Market Share of North America Digestive Health Supplements Industry
The North America digestive health supplements market is highly fragmented, with global and regional players operating in the market, including Koninklijke DSM NV, General Nutrition Centers Inc., and NOW Health Group Inc., among others. The key strategies adopted by the industry participants are product innovation, geographical expansion, mergers & acquisitions, and enhancement of distribution capabilities. For instance, in March 2021, PanTheryx acquired TruBiotics, a daily probiotic supplement brand, and its trademarks from Bayer HealthCare LLC. The company is focused on accelerating growth through acquisitions of synergistic brands in fast-growing product categories.
North America Digestive Health Supplements Market Leaders
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Bayer AG
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NOW Health Group Inc.
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GlaxoSmithKline Plc
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Herbalife International of America Inc.
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Koninklijke DSM NV
*Disclaimer: Major Players sorted in no particular order
