Mexico Small Home Appliances Market Size
| Study Period | 2020-2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 5.89 Billion |
| Market Size (2029) | USD 6.16 Billion |
| CAGR (2024 - 2029) | 6.00 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Mexico Small Home Appliances Market Analysis
The Mexico Small Home Appliances Market size is estimated at USD 5.89 billion in 2024, and is expected to reach USD 6.16 billion by 2029, growing at a CAGR of less than 6% during the forecast period (2024-2029).
The small home appliances market in Mexico is experiencing growth, driven by rising purchasing power, urbanization, and the increase in the population. Some of the key trends and innovations in this market include the preference for sustainable and eco-friendly appliances, the growing demand for coffee machines, food processors, vacuum cleaners, and other kitchen appliances, and the increasing popularity of manual cleaning products.
Rising purchasing power, middle-income households, and rising demand for robotic vacuum cleaners and small kitchen appliances drive growth in the market. Sales through the wholesale distribution channel are leading to market growth. Walmart de Mexico, Costco de Mexico, El Puerto de Liverpool SAB de CV, El Palacio de Hierro, Sanborns de Mexico SAB de CV, and Sears Roebuck de México are some of the major online retail channels in Mexico. The smart appliances segment of small appliances is also eventually driving the growth of the market through an increase in the number of smart homes. Brands such as Hamilton Beach and Proctor-Silex, present in the market, have a good distribution network.
Mexicans have coffee cultures, and thus, there is a rise in the consumption of coffee and coffee makers in the market. Many people consume coffee to wake up in the morning, as a digestive after meals, and sometimes during the afternoon as a refreshing drink during a relaxing moment. Small domestic appliances that are connected to the internet and systems are gaining traction in the market.
The online channel of distribution currently has demand for small home appliances due to the COVID-19 impact and is seeing an increase in sales in the market. The COVID-19 pandemic changed buyers' and consumers' behaviors worldwide. As people were forced to spend more time at home due to home office, digital classes, and lockdown measures, they started to use their kitchens more frequently. Often, households noticed a lack of or the need to renew home appliances, which was very beneficial for electrodomestic manufacturers and their providers. Small home appliances are driven by growth in increasing smart homes in the country, along with rising internet users. Consumers prefer sustainable and eco-friendly appliances due to the rising awareness about the environmental effects and costs associated with them.
Mexico Small Home Appliances Market Trends
Urbanization in Mexico is Driving the Demand for Small Home Appliances
Mexico has emerged as Latin America's small home appliances market. Mexico has a majority of the population between 15 and 64 years of age group. The rising population of Mexico and the increase in the urban population increased the demand for small home appliances such as Vacuum Cleaners, Coffee Machines, Food Processors, etc.; the urbanization of the population is also expected to increase the sale of smart major appliances, including high-end appliances. There is a rise in the sales of small kitchen appliances in the Mexican Small Home Appliance Market. Small home appliances and Small Kitchen appliances will further augment the growth of the market. Small Kitchen appliances hold the majority share in the market.
Smart Homes Driving the Growth of Small Home Appliances in Mexico
Mexicans are interested in buying smart home devices that can be controlled via a smartphone or an internet connection. Smart homes and the IoT era are leading to the change in house equipment to being more intelligent, remotely controllable, and interconnected.
Smart homes are on the rise in Mexico, because of which small domestic appliance penetration in Mexico is expected to rise. Smart small appliances with additional features and as per the convenience of the customer's diet and a healthy lifestyle are gaining traction in the market.
Mexico Small Home Appliances Industry Overview
Mexico's small home appliances market is comprised of local and foreign players present in the market. Internet retailing is gaining popularity in the market, along with manufacturers developing an omnichannel strategy to develop small appliance purchases. Major players in the market include Bosch, Mabe, S.A. de C.V. Av., Panasonic de Mexico S.A. de C.V., Fischer E Paykel Appliances Inc., etc.
Mexico Small Home Appliances Market Leaders
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Bosch
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Mabe, S.A. de C.V. Av.
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Fischer E Paykel Appliances Inc.
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Hamilton Beach Brands, Inc.
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Panasonic Corporation
*Disclaimer: Major Players sorted in no particular order
Mexico Small Home Appliances Market News
- March 2022: the German BSH Group, a subsidiary of Bosch, as well as the Chinese Hisense Group, announced the construction of new home appliance plants in the state of Nuevo Leon, each investing USD 260 Mio. With an increase in demand, international companies began investing heavily in their Mexican locations or even opening new ones.
- June 2023: Spectrum Brands Holdings, Inc., a leading global branded consumer products and home essentials company focused on driving innovation and providing exceptional customer service, announced that it has sold the Company’s Hardware and Home Improvement segment ("HHI") to ASSA ABLOY for USD 4.3 billion in cash.
Mexico Small Home Appliances Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS AND INSIGHTS
- 4.1 Market Overview
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4.2 Market Drivers
- 4.2.1 Expanding Construction Of Housing Sector Driving The Market
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4.3 Market Restraints
- 4.3.1 Economic Recession And Customer's Purchasing Ability
- 4.4 Industry Value Chain Analysis
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4.5 Industry Attractiveness - Porter's Five Forces Analysis
- 4.5.1 Bargaining Power of Suppliers
- 4.5.2 Bargaining Power of Buyers
- 4.5.3 Threat of New Entrants
- 4.5.4 Threat of Substitutes
- 4.5.5 Intensity of Competitive Rivalry
- 4.6 Insights of Technology Innovations in the Market
- 4.7 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
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5.1 By Product
- 5.1.1 Vacuum Cleaners
- 5.1.2 Coffee Machines
- 5.1.3 Food Processors
- 5.1.4 Irons
- 5.1.5 Toasters
- 5.1.6 Grills & Roasters
- 5.1.7 Tea Machines
- 5.1.8 Hair Dryers
- 5.1.9 Other Small Home Appliances*
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5.2 By Distribution Channel
- 5.2.1 Multi branded stores
- 5.2.2 Specialty Stores
- 5.2.3 Online
- 5.2.4 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Market Concentration Overview
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6.2 Company Profiles
- 6.2.1 Panasonic de Mexico S.A. de C.V.
- 6.2.2 Fischer E Paykel Appliances Inc.
- 6.2.3 Mabe, S.A. de C.V. Av
- 6.2.4 AB Electrolux
- 6.2.5 Panasonic Corporation
- 6.2.6 BSH Hausgerate GmbH
- 6.2.7 Diehl Controls
- 6.2.8 Hamilton Beach Brands,
- 6.2.9 Daewoo Electronics Mexico
- 6.2.10 Grupo HB PS
- 6.2.11 LG Electronics*
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. DISCLAIMER AND ABOUT US
** Subject To AvailablityMexico Small Home Appliances Industry Segmentation
A portable or semi-portable device, generally used as a tabletop, countertop, or other platform to perform household tasks, is a small domestic appliance, also known as a small electric appliance, small appliance, or simply a small appliance, small domestic appliance, or small electric appliance. Mexico's small home appliances market is segmented by product (vacuum cleaners, coffee machines, food processors, irons, toasters, grills and roasters, tea machines, hair dryers, and other small home appliances) and by distribution channels (multi-branded stores, specialty stores, online, and other distribution channels).
The report offers market sizes and forecasts in value (USD) for all the above segments.
| By Product | Vacuum Cleaners |
| Coffee Machines | |
| Food Processors | |
| Irons | |
| Toasters | |
| Grills & Roasters | |
| Tea Machines | |
| Hair Dryers | |
| Other Small Home Appliances* | |
| By Distribution Channel | Multi branded stores |
| Specialty Stores | |
| Online | |
| Other Distribution Channels |
Mexico Small Home Appliances Market Research FAQs
How big is the Mexico Small Home Appliances Market?
The Mexico Small Home Appliances Market size is expected to reach USD 5.89 billion in 2024 and grow at a CAGR of less than 6% to reach USD 6.16 billion by 2029.
What is the current Mexico Small Home Appliances Market size?
In 2024, the Mexico Small Home Appliances Market size is expected to reach USD 5.89 billion.
Who are the key players in Mexico Small Home Appliances Market?
Bosch, Mabe, S.A. de C.V. Av., Fischer E Paykel Appliances Inc., Hamilton Beach Brands, Inc. and Panasonic Corporation are the major companies operating in the Mexico Small Home Appliances Market.
What years does this Mexico Small Home Appliances Market cover, and what was the market size in 2023?
In 2023, the Mexico Small Home Appliances Market size was estimated at USD 5.54 billion. The report covers the Mexico Small Home Appliances Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Mexico Small Home Appliances Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Mexico Small Home Appliances Industry Report
Statistics for the 2024 Mexico Small Home Appliances market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Mexico Small Home Appliances analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
