North America Paper Packaging Market Size (2024 - 2029)

The North America paper packaging market is experiencing significant growth, driven by the increasing demand for paperboard packaging products, particularly in the United States. The folding carton packaging segment, primarily used in the food industry, is expanding due to the need for branded and reusable cartons that offer additional consumer value. The retail sector, especially with the rise of e-commerce, is also heavily reliant on paperboard packaging, with corrugated packaging becoming a key market driver. This evolution is further supported by advancements in packaging design and functionality, catering to both retail and food packaging needs.

Market Size of North America Paper Packaging Industry

North America Paper Packaging Market
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 3.80 %
Market Concentration Medium

Major Players

North America Paper Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

North America Paper Packaging Market Analysis

North America continues to be one of the leading markets for paperboard packaging products, with a host of players operating in the country. The paper packaging consumption in North America is expected to grow at the rate of 3.8% CAGR through the forecast period 2021-2026.

  • The United States dominates the folding carton packaging market in the North American region, where food is expected to continue as the primary end-user of folding cartons. For instance, according to the Association for Packaging and Processing Technologies, the US food industry is likely to proliferate at a steady rate of 2.9% CAGR through 2022.
  • Cartons that are branded and protect products and provide consumers additional value after purchase are being invested in due to the increasing demand for reusability among consumers. For instance, WestRock, one of the major vendors of paperboard solutions, recently showcased one such carton for Asahi beer, wherein the structural design of the bottom tray enables the pack to display cans and hold ice. Multi-use designs, like the Jägermeister carton designed to illuminate parties and the paperboard Ferris wheel that can also serve as a showpiece, are some of the recent examples' indicative of this trend.
  • Another end-user that extensively relies on paperboard-based packaging is the retail industry. E-commerce as an industry has doubled in the last five years, with Amazon setting the pace with more than 50 million prime subscribers.
  • Corrugated packaging has emerged as a key driver of this market due to its evolution as a point-of-sale display in retail applications, coupled with continuous development in small flute and high-quality graphics board, which is enabling corrugated boxes to penetrate traditional folding carton applications.
  • In May 2020, US-based market vendor, International Paper, donated 2 million corrugated boxes due to the dramatic increases in demand for food assistance driven by the economic impact of the COVID-19 pandemic. Many industry experts also claim that food packaging will be the paper packaging industry's largest area of activity in 2020. The USD 900 billion per year worldwide industry will provide a massive opportunity to the sector.

North America Paper Packaging Industry Segmentation

Paper and paper-based materials are the most common and most suitable types of packaging materials available today. Paper is a very flexible material. It is mainly made from cellulose from naturally renewable fibers derived from wood and recycled paper. It is therefore considered environmentally well-recyclable and easily recyclable. Paperboard, Corrugated Board, Folding Carton, and Liquid Paperboard is majorly used in North America due to increased demand for reusability among consumers. The report is segmented by Product Type, End-User Industry, and Country.

By End-user Vertical
Food
Beverage
Health Care
Personal Care
Household Care
Electrical Products
Other End-User Products
By Product Type
Folding Cartons
Corrugated boxes
Other types
By Country
United States
Canada
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North America Paper Packaging Market Size Summary

The North American paper packaging market is a significant player in the global landscape, driven by a robust demand for paperboard packaging products. The United States leads the region, particularly in the folding carton segment, with food being the primary end-user. The retail industry, especially e-commerce, has seen substantial growth, further propelling the demand for corrugated packaging. This type of packaging has evolved to serve as a point-of-sale display, benefiting from advancements in design and quality. Environmental concerns and regulatory measures have heightened awareness around the recycling and disposal of packaging materials, prompting companies to innovate with recyclable and sustainable solutions. Key players in the market, such as International Paper, WestRock, and Cascades Inc., are actively expanding their product offerings and focusing on sustainability to meet the growing demand for eco-friendly packaging options.

The market is characterized by a competitive landscape with several influential companies holding significant market shares. These players are not only expanding their customer base but also investing in innovative packaging solutions to cater to diverse consumer needs. The introduction of digital printing technologies is set to enhance the flexibility and speed of packaging production, aligning with the trend towards high-quality, short-to-medium run packaging. Despite the challenges posed by environmental concerns and the need for sustainable practices, the market continues to grow, supported by strategic partnerships and investments in new technologies. The focus on recycling and reducing waste is evident, with initiatives aimed at increasing the recovery and reuse of paperboard materials, thereby contributing to a more sustainable packaging industry in North America.

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North America Paper Packaging Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Assessment of the COVID-19 Impact

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitutes

      5. 1.3.5 Intensity of Competitive Rivalry

    4. 1.4 Industry Value Chain Analysis

  2. 2. MARKET SEGMENTATION

    1. 2.1 By End-user Vertical

      1. 2.1.1 Food

      2. 2.1.2 Beverage

      3. 2.1.3 Health Care

      4. 2.1.4 Personal Care

      5. 2.1.5 Household Care

      6. 2.1.6 Electrical Products

      7. 2.1.7 Other End-User Products

    2. 2.2 By Product Type

      1. 2.2.1 Folding Cartons

      2. 2.2.2 Corrugated boxes

      3. 2.2.3 Other types

    3. 2.3 By Country

      1. 2.3.1 United States

      2. 2.3.2 Canada

North America Paper Packaging Market Size FAQs

The North America Paper Packaging Market is projected to register a CAGR of 3.80% during the forecast period (2024-2029)

International Paper, WestRock, Packaging Corporation of America, Cascades Inc and Canadian Paper and Packaging Co. Ltd. are the major companies operating in the North America Paper Packaging Market.

North America Paper Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)