MEA Plant-based Meat and Dairy Products Market Size (2024 - 2029)

MEA Plant-based Meat and Dairy Products Market Size Summary

The Middle East and Africa plant-based meat market is experiencing significant growth, driven by increasing consumer awareness of health, animal welfare, and sustainability issues. The shift towards vegan diets, particularly in the wake of the COVID-19 pandemic, has been fueled by concerns over the negative health impacts of traditional animal-based foods. This has led to a rise in demand for plant-based meat and dairy products, with various food and beverage companies launching innovative products to cater to this growing market. The region's consumers are increasingly drawn to the health benefits of plant-based diets, such as reduced saturated fat and cholesterol-free protein, which are seen as effective solutions for managing obesity and diabetes, prevalent in countries like the United Arab Emirates and South Africa.

In the United Arab Emirates, the adoption of veganism is gaining momentum, supported by a burgeoning market for meat substitutes. The availability of vegan and vegetarian options in shops and restaurants, coupled with the influence of international tourism, is encouraging more consumers to try and adopt plant-based foods. The urban population's growth further facilitates the accessibility of these products, with consumers seeking innovative flavors and staying informed about new offerings. Companies like Danone SA, Beyond Meat Inc., and Al Islami Foods are leading the charge in expanding production capacities and launching new products to meet the rising demand. Strategic investments, particularly in online platforms, are also helping these companies maintain their market positions and cater to the evolving consumer preferences in the region.