Middle East Marketing and Advertising Agency Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2030)

The Middle East Marketing and Advertising Agency Market Report is Segmented by Organization Size (small and Medium-Sized Enterprises and Large Enterprises), Coverage (full-Service and Specialized Capabilities), End-User Sector (public and Institutional and Private Enterprises), Region (Riyadh, Jeddah, Dammam, and Rest of KSA), End-User Industry (technology and Telecom, Healthcare, Consumer Goods, Financial Services, Education, Retail and E-Commerce, Manufacturing, Media and Entertainment, Government, Automotive, and Travel). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

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Middle East Marketing and Advertising Agency Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2030)

Middle East Marketing And Advertising Agency Industry Overview

There is a notable presence of major international advertising firms in the area, including Impact Creative Waves, Extend The Ad Network, Creative Habbar, and Advertising Ways Company. Although the market is consolidated, agencies are fighting it out for big accounts in various sectors like retail, technology, and finance. Influencer marketing has been more popular in recent years, and the Middle East has a thriving influencer culture. The e-commerce industry, in particular, is seeing a surge in demand for digital marketing services due to the growth of online purchasing.

  • October 2023: Saudi Arabia's one of the leading out-of-home advertising firms, AlArabia Outdoor Advertising, won a project proposed by Remat Al-Riyadh Development company to establish, operate, and maintain outdoor advertising billboards in Riyadh. The city will be transformed into a digital, innovative, and sustainable region, achieved through an alliance with the Saudi Artificial Intelligence Company (SCAI), one of the Public Investment Fund companies, as a part of the project.
  • June 2023: AstroLabs, a digital capability-building company, and TikTok concluded their flagship partner program supporting small- and medium-sized businesses in Saudi Arabia. TikTok partnered with AstroLabs to effectively equip small and medium enterprises with the knowledge and tools to advertise and thrive in the digital era. AstroLabs' partnership with TikTok will support the digital transformation efforts of SME businesses, bringing cutting-edge advertising tools to the fingertips of local SMBs.

Middle East Marketing And Advertising Agency Market Leaders

  1. CREATIVE WAVES

  2. Extend The Ad Network

  3. Creative Habbar

  4. Advertising Ways Company

  5. AstroLabs

  6. *Disclaimer: Major Players sorted in no particular order
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