Market Size of Multichannel Order Management Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 3.27 Billion |
Market Size (2029) | USD 5.01 Billion |
CAGR (2024 - 2029) | 8.92 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
Multichannel Order Management Market Analysis
The Multichannel Order Management Market size is estimated at USD 3.27 billion in 2024, and is expected to reach USD 5.01 billion by 2029, growing at a CAGR of 8.92% during the forecast period (2024-2029).
Some major factors driving the market are the technological advancements related to digital transformation in various industries, the increasing penetration of smartphones across the globe, the growing number of internet users, and the adoption of multiple sales channels by different organizations.
- With the rapidly increasing retail and e-commerce market globally, the demand for multichannel order management solutions is growing primarily for scaling all functions and orders at every granular level, which helps organizations form an efficient system optimization and organization.
- Vendors' multichannel order management solutions help organizations combine their orders from all the channels into the same catalog and update the latest prices across all sales channels for uniformity during price changes.
- The flexibility these solutions offer is a major reason for their increased adoption. These software suites help manage sales from various marketplaces, maintain optimum inventory to avoid stockouts or overselling, and accurately process bulk orders; it also helps track differentiated pricing across all the channels, a complex task that a multichannel platform can handle seamlessly.
- However, managing multichannel integration in e-commerce can be challenging for many organizations. It can be time-consuming and complex to integrate multiple sales channels and keep them in sync with one another. Such factors might hinder the market growth.
- The COVID-19 pandemic had a positive impact on the market. The pandemic led to disruptions in the supply chain and led to less offline shopping and boosted the online market, thereby driving the demand for multichannel order management solutions.
Multichannel Order Management Industry Segmentation
A multichannel order management software centralizes the company's different sales channels to sell its products, such as online and offline. The software provides a unified view of all the orders, despite their origin or order type. The software empowers the sales team to provide better customer service by ensuring all order statuses are accessible and accurate.
The Multichannel Order Management Market is segmented by Offerings (Software, Services), Deployment (Cloud, On-premise), End-user Vertical (Retail & E-commerce, Food & Beverage, Healthcare), and Geography (North America (United States, Canada), Europe (United Kingdom, Germany, Rest of Europe), Asia-Pacific (China, Japan, Rest of Asia Pacific), Latin America and the Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.
By Offerings | |
Software | |
Services |
By Deployment | |
Cloud | |
On-premise |
By End-user Vertical | |
Retail & E-commerce | |
Food & Beverage | |
Healthcare | |
Other End-user Verticals |
By Geography | |||||
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Latin America | |||||
Middle East and Africa |
Multichannel Order Management Market Size Summary
The multichannel order management market is poised for significant growth, driven by technological advancements and the increasing adoption of digital transformation across various industries. The proliferation of smartphones and the rising number of internet users have further fueled the demand for these solutions. As retail and e-commerce continue to expand globally, organizations are increasingly seeking multichannel order management systems to streamline operations, optimize inventory, and ensure consistent pricing across multiple sales channels. These solutions offer the flexibility needed to manage sales from various marketplaces, maintain optimal stock levels, and process bulk orders efficiently. Despite the challenges of integrating and synchronizing multiple sales channels, the market is expected to thrive, particularly as the COVID-19 pandemic has accelerated the shift towards online shopping, highlighting the importance of robust order management systems.
In the Asia-Pacific region, the retail landscape is undergoing a digital transformation, with shopping malls, grocery stores, and other retail formats embracing technological innovations to enhance the consumer experience. The integration of digital payments, big data, and personalized shopping experiences is reshaping brick-and-mortar retail, driving demand for order management solutions. Strategic partnerships, such as those seen with JD.com and Western retailers, are further propelling market growth. In India, the unorganized retail sector is witnessing a shift towards organized retailing, spurred by urbanization, rising incomes, and changing family structures. The competitive landscape of the multichannel order management market is characterized by numerous players, with major companies like IBM, Oracle, and Salesforce.com leading the charge through product innovation and strategic acquisitions. Recent developments, such as Oracle's updates to its Fusion Cloud Applications Suite and Freestyle Software's enhancements to its Multichannel Order Manager, underscore the ongoing evolution and competitive dynamics within the market.
Multichannel Order Management Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Market Overview
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1.2 Industry Attractiveness- Porter's Five Forces Analysis
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1.2.1 Bargaining Power of Suppliers
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1.2.2 Bargaining Power of Consumers
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1.2.3 Threat of New Entrants
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1.2.4 Threat of Substitutes
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1.2.5 Intensity of Competitive Rivalry
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1.3 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Offerings
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2.1.1 Software
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2.1.2 Services
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2.2 By Deployment
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2.2.1 Cloud
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2.2.2 On-premise
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2.3 By End-user Vertical
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2.3.1 Retail & E-commerce
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2.3.2 Food & Beverage
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2.3.3 Healthcare
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2.3.4 Other End-user Verticals
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2.4 By Geography
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2.4.1 North America
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2.4.1.1 United States
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2.4.1.2 Canada
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2.4.2 Europe
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2.4.2.1 United Kingdom
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2.4.2.2 Germany
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2.4.2.3 Rest of Europe
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2.4.3 Asia-Pacific
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2.4.3.1 China
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2.4.3.2 Japan
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2.4.3.3 Rest of Asia-Pacific
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2.4.4 Latin America
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2.4.5 Middle East and Africa
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Multichannel Order Management Market Size FAQs
How big is the Multichannel Order Management Market?
The Multichannel Order Management Market size is expected to reach USD 3.27 billion in 2024 and grow at a CAGR of 8.92% to reach USD 5.01 billion by 2029.
What is the current Multichannel Order Management Market size?
In 2024, the Multichannel Order Management Market size is expected to reach USD 3.27 billion.