Market Trends of Neotame Industry
This section covers the major market trends shaping the Neotame Market according to our research experts:
Increasing preference for neotame as Non-caloric Sweetener
The demand for low-calorie sweetener and low-calorie beverages, such as diet coke and low-calorie drinks, as well as low-calorie foods, such as yogurt, ice cream, and grain-based desserts, increased worldwide. The replacement of sugar with low-calorie sweeteners, such as neotame, aspartame, and sucralose, can reduce the calorie intake, and thus, help in the management of weight and blood sugar level. The application of the zero-calorie sweeteners in food and beverages is related to formulation stability, flavor issues, pricing, and consumers' taste and preferences. The trends in the global market indicate that the consumers are moving toward healthy, natural, and zero-calorie sweeteners, as the high-calorie sweeteners have deteriorating effects on health, the long-term impact of which is lethal.
Asia-Pacific is the fastest growing region
The increasing awareness about neotame and its different applications are the factors projected to boost the demand for neotame in the Asia-Pacific region during the forecast period. The expansion of the food and beverage industry, owing to an increase in consumer affordability and the focus on a healthy lifestyle, is expected to drive the market in Asia-Pacific. The product also qualified all the regulatory checks in the sweetener market in Australia and New Zealand, and Middle-East and Africa. The sweetener market is expected to be driven by the increasing number of restaurants and cafés in the United Arab Emirates, Qatar, and the Asian countries (particularly India). The Europen market is also projected to witness significant growth, owing to regulatory policies to product safety. The prominent bakery market in Europe, which is regarded as the staple food market, accounts for a significant demand for additives.