Market Share of Meat Packaging Industry
The meat packaging market is marked with intense competition and consists of several major players. Companies in the market are continuously involved in increasing their market presence by introducing new products, expanding their operations, or entering into strategic mergers and acquisitions.
- June 2022: Lidl GB stopped using ocean plastic for fresh meat packaging. The retailer decided to introduce trays containing at least 30% POP for its 400 g and XXL 667 g Deluxe sausage. Through this initiative, Lidl GB expects to prevent an additional 1.7 million water bottles from entering the ocean a year, which is equivalent to more than 40 tons of plastic.
- January 2022: Waddington Europe, a division of Novolex, introduced a new tray for meat, fish, and poultry products that is recyclable and does not require a polyethylene (PE) layer or adhesive coating. According to the company, its new Piranha container is sealed using a series of raised teeth that run around the sealing flange instead of applying a layer of PE or adhesive, which are typically used to seal the lid of modified atmosphere packaging (MAP). Waddington Europe claims that the raised teeth maintain the seal’s integrity even if the flange becomes contaminated by animal fat.
Meat Packaging Market Leaders
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Sealed Air Corporation
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Amcor Limited
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Berry Global Inc.
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Smurfit Kappa Group
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Crown Holdings Inc.
*Disclaimer: Major Players sorted in no particular order
