North America Hair Loss Treatment Products Market Size (2024 - 2029)

The North American hair loss treatment products market is experiencing growth driven by increased hair loss linked to lifestyle changes and environmental exposure. This market expansion is influenced by the rising trend of natural hair growth, prompting consumers to invest in products like shampoos, conditioners, and supplements. The shift towards brands that prioritize natural ingredients and formulations is altering market dynamics. Additionally, the integration of skin care principles into hair care, focusing on hair and scalp health, is evolving the market. Manufacturers are responding to these trends with new product launches and increased investment, reflecting the significant demand for hair loss treatment solutions among the younger population.

Market Size of North America Hair Loss Treatment Products Industry

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North America Hair Loss Treatment Products Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 4.35 %
Market Concentration Low

Major Players

North America Hair Loss Treatment Products Market Major Players

*Disclaimer: Major Players sorted in no particular order

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North America Hair Loss Treatment Products Market Analysis

The North American Hair Loss Treatment Products market is expected to witness a CAGR of 4.35% during the forecast period.

  • Increased hair loss due to changing lifestyles and exposure to the environment have primarily driven the hair loss treatment products market growth in North America. One of the key trends within hair care in the United States is the natural hair growth movement, which encourages women to spend more on hair treatment products such as shampoos, conditioners, hair oil, supplements, etc.
  • The growing popularity of brands whose original purpose was maintaining natural hair growth and increasing inclination toward the origin-specific ingredients and free-from formulations commonly found in natural hair care products is expected to change the market dynamics in upcoming years.
  • A legitimate subcategory of the hair-care market, skin care-inspired products for hair have emphasized the health of the hair and scalp over providing an aesthetic benefit. However, with the growing use of shine sprays and hair glosses, there are indications that the skinification of hair is evolving. Shiny hair is considered indicative of health and youthfulness, and it is considered one of the major trends in the hair care sector.
  • Thus, emphasis from manufacturers toward product launches and increasing expenditure on the overall hair care industry is certainly boosting the hair loss treatment products demand as hair loss is a major concern among the younger population, and therefore, people spend a significant amount on hair care products annually.

North America Hair Loss Treatment Products Industry Segmentation

Hair loss treatment products are nourishing products used for managing common hair-related problems such as hair fall, dryness, dandruff, frizzy hair, and thinning hair, as well as helping in strengthening, cleaning, and elevating hair growth. 

The North American Hair Loss Treatment Products market is segmented by product type (shampoos and conditioners, supplements and vitamins, serum and oil, and other product types), distribution channel (supermarkets/hypermarkets, convenience stores, specialist retailers, pharmacies, and drug stores, online retail stores, and other distribution channels) and Geography (United States, Canada, Mexico, and Rest of North America). The report offers the market size and values in (USD Million) during the forecast years for the above segments.

By Product Type
Shampoos and Conditioners
Supplements and Vitamins
Serum & oil
Others
By Distribution Channel
Supermarkets/Hypermarkets
Departmental Stores
Specialist Retailer
Pharmacies And Drug Stores
Online Retail Stores
Other Distribution Channels
North America
United States
Canada
Mexico
Rest of North America
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North America Hair Loss Treatment Products Market Size Summary

The North American hair loss treatment products market is experiencing growth driven by lifestyle changes and environmental factors contributing to increased hair loss. A significant trend in the United States is the natural hair growth movement, which has led to a rise in consumer spending on hair treatment products such as shampoos, conditioners, and supplements. The market dynamics are shifting with the growing popularity of brands focusing on natural ingredients and free-from formulations. The emphasis on hair and scalp health, inspired by skincare products, is evolving with the trend of shiny hair being associated with health and youthfulness. This has prompted manufacturers to invest in product launches and increase expenditure in the hair care industry, addressing the concerns of a younger population facing hair loss.

The demand for hair loss treatment products is further fueled by millennials experiencing hair loss due to lifestyle changes and increased stress levels, particularly among working-class women. Consumer awareness through social media and advertisements is encouraging the purchase of these products. The market is also seeing a rise in the use of innovative and effective hair loss treatments, with consumers willing to pay more for advanced solutions. The growing preference for natural and organic products has led to the introduction of plant-extracted colors, driving market growth. Companies are investing in research and development, marketing, and online distribution channels to expand their reach and customer base. Notable acquisitions and product launches by leading companies highlight the competitive landscape and ongoing innovation in the market.

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North America Hair Loss Treatment Products Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product Type

      1. 2.1.1 Shampoos and Conditioners

      2. 2.1.2 Supplements and Vitamins

      3. 2.1.3 Serum & oil

      4. 2.1.4 Others

    2. 2.2 By Distribution Channel

      1. 2.2.1 Supermarkets/Hypermarkets

      2. 2.2.2 Departmental Stores

      3. 2.2.3 Specialist Retailer

      4. 2.2.4 Pharmacies And Drug Stores

      5. 2.2.5 Online Retail Stores

      6. 2.2.6 Other Distribution Channels

    3. 2.3 North America

      1. 2.3.1 United States

      2. 2.3.2 Canada

      3. 2.3.3 Mexico

      4. 2.3.4 Rest of North America

North America Hair Loss Treatment Products Market Size FAQs

The North America Hair Loss Treatment Products Market is projected to register a CAGR of 4.35% during the forecast period (2024-2029)

Procter and Gamble, Unilever, L'Oréal, Johnson & Johnson, Inc and Natura & Co. are the major companies operating in the North America Hair Loss Treatment Products Market.

North America Hair Loss Treatment Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)