Market Share of MEA Soft Drinks Packaging Industry
The Middle East and Africa packaging market have a comprehensive portfolio of suppliers from the local and international markets. This factor leads to high competition among the vendors. In many cases, due to the absence of multiple distribution channels, the vendors directly interact with the end-users to sell their products. This scenario leads to long-term deals with end-users. Hence, the vendors often choose to retain their clients or make new clients by competitive pricing strategies.
Additionally, as most of the packaging material is sourced from imports, there is high competition among the suppliers to capture a limited number of players in the market. This factor intensifies the competitive rivalry among the local and foreign manufacturers. Some of the recent developments are:
- Jul 2020 - Huhtamaki launched a range of high-quality affordable and reusable face masks today. The Huhta Masks are suitable for everyday use and help reduce the spread of droplets into the environment. The comfortable masks are designed to be breathable and washable and are made of high-quality fabric with anti-microbial and fluid repellent properties.
- June 2020 - Tetra Pak launched a new, first-of-its-kind low-energy processing line for juice, nectar, and still drinks (JNSD) to take beverage processing to a new efficiency level. It uses a combination of Pasteurization, Filtration, and UV Light technology to treat beverages in two separate streams, aseptically blended into the final beverage.
Middle East and Africa Soft Drinks Packaging Market Leaders
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Pactive LLC
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Amcor, Ltd
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Genpak LLC
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Graham Packaging Company
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Ball Corporation
*Disclaimer: Major Players sorted in no particular order
