Mobile Learning Market Size (2024 - 2029)

Mobile Learning Market Analysis

The Mobile Learning Market size is estimated at USD 76.08 billion in 2024, and is expected to reach USD 230.12 billion by 2029, growing at a CAGR of 24.78% during the forecast period (2024-2029).

The rapid adoption of electronic devices in educational institutions, increasing investment in information technology, and growing adoption of Bring Your Own Device (BYOD) culture are some of the major factors driving the growth of the mobile learning market.

• The recent advancements in digital learning solutions owing to the higher penetration of mobile devices have empowered learners with access to material, irrespective of their location, by erasing boundaries and introducing interactive means through which the overall learning experience has been enhanced. Moreover, the information is being presented in a more effective way by using numerous types of digital media, which helps in better understanding and retention of concepts.
• According to a recent HP India report, 63% of respondents in the country believed that digital learning is much more effective in fuelling their children's creative thinking, and 57% of the respondents believed that experiential learning could enable better comprehension. Additionally, owing to this reason, parents are willing to spend on learning apps for their child's education, which is expected to drive the market.
• Schools and training centers are also moving from their traditional blackboard approach to integrating smart technology into learning environments. At the university level, institutions are adopting innovative methods, such as smart learning, to provide alternative pathways and opportunities for students to develop relevant and valuable skills in line with industry requirements.
• A survey conducted by Project Tomorrow (a non-profit organization) worldwide on digital learning with a sample size of more than 4 lakh stakeholders revealed that digital learning led to an increase in student engagement, enabled teachers to introduce new forms of learning styles, and reduced the overall time taken by students to digest information. Additionally, according to Promethean's recent study, the majority of teachers believe that educational technology accelerates learning in their classrooms (82%).
• With the proliferation of mobile devices, such as smartphones, laptops, and tablets, the BYOD trend is increasingly growing in schools, transforming the way students learn and how, where, and when they consume educational information.

Mobile Learning Industry Segmentation

Mobile learning is learning by accessing content via the internet or network using personal mobile electronic devices. It is a form of distance education with flexibility where users can learn at their own speed and convenience.

The mobile learning market is segmented by software (e-books, interactive assessment, mobile and video-based courseware), application (in-class learning, corporate learning, simulation-based learning, online-on-the-job training, independent learning), end user (academic institutions, corporate companies), and geography (North America (United States, Canada), Europe (Germany, UK, France, Spain, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of Asia-Pacific), and Latin America (Brazil, Mexico, Argentina, and Rest of Latin America), and Middle East & Africa (UAE, Saudi Arabia, South Africa, and Rest of MEA).

The market sizes and forecasts are provided in terms of value in USD for all the above segments.