Market Trends of North America Omega-3 PUFA Industry
This section covers the major market trends shaping the North America Omega-3 PUFA Market according to our research experts:
Robust Demand from Health Conscious Consumers
The increased awareness about EPA and DHA among the North Americans has resulted in an increase in application of these ingredients across several end-user industry and markets for direct human consumption.
In addition, the most rapidly emerging applications of EPA and DHA are in food, dietary supplements, and clinical nutrition. Most of these sectors demand EPA and DHA with high purity and concentration.EPA and DHA has various benefits over health, such as preventing cardiovascular diseases by reducing triglyceride level, reducing obesity, bone health, inflammatory health and increasing immunity.
Moreover, the EPA and DHA have been proven to help overweight individuals by contributing to the improvement of body composition by increasing metabolism and fat burning potential. They also help in suppressing appetite, which leads to the consumption of fewer calories.
Increasing Application of EPA in the Market
The North American EPA market is driven by the robust demand from the dietary supplements sector wherein increasing amount of EPA is channelized in developing adult-based essential omega-3 supplements. EPA has been commercially extracted from cold-water fish, including mackerel, herring, tuna, halibut, salmon, cod liver, whale blubber, or seal blubber.
EPA is mostly associated with brain, heart health and inflammatory health. EPA has various application markets, such as infant formula, dietary supplement, fortified food and beverages, animal nutrition, and pharmaceuticals, which is driving its demand in United States and Canada, as consumers are increasing its consumption for these types of products, so as to decrease their medical cost expenditure, and concentrate on preventage health measures.
Manufacturers around the region are now developing EPA-only concentrates that are being incorporated in nutraceuticals and pharmaceutical formulations.The concentrated EPA has demonstrated various beneficial effects for heart health, specifically for lowering triglyceride levels.