North America Dairy Protein Market Size (2024 - 2029)

The North America Dairy Protein Market is experiencing growth driven by increasing consumer awareness and demand for functional foods and dietary supplements. This mature market, particularly for whey protein, offers numerous products that cater to the need for clean labels and convenience. Consumers are integrating dairy proteins into their daily diets through various food items, reflecting a significant trend in the market's expansion.

Market Size of North America Dairy Protein Industry

North America Dairy Protein Market Overview
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 6.21 %
Market Concentration Low

Major Players

North America Dairy Protein Market Major Players

*Disclaimer: Major Players sorted in no particular order

North America Dairy Protein Market Analysis

North America Dairy Protein Market is projected to register a CAGR of 6.21%, during the forecast period (2021-2026).

North America is a highly matured market for whey protein, with over 1,000 whey-containing products, entering the market every year. The North America dairy industry can help formulators meet consumer demand for clean labels and day-to-day convenience at production scale. Consumers can easily incorporate whey protein into their diets, by directly combining it with smoothies, yogurt, oatmeal, pasta, and more, to increase their protein consumption throughout the day.

Increasing consumer awareness, especially for functional foods and dietary supplements, has been a major factor for market development in recent times.

North America Dairy Protein Industry Segmentation

North Americandairy protein markethas been segmented based on the ingredients, applications, and geography. The ingredients segment consistswhey protein concentrates and isolates, milk protein concentrates and isolates, casein and caseinates, as the major products. TheNorth American market share of whey dairy proteinis largely followed by casein and others.Based on theapplication of dairy proteins,the various sectors are food & beverage, infant formulations, personal care, and animal feed to name a few.Also, the study provides an analysis of the dairy protein market in the emerging and established markets across the region, including United States, Mexico, Canada, and rest of the North America.

By Ingredients
Milk Protein Concentrates (MPCs)
Whey Protein Concentrates (WPCs)
Whey Protein Isolates (WPIs)
Milk Protein Isolates (MPIs)
Casein and Caseinates
Others
By Application
Food
Infant Nutrition
Dairy Based Food
Bakery, Confectionary and Frozen Desserts
Sports and Performance Nutrition
Others
Beverage
Personal care & cosmetics
Animal Feed
Others
Geography
North America
United States
Mexico
Canada
Reat of North America
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North America Dairy Protein Market Size Summary

The North America dairy protein market is characterized by its maturity, particularly in the whey protein segment, which sees a significant number of new products introduced annually. This market is driven by the increasing consumer demand for clean labels and convenience, allowing easy incorporation of whey protein into daily diets through various food items like smoothies, yogurt, and pasta. The growing awareness of functional foods and dietary supplements has further propelled market growth. Dairy proteins are strategically positioned to enhance the nutritional value of low-protein food products, with manufacturers innovating to offer a diverse range of options. This includes the integration of dairy proteins into snacks, baking mixes, beverages, and sports nutrition products, such as whey protein bars and powders, catering to the health-conscious consumer.

The market landscape is populated by key players like Dairiconcepts, Devondale Murray Goulburn Co-Operative, and Glanbia, among others, who are actively developing new products to meet evolving consumer preferences. Notable innovations include Arla Group's introduction of a less bitter whey protein hydrolysate and a whey protein solution to maintain the texture of protein bars over time. The sports nutrition industry, in particular, benefits from the use of whey proteins as a natural alternative to anabolic steroids, with a wide array of high-protein products available. Manufacturers are also focusing on interactive labeling and appealing packaging to enhance consumer understanding and product safety, further driving the market's expansion.

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North America Dairy Protein Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Force Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Ingredients

      1. 2.1.1 Milk Protein Concentrates (MPCs)

      2. 2.1.2 Whey Protein Concentrates (WPCs)

      3. 2.1.3 Whey Protein Isolates (WPIs)

      4. 2.1.4 Milk Protein Isolates (MPIs)

      5. 2.1.5 Casein and Caseinates

      6. 2.1.6 Others

    2. 2.2 By Application

      1. 2.2.1 Food

        1. 2.2.1.1 Infant Nutrition

        2. 2.2.1.2 Dairy Based Food

        3. 2.2.1.3 Bakery, Confectionary and Frozen Desserts

        4. 2.2.1.4 Sports and Performance Nutrition

        5. 2.2.1.5 Others

      2. 2.2.2 Beverage

      3. 2.2.3 Personal care & cosmetics

      4. 2.2.4 Animal Feed

      5. 2.2.5 Others

    3. 2.3 Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Mexico

        3. 2.3.1.3 Canada

        4. 2.3.1.4 Reat of North America

North America Dairy Protein Market Size FAQs

The North America Dairy Protein Market is projected to register a CAGR of 6.21% during the forecast period (2024-2029)

Dairiconcepts, Devondale Murray Goulburn, Laïta Group, Erie Foods Inc. and Fonterra are the major companies operating in the North America Dairy Protein Market.

North America Dairy Protein Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)