Market Trends of North America Phytosterols Industry
This section covers the major market trends shaping the North America Phytosterols Market according to our research experts:
Prevalence of Obesity
In the North America region, the United States leads the phytosterol market, due to the high population and increase in obesity at an alarming rate. According to a recent survey, the obesity rate in the region increased by 5 percent accounting for about 31.3% in 2018. The obesity rate is highest among the middle-aged population. The American Society of Family Physicians (AAFP) and U.S Preventive Services Task Force (USPSTF) is also promoting the usage of Phytosterols because of its health benefits along with rising demand for phytosterol infused products is augmenting the growth phytosterols in the American market.
The Growing Demand for Phytosterol Infused Dietary Suppliments
The dietary supplement segment is registering a high CAGR, because of the growing demand for phytosterols in the functional food segment. Moreover, growing health concerns have further elevated the demand for dietary supplement products over the past few years. The per capita consumption of phytosterols are considerably higher for the United States, which is facilitated by the booming dietary supplement and pharmaceutical industries. The US dietary supplements market is by far the most advanced, in terms of product offerings and market penetration.
