North America Food Sweetener Market Size (2024 - 2029)

The North American food sweetener market is experiencing growth driven by the increasing demand for natural sweeteners, influenced by health food trends and rising awareness of the negative health impacts of excessive sugar consumption. This shift is creating opportunities for low-calorie sweeteners, particularly in beverages, bakery, and dairy products. The beverages segment holds a significant share, with Stevia and Xylitol anticipated to grow rapidly within the market.

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Market Size of North America Food Sweetener Industry

North America Food Sweetener Market Forecast
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 1.22 %
Market Concentration Low

Major Players

North America Food Sweetener Market Major Players

*Disclaimer: Major Players sorted in no particular order

North America Food Sweetener Market Analysis

North American food sweetener market is projected to grow at a CAGR of 1.22% during the forecast period.

  • The demand for natural sweeteners in North America is primarily due to the health food trend. The rising awareness regarding the harmful effects of excessive sugar consumption is augmenting the market’s growth.
  • However, an increase in the awareness about the negative effects of sugar on consumer’s health is likely to hinder the market growth, providing more opportunities for low-calorie sweeteners, especially in beverage, and bakery and dairy products.
  • The beverages category is most dominant, followed by bakery, confectionary, and dairy products. Based on type, Stevia and Xylitol are expected to witness high growth rates.

North America Food Sweetener Industry Segmentation

North America food sweetener market is segmented by type as sucrose, starch sweeteners and sugar alcohols, high-intensity sweeteners (HIS). Starch sweeteners and sugar alcohols include dextrose, HFCS, maltodextrin, sorbitol, xylitol, others. The other starch sweeteners and sugar alcohols include glucose syrup, glucose-fructose syrup, fructose-glucose syrup, isoglucose, fructose, mannitol, maltitol, erythritol, lactitol, isomalt. High-Intensity sweeteners include sucralose, aspartame, saccharin, cyclamate, ace-k, neotame, stevia and others. The other HIS includes glycyrrhizin, mogroside V, Luo Han Guo, thaumatin, monatin. By application as dairy, bakery, beverages, confectionery, soups, sauces and dressings and others.

By Product Type
Sucrose
Starch Sweeteners and Sugar Alcohols
Dextrose
High Fructose Corn Syrup (HFCS)
Maltodextrin
Sorbitol
Xylitol
Others
High Intensity Sweeteners (HIS)
Sucralose
Aspartame
Saccharin
Cyclamate
Ace-K
Neotame
Stevia
Others
By Application
Dairy
Bakery
Soups, Sauces and Dressings
Confectionery
Beverages
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
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North America Food Sweetener Market Size Summary

The North American food sweetener market is experiencing a gradual expansion, driven by the increasing demand for natural sweeteners amid a growing health food trend. Consumers are becoming more aware of the adverse effects of excessive sugar consumption, which is propelling the market towards low-calorie sweeteners, particularly in sectors like beverages, bakery, and dairy products. The beverage category remains the most dominant, with Stevia and Xylitol anticipated to see significant growth. The trend towards clean labeling and the use of low-calorie sweeteners in various food and beverage products, such as frozen desserts and breakfast cereals, is gaining traction. The U.S. Food and Drug Administration's recognition of several low-calorie sweeteners as Generally Recognized as Safe (GRAS) further supports this trend, with brands like Equal®, NutraSweet®, and Splenda® leading the market.

In Mexico, the market for sweeteners is poised for growth due to a high obesity rate and government initiatives like the tax on sugary drinks, aimed at reducing sugar consumption. The country's economic growth and increasing urbanization are expected to boost purchasing power, making it a promising market for both natural and artificial sweeteners. The North American food sweetener industry is characterized by the presence of major players such as Cargill Inc., Tate & Lyle, and Ingredion, who are actively engaging in strategies like acquisitions and product launches to expand their market presence. These dynamics indicate a competitive landscape with significant opportunities for growth in the coming years.

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North America Food Sweetener Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Sucrose

      2. 2.1.2 Starch Sweeteners and Sugar Alcohols

        1. 2.1.2.1 Dextrose

        2. 2.1.2.2 High Fructose Corn Syrup (HFCS)

        3. 2.1.2.3 Maltodextrin

        4. 2.1.2.4 Sorbitol

        5. 2.1.2.5 Xylitol

        6. 2.1.2.6 Others

      3. 2.1.3 High Intensity Sweeteners (HIS)

        1. 2.1.3.1 Sucralose

        2. 2.1.3.2 Aspartame

        3. 2.1.3.3 Saccharin

        4. 2.1.3.4 Cyclamate

        5. 2.1.3.5 Ace-K

        6. 2.1.3.6 Neotame

        7. 2.1.3.7 Stevia

        8. 2.1.3.8 Others

    2. 2.2 By Application

      1. 2.2.1 Dairy

      2. 2.2.2 Bakery

      3. 2.2.3 Soups, Sauces and Dressings

      4. 2.2.4 Confectionery

      5. 2.2.5 Beverages

      6. 2.2.6 Others

    3. 2.3 Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Canada

        3. 2.3.1.3 Mexico

        4. 2.3.1.4 Rest of North America

North America Food Sweetener Market Size FAQs

The North America Food Sweetener Market is projected to register a CAGR of 1.22% during the forecast period (2024-2029)

Cargill, Incorporated, Archer Daniels Midland Company, Stevia First Corporation, Tate & Lyle and Ingredion Incorporated are the major companies operating in the North America Food Sweetener Market.

North America Food Sweetener Report Snapshots

North America Food Sweetener Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)