Multichannel Order Management Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Global Multi Channel Order Management Market Analysis and it is segmented by Offerings (Software, Services), Deployment (Cloud, On-premise), End-user Vertical (Retail & E-commerce, Food & Beverage, Healthcare), and Geography (North America (United States, Canada), Europe (United Kingdom, Germany, Rest of Europe), Asia Pacific (China, Japan, Rest of Asia Pacific), Latin America and the Middle East and Africa). The market size and forecasts are provided in terms of value (USD) for all the above segments.

Multichannel Order Management Market Size

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Multichannel Order Management Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 3.27 Billion
Market Size (2029) USD 5.01 Billion
CAGR (2024 - 2029) 8.92 %
Fastest Growing Market Asia Pacific
Largest Market North America

Major Players

Multichannel Order Management Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Multichannel Order Management Market Analysis

The Multichannel Order Management Market size is estimated at USD 3.27 billion in 2024, and is expected to reach USD 5.01 billion by 2029, growing at a CAGR of 8.92% during the forecast period (2024-2029).

Some major factors driving the market are the technological advancements related to digital transformation in various industries, the increasing penetration of smartphones across the globe, the growing number of internet users, and the adoption of multiple sales channels by different organizations.

  • With the rapidly increasing retail and e-commerce market globally, the demand for multichannel order management solutions is growing primarily for scaling all functions and orders at every granular level, which helps organizations form an efficient system optimization and organization.
  • Vendors' multichannel order management solutions help organizations combine their orders from all the channels into the same catalog and update the latest prices across all sales channels for uniformity during price changes.
  • The flexibility these solutions offer is a major reason for their increased adoption. These software suites help manage sales from various marketplaces, maintain optimum inventory to avoid stockouts or overselling, and accurately process bulk orders; it also helps track differentiated pricing across all the channels, a complex task that a multichannel platform can handle seamlessly.
  • However, managing multichannel integration in e-commerce can be challenging for many organizations. It can be time-consuming and complex to integrate multiple sales channels and keep them in sync with one another. Such factors might hinder the market growth.
  • The COVID-19 pandemic had a positive impact on the market. The pandemic led to disruptions in the supply chain and led to less offline shopping and boosted the online market, thereby driving the demand for multichannel order management solutions.

Multichannel Order Management Market Trends

Retail and E-commerce Segment is Expected to Witness Significant Growth

  • Digital media has played a vital role in transforming the retail industry with its huge consumer reach. Consumers have become more preferential about when and how they want to be reached by a brand.
  • This trend has given rise to the scenario where a product's marketing initiative and the inventory across multiple sales channels should match, providing the consumer with the desired and consistent shopping experience.
  • This need for consistency and clarity in market communication and stock availability across channels is expected to drive the market forward. Also, multichannel retailers are increasingly adopting innovative strategies primarily to cater to rapidly changing consumer preferences and to efficiently handle the huge orders of multichannel retailing.
  • The multiple sales channel are no longer exclusive to each other. They overlap each other and can be effectively used by brands to provide an enhanced brand experience to consumers.
  • With the rapid growth of the online market, retailers are adopting innovative technologies, such as big data analytics, cloud computing, digital stores, and social media networks. With the increasing competition in this sector, customer experience has proven to be a crucial differentiating factor among online shopping options.
Multichannel Order Management Market: Active E-Commerce Penetration in the Asia Pacific Region, as of January 2021, by Country or Region, In %

Asia-Pacific is Expected to Witness Significant Growth

  • Across the Asia-Pacific region, shopping malls, grocery stores, supermarkets, convenience stores, and hypermarkets are getting a digital upgrade designed primarily to stay competitive in the next generation of shopping experiences.
  • With the advent of technological innovations like facial recognition, rapid-fire delivery, digital payments, big data, and shopping experience tailored to consumer needs, the retail experience is primarily designed to be seamless, fast, and convenient.
  • These advancements have combined the physicality and accountability of an offline store with the speed and ease of online shopping and have changed the entire brick-and-mortar retail experience. These factors are expected to drive the demand for order management solutions during the forecast period.
  • Moreover, retailers in the region are also entering into strategic partnerships. For instance, JD.com, one of China's largest retail companies, has been rolling out 'boundaryless retail' via collaborations with major Western players, including Walmart and Intel.
  • Also, retailing in India is somewhat unorganized. There is a need for effective supply chain management. The main factors driving organized retailing growth in India are rising urbanization, higher disposable incomes, growing consumerism, and a nuclear family structure. These factors in the country are expected to fuel the demand for order management solutions.
Multichannel Order Management Market - Growth Rate by Region

Multichannel Order Management Industry Overview

The multichannel order management market is highly competitive due to many large and small players providing software and services to domestic and international markets. The market appears moderately fragmented and is moving towards the fragmented stage. The major players in the market are adopting strategies like product and service innovation and mergers and acquisitions to expand their product portfolio's functionality and stay competitive in the market. Some of the major players in the market are IBM Corporation, HCL Technologies Limited, Oracle Corporation, and Salesforce.com, Inc.

In April 2023, Oracle introduced new capabilities across Oracle Fusion Cloud Applications Suite, expected to help customers accelerate supply chain planning, increase operational efficiency, and improve financial accuracy. The updates included new planning, usage-based pricing, Oracle Fusion Cloud Supply Chain & Manufacturing (SCM) rebate management capabilities, and enhanced quote-to-cash processes in Oracle Fusion Applications.

In April 2023, Freestyle Software announced the availability of version 12 of Multichannel Order Manager (M.O.M.), which marks the second major release since 2020. The latest version includes significant improvements to security and is one of the first applications to be certified under the new, more stringent PCI-S3 requirements.

Multichannel Order Management Market Leaders

  1. IBM Corporation

  2. HCL Technologies Limited

  3. Oracle Corporation

  4. Salesforce.com, Inc.

  5. SAP SE

*Disclaimer: Major Players sorted in no particular order

Multichannel Order Management Market Concentration
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Multichannel Order Management Market News

  • April 2023: ChannelGrabber announced a brand update for its multichannel order management software. The rebrand represents the company's continued commitment to delivering a next-generation e-commerce inventory and multichannel order management system for its customers.
  • February 2023: Ecom Express launched its Warehouse Management Solutions (WMS) and Order Management Solutions (OMS), Ecom Magnum, as a service offering for sellers. The new SaaS offering suits online sellers seeking order and warehouse management solutions to integrate with e-marketplaces.

Multichannel Order Management Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness- Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Impact of COVID-19 on the Market

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Retail and E-commerce Market
    • 5.1.2 Growth in Multichannel Selling
  • 5.2 Market Challenges
    • 5.2.1 Security and Privacy Concerns
    • 5.2.2 Highly Intricate Inventory Management

6. MARKET SEGMENTATION

  • 6.1 By Offerings
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Deployment
    • 6.2.1 Cloud
    • 6.2.2 On-premise
  • 6.3 By End-user Vertical
    • 6.3.1 Retail & E-commerce
    • 6.3.2 Food & Beverage
    • 6.3.3 Healthcare
    • 6.3.4 Other End-user Verticals
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.1.1 United States
    • 6.4.1.2 Canada
    • 6.4.2 Europe
    • 6.4.2.1 United Kingdom
    • 6.4.2.2 Germany
    • 6.4.2.3 Rest of Europe
    • 6.4.3 Asia-Pacific
    • 6.4.3.1 China
    • 6.4.3.2 Japan
    • 6.4.3.3 Rest of Asia-Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East and Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 IBM Corporation
    • 7.1.2 HCL Technologies Limited
    • 7.1.3 Oracle Corporation
    • 7.1.4 Salesforce.com, Inc.
    • 7.1.5 SAP SE
    • 7.1.6 Zoho Corporation
    • 7.1.7 Brightpearl
    • 7.1.8 Linnworks
    • 7.1.9 Cloud Commerce Pro Ltd.
    • 7.1.10 Freestyle Solutions, Inc.
    • 7.1.11 Sanderson
    • 7.1.12 Unicommerce eSolutions Pvt. Ltd.
  • *List Not Exhaustive

8. MARKET OPPORTUNITIES AND FUTURE TRENDS

9. INVESTMENT ANALYSIS

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Multichannel Order Management Industry Segmentation

A multichannel order management software centralizes the company's different sales channels to sell its products, such as online and offline. The software provides a unified view of all the orders, despite their origin or order type. The software empowers the sales team to provide better customer service by ensuring all order statuses are accessible and accurate.

The Multichannel Order Management Market is segmented by Offerings (Software, Services), Deployment (Cloud, On-premise), End-user Vertical (Retail & E-commerce, Food & Beverage, Healthcare), and Geography (North America (United States, Canada), Europe (United Kingdom, Germany, Rest of Europe), Asia-Pacific (China, Japan, Rest of Asia Pacific), Latin America and the Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Offerings Software
Services
By Deployment Cloud
On-premise
By End-user Vertical Retail & E-commerce
Food & Beverage
Healthcare
Other End-user Verticals
By Geography North America United States
Canada
By Geography Europe United Kingdom
Germany
Rest of Europe
By Geography Asia-Pacific China
Japan
Rest of Asia-Pacific
By Geography Latin America
Middle East and Africa
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Multichannel Order Management Market Research FAQs

The Multichannel Order Management Market size is expected to reach USD 3.27 billion in 2024 and grow at a CAGR of 8.92% to reach USD 5.01 billion by 2029.

In 2024, the Multichannel Order Management Market size is expected to reach USD 3.27 billion.

IBM Corporation, HCL Technologies Limited, Oracle Corporation, Salesforce.com, Inc. and SAP SE are the major companies operating in the Multichannel Order Management Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Multichannel Order Management Market.

In 2023, the Multichannel Order Management Market size was estimated at USD 3.00 billion. The report covers the Multichannel Order Management Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Multichannel Order Management Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Multichannel Order Management Software Industry Report

Statistics for the 2023 Multichannel Order Management Software market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Multichannel Order Management Software analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Multichannel Order Management Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)