MEA Chocolate Industry Overview
The Middle-East and African Chocolate Market is highly fragmented, with various companies from around the world holding market share in the region. The Middle East and African chocolate market is highly competitive, with a significant presence of both global and regional players. Prominent players in the market studied are keen on building an appetite for higher-priced chocolates among young consumers by increasing accessibility and launching innovative products. Companies also focus on expanding their distribution channels to reach out to a larger consumer base. New product innovations, partnerships, mergers and acquisitions, and expansions are the major strategic approaches preferred by the companies in the market studied. Mars Incorporated, Lindt & Sprungli AG, and Nestle are the most active companies in the Middle East & Africa chocolate market. Over the last few years, expanding market presence in emerging economies and product innovations have been a key growth strategy for major companies.
MEA Chocolate Market Leaders
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Nestle S.A.
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Mondelez International Inc.
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Tiger Brands Limited
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Chocoladefabriken Lindt & Sprüngli AG
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Mars Incorporated
- *Disclaimer: Major Players sorted in no particular order
