Middle East & Africa Beauty and Personal Care Industry Overview
The Middle East and Africa beauty and personal care products market is highly fragmented owing to the presence of various international, regional, and local players. The key players in the market are Procter and Gamble, Revlon Inc, Oriflame Holding AG, Avon Products, Inc., and Unilever PLC, among others. The market players are increasing their investments in R&D and marketing and expanding their distribution channels, to maintain their position in the market and offer innovative and sustainable beauty and personal care products. The market giants have been expanding their geographical presence by strengthening their distribution channels in the potential countries of the region.
Middle East & Africa Beauty and Personal Care Market Leaders
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Procter and Gamble
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Revlon Inc
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Oriflame Holding AG
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Avon Products, Inc.
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Unilever PLC
- *Disclaimer: Major Players sorted in no particular order