Food Service in New Zealand Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 3.73 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Food Service in New Zealand Market Analysis
Over the next five years, the New Zealand foodservice market is expected to grow at a CAGR of 3.73 percent.
The market in New Zealand is witnessing enhanced demand for dining out, thereby placing demand on food service providers. The frequency of dining out has increased owing to the time-pressed schedules of consumers in the region. Also, consumers' eating habits are becoming more like those in the West because of the presence of international companies, especially in developed cities. This makes the market even more popular and helps it grow.
The consumption habits of consumers have been completely altered by the pandemic, and this trend has been taken up by New Zealand as well. The homebound scenario has been a prominent affair, and the operation of food services has been on an experimental basis. Although consumers had kept their taps on popular chains such as KFC, restaurants were mostly closed and were operational through online services. Because of the pandemic, people ate less outside of their homes in the first phase, which led to a rise in online food delivery.
In addition to this, the geographic expansion of the international players in the market is further supporting demand. So, all of the above factors are sure to keep market growth and demand going strong in the years to come.
Food Service in New Zealand Market Trends
This section covers the major market trends shaping the New Zealand Foodservice Market according to our research experts:
Full-Service Restaurants Segment Fueling Market Growth
The pandemic impacted the Hotel, Restaurant, and Institutional (HRI) sector in New Zealand, which severely impacted the tourism and hospitality sectors, which were hit by the closed international borders. In the year 2022, tourism numbers will have significantly improved since the reopening of borders, making a positive impact on the restaurant market in New Zealand.
The full-service restaurant segment is highly dynamic and competitive in New Zealand, attributed to the presence of multiple local and international players. To increase localization, restaurants in the country are emphasizing sustainability and collaborating with locally sourced ingredients and market players.Therefore, leading market players are focusing on opportunities from rising consumer trends and expanding their offerings to cater to the altered demand among consumers.
Furthermore, a number of restaurants are introducing vegan, gluten-free, and raw food diets along with pure vegetarian fare in their product offerings to attract vegan consumers to them. Such full-service restaurants are increasingly accepting vegan food options and providing vegan options in addition to high-quality food.Such factors are fueling market demand for the full-service restaurant segment in the New Zealand foodservice market.
Rising Demand For Fast Food in Foodservice Market
Consumers in New Zealand are gravitating towards fast food while eating at restaurants. Spending on fast food has risen among consumers in the country owing to the growing demand for such products as a result of their taste, price, and convenience.
Multiple new players are entering the market, which is attributed to the significant demand for fast food across the country. This is being done with the aim of enhancing their revenue and market share. Taco Bell, for example, will open a new location in Wellington, New Zealand, in October 2021. Popular brands such as KFC, McDonald's, and Subway are embarking on expansion plans across the country to effectively penetrate the market.
Food Service in New Zealand Industry Overview
The New Zealand market for foodservice is dynamic, competitive, and fragmented, and includes the presence of both large regional and domestic players. Key players in the market include Starbucks Corporation, Yum! Brands Inc., McDonald's Corporation, Domino's Pizza Limited, and Inspire Brands Inc. Market players place emphasis on merger, expansion, acquisition, and partnership, along with product innovation and new product development, as their strategic approaches to enhance their brand presence among consumers and the country. Players also offer unique products to cater to the preferences of the consumers efficiently in the market and enhance their market share.
Food Service in New Zealand Market Leaders
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Starbucks Corporation
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Yum! Brands Inc
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McDonald's Corporation
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Domino's Pizza Enterprises Ltd.
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Inspire Brands Inc
*Disclaimer: Major Players sorted in no particular order
Food Service in New Zealand Market News
- October 2021: Domino's launched Halloween Pizza Roulettes in Australia and New Zealand for a week only.
- January 2021: Starbucks revamped its global coffee brand, starting with its flagship Auckland Coffee. Tahua Capital, which owns the Starbucks New Zealand license, announced three new cafe openings in the second half of the year after reopening its Queen St Cafe in December 2020.
Food Service in New Zealand Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 By Type
- 5.1.1 Full-Service Restaurants
- 5.1.2 Quick-Service Restaurants
- 5.1.3 Street Stalls and Kiosks
- 5.1.4 Cafes/Bar
- 5.1.5 100% Home Delivery Restaurant
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5.2 By Structure
- 5.2.1 Independent Consumer Foodservice
- 5.2.2 Chained Consumer Foodservice
6. COMPETITIVE LANDSCAPE
- 6.1 Strategies Adopted by Key Players
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 Starbucks Corporation
- 6.3.2 McDonald's Corporation
- 6.3.3 Yum! Brands Inc.
- 6.3.4 Domino's Pizza Inc.
- 6.3.5 Inspire Brands Inc.
- 6.3.6 BurgerFuel
- 6.3.7 Columbus Coffee
- 6.3.8 Hungry Jack's Pty Ltd.
- 6.3.9 Craveable Brands
- 6.3.10 Bucking Bull
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. ABOUT US
** Subject To AvailablityFood Service in New Zealand Industry Segmentation
Foodservice defines those businesses, institutions, and companies responsible for any meal prepared outside the home. The scope of the New Zealand foodservice market includes segmenting food service providers in the country by type into full-service restaurants, quick-service restaurants, street stalls and kiosks, cafes and bars, and 100% home delivery restaurants. Further segmentation is done on the basis of foodservice structure into independent consumer foodservice and chained consumer foodservice. The report offers market size and forecasts in value (USD million) for all the above segments.
| By Type | Full-Service Restaurants |
| Quick-Service Restaurants | |
| Street Stalls and Kiosks | |
| Cafes/Bar | |
| 100% Home Delivery Restaurant | |
| By Structure | Independent Consumer Foodservice |
| Chained Consumer Foodservice |
Food Service in New Zealand Market Research FAQs
What is the current New Zealand Foodservice Market size?
The New Zealand Foodservice Market is projected to register a CAGR of 3.73% during the forecast period (2024-2029)
Who are the key players in New Zealand Foodservice Market?
Starbucks Corporation, Yum! Brands Inc, McDonald's Corporation, Domino's Pizza Enterprises Ltd. and Inspire Brands Inc are the major companies operating in the New Zealand Foodservice Market.
What years does this New Zealand Foodservice Market cover?
The report covers the New Zealand Foodservice Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the New Zealand Foodservice Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Food Service in New Zealand Industry Report
Statistics for the 2024 Food Service in New Zealand market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Food Service in New Zealand analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
