Market Trends of Mexico Sodium Reduction Ingredients Industry
This section covers the major market trends shaping the Mexico Sodium Reduction Ingredients Market according to our research experts:
Rising Awareness of Heath Effects of High Sodium Intake
The higher salt or sodium consumption in Mexico has been a major concern among local consumers because it has contributed to several illness-related deaths in the country, including stroke, heart failure, osteoporosis, stomach cancer, and kidney disease. According to statistics by the National Institute of Statistics and Geography (INEGI), the most common cause of death in the country was heart conditions, which accounted for 171.87 thousand deaths in 2020. As a result, the government and other organizations are taking initiatives to regulate the consumption of sodium in the country. As a result, in recent years, consumer awareness regarding the ill effects of higher sodium intake has increased, thereby resulting in the population inclining toward low-sodium products in order to control hypertension rates and maintain normal blood pressure. Further, the Mexican Ministry of Health issued a final rule (NOM-051) on March 27, 2020, that mandated a new front package labeling (FOPL) system for all packaged foods to warn consumers against products that exceed strict thresholds for sodium, caloric content, added sugars, and saturated fats.
Mineral Salt Segment Accounts for the Largest Market Share
Mineral salts are the most consumed form of sodium reduction ingredient among consumers across the country as they contain potassium chloride, which offers flavor without increasing daily sodium intake, making them a healthy alternative to salt. Compared to counterparts, mineral salts' low cost make them a more preferred choice among all the sodium reduction ingredients. Therefore, the demand for mineral salts in the food and beverage industries, such as bakery and dairy, has increased extensively. Companies like Cargill are leading mineral salt suppliers to the food processing industry in the Mexican market. The company offers the broadest lines of mineral salt products, including potassium salts such as Potassium Pro, Potassium Chloride, and Potassium Pro-Ultra Fine Potassium Chloride. The company also offers bulk mineral salt or bagged mineral salt with or without additives to cater to customized demand from customers.
