MOOC Market Size (2024 - 2029)

Massive Open Online Course Market Analysis

The MOOC Market size is estimated at USD 22.80 billion in 2024, and is expected to reach USD 119.17 billion by 2029, growing at a CAGR of 39.20% during the forecast period (2024-2029).

• The growing trend of digitalization, growing penetration of smartphones, and the flexible accessibility of the internet, associated with increasing demand for cost-effective education platforms, are boosting the growth of the massive open online course market.
• The advances in information and communication technologies are forcing educators and learners to move past time, space, and environmental constraints. While standard classroom education has been a well-known learning system, education outside the classrooms, especially the one improved through technologies such as massive open online courses (MOOCs), has grown enormously over the past few years.
• MOOCs are gaining considerable traction among knowledge seekers owing to their low cost and lack of eligibility requirements. Additionally, these courses can sustain people in transitioning their careers by acquiring further qualitative knowledge and expertise and enhancing their opportunities. Such factors are further anticipated to drive the market in the coming years.
• Moreover, the shift toward digital learning has increased the growth of the market. Students worldwide are now used to online learning, increasing the need for the MOOC market.
• Governments across countries are urging universities and schools to adopt and promote MOOCs to provide maximum benefits to students, driving the need for MOOCs.
• During the COVID-19 pandemic, owing to lockdowns in many countries, the demand for MOOCs surged, with students worldwide adopting digital learning platforms. Enrollment in MOOCs has increased significantly since the pandemic. For instance, in 2023, Coursera witnessed a significant surge in interest from learners pursuing genAI content, with searches spiking four times compared to the previous year. Responding to this demand, prominent university and industry collaborators rolled out over 35 genAI courses and projects, attracting a staggering 570,500 enrollments. This translated to an enrollment rate of nearly one person per minute for genAI content on Coursera throughout the year.

Massive Open Online Course Industry Segmentation

A massive open online course (MOOC) is a web-based distance learning program designed for the participation of large numbers of geographically dispersed students. Courses related to subjects such as technology, business, and science are considered under the report's scope. Technology includes computer science, IT, data analytics, and statistics; the business comprises finance, marketing, entrepreneurship, leadership, and strategy. The science segment includes electronics, physics, chemistry, life sciences, and engineering. Apart from the mentioned segments, the rest are covered under other subject types.

The massive open online course (MOOC) market is segmented by type (cMOOC and XMOOC), subject type (technology, business, science, and other subject types), and geography (North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa). The report offers the market sizes in value terms (USD) for all the above-mentioned segments.