The significant applications of these touchscreen displays are in corporate meetings, control rooms, retail stores, and educational institutes. Major vendors in the market are offering touchscreen displays to cater to the rising demand from consumers.
- The traditional indoor video wall sometimes referred to as a display wall, is generally comprised of multiple displays arranged in a rectangular array to create appropriate wall size and aspect. The current format appears to have prevailed for the last decade, and the solution is price-competitive and effective. The approach is to leverage thin bezel liquid crystal displays (LCDs).
- The rising applications of large format displays in digital signage create significant opportunities for the studied market. As interactivity becomes more central to new digital signage network deployments, the technology will likely evolve from single-touch displays to multi-touch screens before ultimately transitioning into multi-user, multi-touch, and ultra-HD/4K displays.
- However, during the COVID-19 pandemic, players focused on innovation based on touchless technologies for interactive large-format displays. Large display interaction using hover and capacitive imaging of all objects and people near the display surface is an intuitive new way to interact.
Large Format Display (LFD) Market Trends
This section covers the major market trends shaping the Large Format Display Market according to our research experts:
Commercial Segment to Hold Significant Market Share
- The commercial segment is expected to witness significant growth during the forecast period, primarily owing to the increased brand activity and advertisements of offers by various organizations increasingly deploying large screens of different sizes in shopping malls and retail stores.
- Moreover, compared to consumer displays, commercial displays from many vendors are offered additional features and services such as portrait mode operation, other input ports, environment resistance, extended warranty, ability to operate all day, and higher brightness.
- LFDs are designed to be a reliable asset, specially optimized to perform perfectly, fit for purpose, and without compromising quality in the commercial segment. Walmart United States had 4,742 stores throughout the United States as of January 31, 2022. Walmart, formerly known as Wal-Mart Stores, Inc., is one of the world's most well-known and valuable brands. Growing in popularity across the high street, video wall technology is an increasingly engaging and beneficial tool for commercials as it continues to evolve. The customer's viewpoint is that digital displays can change what they buy because of the information displayed close to the point of purchase, thus driving the demand for large format displays in the commercial segment.
- Furthermore, the fine-pixel LED displays used to construct smooth video walls are also expected to experience high demand from the commercial sector during the forecast period. Also, the increasing awareness of the benefits of video walls among customers is expected to increase their demand across the globe drastically.
North America to Witness Significant Growth
- The North American region is expected to witness significant growth over the forecast period due to some essential players in the region, coupled with the extensive R&D activities resulting in the full-scale adoption of the large format displays in the area.
- The primary factor driving the growth of this regional market is rising outdoor advertisements. According to IAB (U.S.), online advertising revenue in the United States has grown 35.4 percent in recent years. It includes digital out-of-home and comprises street furniture, transit advertising, place-based media, and billboards. With such a positive outlook from the industry, the large format display market is expected to grow steadily in the region over the forecast period.
- Through strategic partnerships, the players in the ecosystem are working closely to introduce new technologies into the market studied. This factor will fuel the demand for large-format displays over the forecast period.
- The video walls offer a high-quality pixel density and uniform brightness for every picture. As a result, the inclination towards the deployment of video walls in applications such as commercial, industrial, and infrastructural has increased significantly. It is expected to gain traction in the long run. For instance, in October 2022, the Marriott Marquis in New York's tourist mecca of Times Square had one of the more enormous LED video walls on the planet lining an entire block of the hotel, and now that building also has two jumbo LED video walls inside, aimed at guests.
- The hotel owned by Host Hotels and Resorts factored a pair of 50-foot wide, eight-foot-tall 1.8mm fine pitch LED video walls in its renovated lobby, on bulkheads that flank a split-floor walkway. According to LG, a DVLED display would blow away a multi-panel installation in terms of wow factor and usage flexibility, thus driving the demand for videowalls in the North American region.
- Several prominent players in North America such as Samsung, LG, and many more are launching campaigns that use billboards to promote ad campaigns among the region's people. Thus, this increased technology usage is expected to boost the market studied over the forecast period.
Large Format Display (LFD) Industry Overview
The Large Format Display Market is highly competitive owing to the presence of many small and large players in the market supplying their products in the domestic and international markets, with the major players adopting strategies like product innovation and mergers and acquisitions, collaborations, and partnerships to expand their geographical reach and stay ahead of the competition. Some of the major players in the market are Samsung Electronics Co., Ltd, LG Electronics, NEC Corporation, Sharp Corporation, Barco NV, Panasonic Corporation, ViewSonic Corporation, and many more.
In July 2022, Samsung created a new virtual production set in collaboration with the Asian entertainment company CJ ENM. It is one of the largest in the world, with micro LED technology, a wall system, and real-time connected cameras. The CJ ENM studio has the micro LED technology from Samsung via 'The Wall,' a screen of more than 1,000" with a custom oval design 20 meters in diameter and seven meters high that supports a 30,720 p resolution (32K) x 4,320p (4K). 'The Wall's' specifications are customizable to suit the requirements of content creators and the space, such as installation on the roof with a convex or concave design.
In March 2022, Samsung Electronics partnered with The Forestias by MQDC, Thailand's most significant property development project, combining forest with residences and commercial areas. Samsung supplied its state-of-the-art display technology, The Wall, to The Forest Pavilion, located at the heart of the project in Bangkok, to showcase the most immersive cinematic experience. The Wall is the world's first modular MicroLED technology that delivers incredible definition without size, resolution, or form restrictions. This innovation enables a 360-degree theater in The Forest Pavilion that lets the audience enjoy a one-of-a-kind visual experience.
Large Format Display (LFD) Market Leaders
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Panasonic Corporation
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Barco NV
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LG Electronics
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Samsung Electronics Co., Ltd
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NEC Corporation
*Disclaimer: Major Players sorted in no particular order
Large Format Display (LFD) Market News
- March 2022: Sharp NEC Display Solutions, a projector and display designer announced to help Avison Young, a commercial real estate business, to deliver visuals to its visitors, tenants, and employees at its commerce building in downtown San Diego. The 150-panel, 20-foot, 17-inch dvLED video wall in the lobby of its 655 W. Broadway commerce building uses a 2.5-millimeter pixel pitch to showcase natural scenes and artistic visualizations.
- January 2022: University Hospitals Authority and Trust (UHAT) in Oklahoma City needed to upgrade the laser projection system in their Rainbolt Family Auditorium, which is used by the entire OU Health campus. UHAT selected Samsung's Fine Pitch IE015R model, a 4K-enabled LED video wall, which delivered the clarity UHAT needed to broadcast high-resolution imagery at meetings, conferences, ceremonies, and more. Samsung's installation strategy ensured every element was in place and the system integrated with UHAT's existing setup. Samsung's LED video wall turned the Rainbolt Family Auditorium into a medical campus showpiece. And it ensured that UHAT could provide exceptional service to students, staff, and visitors.
Large Format Display (LFD) Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
- 4.1 Market Overview
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4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Consumers
- 4.2.3 Threat of New Entrants
- 4.2.4 Threat of Substitutes
- 4.2.5 Intensity of Competitive Rivalry
- 4.3 Impact of COVID-19 on the Large Format Display Market
5. MARKET DYNAMICS
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5.1 Market Drivers
- 5.1.1 Increased Innovation in LED Display
- 5.1.2 Increased Applications for Digital Signage
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5.2 Market Challenges
- 5.2.1 Increased Online Advertisement
6. MARKET SEGMENTATION
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6.1 By Display Type
- 6.1.1 Video Wall
- 6.1.2 Standalone
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6.2 By Application
- 6.2.1 Indoor
- 6.2.2 Outdoor
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6.3 By End User
- 6.3.1 Commercial
- 6.3.2 Infrastructural
- 6.3.3 Institutional
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6.4 By Geography
- 6.4.1 North America
- 6.4.2 Europe
- 6.4.3 Asia Pacific
- 6.4.4 Rest of the World (Latin America, Middle East and Africa)
7. COMPETITIVE LANDSCAPE
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7.1 Company Profiles
- 7.1.1 Panasonic Corporation
- 7.1.2 Barco NV
- 7.1.3 LG Electronics
- 7.1.4 Samsung Electronics Co., Ltd
- 7.1.5 NEC Corporation
- 7.1.6 Sharp Corporation
- 7.1.7 ViewSonic Corporation
- 7.1.8 Prysm Inc.
- 7.1.9 Sahara Presentation Systems PLC (Boxlight Corporation)
- 7.1.10 STERIS PLC
- 7.1.11 SigmaSense
- *List Not Exhaustive
8. INVESTMENT ANALYSIS
9. FUTURE OF THE MARKET
Large Format Display (LFD) Industry Segmentation
Large format displays (LFDs) are flat-screen displays that are minimal in design and sleek, enabling businesses to display presentations and messages to visitors and customers. The large format displays (LFDs) are available in multiple sizes starting from 32' and going beyond 90', and the displays also can be used independently or grouped for a multi-screen display to act as a storyboard.
The Large Format Display Market is segmented by Display Type (Video Wall, Standalone), by Application (Indoor, Outdoor), by End-User Vertical (Commercial, Infrastructural, Institutional), and by Geography. The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.
By Display Type | Video Wall |
Standalone | |
By Application | Indoor |
Outdoor | |
By End User | Commercial |
Infrastructural | |
Institutional | |
By Geography | North America |
Europe | |
Asia Pacific | |
Rest of the World (Latin America, Middle East and Africa) |
Large Format Display (LFD) Market Research FAQs
How big is the Large Format Display Market?
The Large Format Display Market size is expected to reach USD 16.48 billion in 2024 and grow at a CAGR of 6.54% to reach USD 22.63 billion by 2029.
What is the current Large Format Display Market size?
In 2024, the Large Format Display Market size is expected to reach USD 16.48 billion.
Who are the key players in Large Format Display Market?
Panasonic Corporation, Barco NV, LG Electronics, Samsung Electronics Co., Ltd and NEC Corporation are the major companies operating in the Large Format Display Market.
Which is the fastest growing region in Large Format Display Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Large Format Display Market?
In 2024, the North America accounts for the largest market share in Large Format Display Market.
What years does this Large Format Display Market cover, and what was the market size in 2023?
In 2023, the Large Format Display Market size was estimated at USD 15.47 billion. The report covers the Large Format Display Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Large Format Display Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Large Format Display Industry Report
Statistics for the 2024 Large Format Display market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Large Format Display analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.